Michael Ruel Email and Phone Number
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Non-personal promotion saves pharmaceutical companies time and money. These specialized campaigns are highly effective selling tools when they are combined with compelling materials and then delivered uniquely to targeted physicians. An entrepreneur and out-of-the-box strategist with a love for pharmaceutical marketing, I am passionate about identifying practical, affordable solutions that reach the right audience and drive the long-term growth of pharmaceutical companies. i-Path Media has developed hundreds of individualized marketing solutions since our founding in 2002.Hard driving and deadline-driven, i-Path strives to understand the exact needs of every client, and then translate those needs into the right marketing solutions. Our ultimate focus is a customer-first philosophy that is sensitive to our clients’ return on investment. We never waste their time.We are always interested in building new business relationships and educating others about i-Path Media’s unique solutions for non-personal promotion. Feel free to connect with me on LinkedIn or contact me directly: ✉mruel@i-pathmedia.com
I-Path Media
View- Website:
- i-pathmedia.com
- Employees:
- 11
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Project Manager ►Pharmaceutical Marketing | Non-Personal Promotion ExpertI-Path Media 2010 - PresentGreater New York City Areai-Path Media helps the marketing departments of pharmaceutical companies target their market messaging and content to physicians. A nationally certified Woman-Owned Business, i-Path is revolutionizing the pharmaceutical selling model with measurable, non-personal promotion strategies that build brand awareness, grow market share and increase revenue. ▬▬▬▬▬▬▬▬▬▬▬▬▬Doctors have tight schedules and no time to see sales representatives. I-Path’s print and digital delivery methods help… Show more i-Path Media helps the marketing departments of pharmaceutical companies target their market messaging and content to physicians. A nationally certified Woman-Owned Business, i-Path is revolutionizing the pharmaceutical selling model with measurable, non-personal promotion strategies that build brand awareness, grow market share and increase revenue. ▬▬▬▬▬▬▬▬▬▬▬▬▬Doctors have tight schedules and no time to see sales representatives. I-Path’s print and digital delivery methods help pharmaceutical companies get their product information in front of the physicians at the right place and right time, cutting through desk clutter.As the Project Manager for i-Path Media, my role is to lead the project management process and work closely with our creative team of sales professionals in delivery management— ensuring efficiencies in production and operations. With a passion for innovation in pharmaceutical marketing, I provide dynamic multimedia to help companies execute their strategies into media project reality. I’ve been a trusted Project Manager with the company since 2010, propelling our mission as a Center of Excellence. With an unparalleled attention to detail and a fierce commitment to actual results, I help our clients boost their engagement with healthcare providers, grow revenue and reduce costs through customized, targeted marketing solutions.Leveraging the best talent possible, we’ve built the most passionate, energetic, enthusiastic and knowledgeable customer team in the industry. Show less -
Sr. Project ManagerPearson Mar 2010 - Feb 2013 -
Product ManagerRr Bowker Oct 2008 - Mar 2010 -
Project Management DirectorAdvanstar Communications May 2007 - Oct 2008• Experience:o Lead and manage a team of 6 project managers, and 1 contracts coordinator in support of a $23M special projects goal in e-media, web apps, software dev, multimedia, print, and live events categories.o Support sales force of ~30 reps actively prospecting new opportunities within Pharma clients and agencieso Constant focus on continuous process improvemento Simultaneously held position of Sales Director for Primary Care e-Media Projects: Develop sales… Show more • Experience:o Lead and manage a team of 6 project managers, and 1 contracts coordinator in support of a $23M special projects goal in e-media, web apps, software dev, multimedia, print, and live events categories.o Support sales force of ~30 reps actively prospecting new opportunities within Pharma clients and agencieso Constant focus on continuous process improvemento Simultaneously held position of Sales Director for Primary Care e-Media Projects: Develop sales materials, presentations Client presentations Sales engineering Proposal creation and contract exeuction• Accomplishments:o Streamlined the risk management process to manage $3M of at-risk projects for delivery in 2007.o Launched Microsoft Project 2003 as the PMO tool for schedulingo Trained department on Microsoft Projecto Trained Sales Representatives in Project Management Basics at monthly sales meetingso Worked hand-in-hand with Finance to reduce bad data by 35% in month-end reporting Show less -
