Mike Sacchetti

Mike Sacchetti Email and Phone Number

Digital Marketing Leader | Helping Musicians & Brand | Freelancer & Consultant | Social Media, Paid Media, Email Marketing + CRM, Analytics + Reporting @ Other Half Brewing Company
Mike Sacchetti's Location
Greater Philadelphia, United States, United States
Mike Sacchetti's Contact Details
About Mike Sacchetti

Mike Sacchetti is a Digital Marketing Leader | Helping Musicians & Brand | Freelancer & Consultant | Social Media, Paid Media, Email Marketing + CRM, Analytics + Reporting at Other Half Brewing Company. He possess expertise in social media, marketing, social networking, facebook, digital marketing and 45 more skills.

Mike Sacchetti's Current Company Details
Other Half Brewing Company

Other Half Brewing Company

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Digital Marketing Leader | Helping Musicians & Brand | Freelancer & Consultant | Social Media, Paid Media, Email Marketing + CRM, Analytics + Reporting
Employees:
111
Mike Sacchetti Work Experience Details
  • Other Half Brewing Company
    Other Half Brewing Company
  • Stay True Marketing
    Founder, Digital Marketing & Consulting
    Stay True Marketing Jun 2023 - Present
    A comprehensive suite of digital marketing services that leverages 11 years of experience and proven strategies that helped drive exceptional results for the biggest artists and brands in the world. Offering experience in:• Social Media• Online Advertising• Email Marketing + CRM• E-Commerce Strategy• Marketing Consulting• Analytics & Reporting• Creative Design
  • Campus
    Director, Digital Marketing
    Campus Sep 2022 - Jan 2023
    • Co-founded by Tim Tebow, CAMPUS leveraged Web3 and NFT technologies to enhance the connection between fans, athletes, and sports organizations• Oversaw marketing across all digital points of contact including social media, online advertising, email marketing, and websites• Conducted digital audits to ensure the implementation of best practices across various areas including product, ROI, website, email marketing, and social media• Ideated and established the NFT products for market directly with the CEO and other key stakeholders• Introduced department infrastructure, processes, and marketing playbooks to support overall business objectives
  • Warner Music Group
    Director, Digital Marketing (Global Catalog)
    Warner Music Group Jan 2021 - Jun 2022
    New York, New York, Us
    • Responsible for digital marketing of renowned artists including Bruno Mars, Coldplay, Lil Uzi Vert, Matchbox Twenty, Sia, Red Hot Chili Peppers, and more• Managed an annual online ad budget of over $1.5M and collaborated with internal and external ad teams to optimize return on investment. Consistently achieved advertising goals for artists, including a 300% follower growth and 30M+ video views on TikTok for Red Hot Chili Peppers within a span of only 7 days• Established and nurtured relationships with online partners (e.g. Meta, TikTok, Snapchat) to secure artist promotions, drive engagement, revenue, and audience growth• Implemented successful fan activations for various artists, including a digital marketing + e-commerce strategy for Matchbox Twenty’s vinyl box set, resulting in 10x return on ad spend and selling out of all pre-orders in just 2 weeks
  • Atlantic Records
    Director, Marketing Catalog
    Atlantic Records Jan 2019 - Jan 2021
    Us
    • Oversaw marketing for Atlantic Records and Elektra Music Group’s roster of artists including Cardi B, Ed Sheeran, Lizzo, Meek Mill, Missy Elliott, Vance Joy, and more• Developed and implemented a highly effective Spotify playlist strategy for artists such as Lil Uzi Vert, which resulted in a significant 21,169% increase in playlist streams and substantial growth in playlist followers• Crafted and executed successful e-commerce strategies for artists including Kehlani, which drove a notable 1,024% increase in sales compared to the previous week
  • Universal Music Group
    Senior Account Manager, Digital Marketing
    Universal Music Group Dec 2017 - Jan 2019
    Santa Monica, California, Us
    • Digital marketing for artists such as Pearl Jam, Eddie Vedder, 2PAC, blink-182, Cat Stevens, MadeinTYO, REO Speedwagon, and more• Developed marketing strategies for two GRAMMY-nominated albums in 2017 (Cat Stevens and Sarah McLachlan)• Managed and implemented D2C paid media campaigns for UMG artists such as The Weeknd, Ozzy Osbourne, Run DMC, Slipknot, Pantera, and more• Designed creative and established branding for clients including the playlist cover art for Pearl Jam’s Spotify playlist series• Created and executed e-commerce strategies for 2PAC’s album reissues and merchandise bundles, generating an 11.6x return on ad spend with a limited ad budget
  • Universal Music Group
    Account Manager, Digital Marketing
    Universal Music Group Mar 2015 - Dec 2017
    Santa Monica, California, Us
    • Digital marketing for artists such as Pearl Jam, Eddie Vedder, The Head and the Heart, A Silent Film, and REO Speedwagon• Project managed the creative direction and marketing strategy for multiple Pearl Jam tours including the 45th highest-grossing North American & 64th highest-grossing world tour in 2016. The two Wrigley Field shows grossing $5.7M+, finishing as the 50th highest-grossing concerts in 2016• Developed marketing strategies for two GRAMMY nominated albums in 2016 (blink-182 and Rebelution), four #1 Reggae Albums (Rebelution), and The Head and the Heart’s first top five album on the Billboard 200, first #1 Top Rock Album and Alternative Album, #1 Americana/Folk Album, first Alternative Songs #1 and second Adult Alternative Songs #1 for “All We Ever Knew”• Generated 86.66x return on ad spend for the release of Jeff Ament's (Pearl Jam) solo album, Heaven/Hell, with a minimal ad budget
  • Fame House
    Coordinator, Digital Marketing
    Fame House Jan 2014 - Mar 2015
    Us
    • Digital marketing account manager for artists such as Pearl Jam, Eddie Vedder, The Crystal Method, Rebelution, Until The Ribbon Breaks, LIFEbeat, and viagogo
  • Fame House
    Associate, Digital Marketing
    Fame House Jun 2013 - Jan 2014
    Us
  • Spinmedia Group, Inc.
    Staff Writer (Under The Gun Review)
    Spinmedia Group, Inc. Dec 2012 - Jan 2014
    Los Angeles, Ca, Us
  • Bad News Bears
    Musician, Songwriter, Producer, Engineer, Pr And Marketing
    Bad News Bears 2005 - 2014
    • Selected as one of the top 5 bands in the country by mtvU and Epitaph Records • Featured nationally in-print within the AP&R unsigned artist section of Alternative Press Magazine• Created copy and one-sheets for email blasts in order to acquire press • Designed, maintained, and distributed both physical & digital materials for market• Coordinated, regulated, and booked tours
  • Clear Channel Radio
    Account Executive
    Clear Channel Radio 2012 - 2013
    New York, Ny, Us
  • Miles High Productions
    Digital Marketing Intern
    Miles High Productions Jan 2011 - Sep 2011