Project ManagerAdvanstar Communications Mar 2005 - Feb 2007• Experience:o Daily lead and manage cross-departmental internal team members and external vendors to produce high quality, successful custom software, multimedia, web, print, and live meeting projects in support of current publishing programs and new sales opportunities, adhering to the Project Management Institute methodology.o Work very closely with sales and marketing to identify and solidify new opportunity areas and design and execute promotional and audience generation… Show more • Experience:o Daily lead and manage cross-departmental internal team members and external vendors to produce high quality, successful custom software, multimedia, web, print, and live meeting projects in support of current publishing programs and new sales opportunities, adhering to the Project Management Institute methodology.o Work very closely with sales and marketing to identify and solidify new opportunity areas and design and execute promotional and audience generation programso Drive internal process development and improvement by leading departmental meetings• Accomplishments:o Mentored Associate Project Manager and assisted in coaching for promotion to Project Managero Recruited and qualified a new primary vendor and standardized departmental procurement process resulting in a 36% reduction in product cost year to dateo Simultaneously managed an average of 42 projects totaling $2.53 million in revenue for 2006o Instituted new quality control initiatives: create vehicles to obtain end-user feedback directly and reduce errors in package copy and printing via in-house routing formo Identified opportunity to add $202,000 revenue on a recent project and negotiated scope addition directly with client o Created risk management reporting procedure that provided executive leadership 100% visibility of at-risk projects, resulting in more effective financial forecasting, and communicated these reports directly with corporate officers.o Presented 3-1 hr sessions titled “Project Management and Pricing Processes” at regional sales meetings October 2006. Show less -
Editorial Project ManagerPearson North America Nov 2001 - Mar 2005-Project Manager on the GO! Series – Prentice Hall’s book of the year for 2004. -Work daily with authors in developing content to adhere to style and series guidelines, to meet schedule and budget targets.-Seek and hire freelance technical editors, content reviewers (industry and academic), and other outside developmental personnel to ensure high quality of products.-Travel to and train selected authors in the processes and procedures of the Series, including software… Show more -Project Manager on the GO! Series – Prentice Hall’s book of the year for 2004. -Work daily with authors in developing content to adhere to style and series guidelines, to meet schedule and budget targets.-Seek and hire freelance technical editors, content reviewers (industry and academic), and other outside developmental personnel to ensure high quality of products.-Travel to and train selected authors in the processes and procedures of the Series, including software training.-Work closely with sales and marketing by aiding in product and information flow for sales presentations, meetings, and key account strategies.-Coordinate development of supplemental media products (both CD-ROM and Internet based) by working closely with multimedia editors and project managers.-Experience includes working on high profile first edition books and new product launches, as well as revisions of existing series books. Show less -
Multimedia Project ManagerPearson North America Sep 1999 - Nov 2001-Simultaneously managed several software development teams on multiple Web-based and CD-based training products to meet schedule, budget and project scope requirements determined by senior management. Teams reporting to me included:-Outside software developers-In-house and outside graphic designers-In-house manufacturing, print buying, and inventory departments.-Outside audio and video producers & engineers.-Outside copywriters, editors, copyeditors, developmental… Show more -Simultaneously managed several software development teams on multiple Web-based and CD-based training products to meet schedule, budget and project scope requirements determined by senior management. Teams reporting to me included:-Outside software developers-In-house and outside graphic designers-In-house manufacturing, print buying, and inventory departments.-Outside audio and video producers & engineers.-Outside copywriters, editors, copyeditors, developmental editors.-Conducted training seminars of published training courses to clients, vendors, and internal customers.-Worked closely with Instructional Designer and Editors in developing proper pedagogy to ensure optimum learning experience for end user. -Communicated frequently with high-level authors and their teams to track their deliverables and milestones. Communicated project status with senior management. Show less
Michael Ruel Skills
Michael Ruel Education Details
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Project Management -
Business Management
Frequently Asked Questions about Michael Ruel
What company does Michael Ruel work for?
Michael Ruel works for I-Path Media
What is Michael Ruel's role at the current company?
Michael Ruel's current role is Project Manager ► Delivering Industry Leading, Non-Personal Promotion Tactics.
What is Michael Ruel's email address?
Michael Ruel's email address is mi****@****hoo.com
What is Michael Ruel's direct phone number?
Michael Ruel's direct phone number is +197360*****
What schools did Michael Ruel attend?
Michael Ruel attended Stevens Institute Of Technology, William Paterson University Of New Jersey.
What skills is Michael Ruel known for?
Michael Ruel has skills like Publishing, Product Management, Project Management, Ebooks, Online Publishing, Web Technologies, Solution Selling.
Who are Michael Ruel's colleagues?
Michael Ruel's colleagues are Rick Stefany Sr, Rick Stefany Jr., Chris Millen, Linda Stefany, Qiang Zhou, Jessica Liu, Michael Macri.
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