Mike Sacchetti Skills

Social Media Marketing Social Networking Facebook Digital Marketing Blogging Music Industry Music Social Media Marketing Public Relations Entertainment Radio Pro Tools Adobe Audition Cubase Fl Studio Avid Lightroom Canon Iweb Html Outlook Powerpoint Mac Os X Pc Microsoft Excel Songwriting Sales Propellerhead Reason Excel Entourage Arbitron Tapscan Viero Radiofusion Media Monitors Twitter Photoshop Digital Photography Photos Reason Os X Imovie Advertising Final Cut Pro Editing Magazines Email Marketing Publicity Press Releases Market Research Video Editing

Mike Sacchetti Education Details

  • Temple University
    Temple University
    Music Industry

Frequently Asked Questions about Mike Sacchetti

What company does Mike Sacchetti work for?

Mike Sacchetti works for Other Half Brewing Company

What is Mike Sacchetti's role at the current company?

Mike Sacchetti's current role is Digital Marketing Leader | Helping Musicians & Brand | Freelancer & Consultant | Social Media, Paid Media, Email Marketing + CRM, Analytics + Reporting.

What is Mike Sacchetti's email address?

Mike Sacchetti's email address is mi****@****ail.com

What schools did Mike Sacchetti attend?

Mike Sacchetti attended Temple University.

What skills is Mike Sacchetti known for?

Mike Sacchetti has skills like Social Media, Marketing, Social Networking, Facebook, Digital Marketing, Blogging, Music Industry, Music, Social Media Marketing, Public Relations, Entertainment, Radio.

Who are Mike Sacchetti's colleagues?

Mike Sacchetti's colleagues are Dave Lozada, Dan Berger, David Burman, Emma Stewart, Kole Young, Rodney Bermudez, Md Faheem Faheem.

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