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Chief Creative Officer of Retroviral, which has made more brands ‘go viral, globally’ than any other agency in Africa. You will have seen his work for Checkers Sixty60, Kreepy Krauly, RocoMamas, Russell Hobbs and M-Net, to name a few.He has developed campaigns that have been classified as 'truly viral' (The Sixty60 Swindler, My Kreepy Teacher, Nando's Last Dictator Standing)Mike was named finalist in South Africa's Entrepreneur of the Year in 2018, and one of the Mail & Guardian's top 200 young (under 35) South Africans in 2013. He is the co-founder of influencer marketing platform webfluential.com , retroactive.digital - a disruptive sports storytelling agency - and athlete ecosystem MatchKit.coFrom a philanthropic perspective, Mike is a co-founder of the Put Foot Foundation - a charity that has fundraised hundreds of thousands of dollars and secured 100,000+ school shoes for children across the SADAC region, who had previously walked to school barefoot. Twitter handle@mikesharman
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Chief Creative OfficerRetroviralJohannesburg, Gp, Za -
Chief Creative OfficerRetroviral May 2010 - PresentJohannesburg, Gauteng, ZaAward-winning, decision-maker on business strategy and key policies for a multi-million dollar creative agency, engaging the press, and organisation's management and employees. New business lead, and charged with managing, developing, and leading the team of creatives: art directors, designers, and copywriters.AchievementsLoeries 2022 - Gold Effective Creativity - #MyKreepyTeacherPRISA PRISM Campaign of the Year Award 2022 for Checkers Sixty60 | Sixty60SwindlerLoeries 2021 - Gold PR, Gold Digital, Silver Social Media - #MyKreepyTeacherPRISA PRISM Campaign of the Year Award 2021 for Kreepy Krauly | #MyKreepyTeacherPRISA PRISM Campaign of the Year Award 2017 for RocoMamas #ElectionBurgerPRISA PRISM Gold award winning campaign 2017 for RocoMamas #ElectionBurger - social media categoryPRISA PRISM Silver award - Best Small Agency CategoryBookmarks Bronze campaign 2015 for Kreep Krauly Wrangler - branded content categoryPRISA PRISM Gold award winning campaign 2014 for Douwe Egberts Yawn Activated Vending Machine - social media categoryPRISA PRISM Gold award winning campaign 2013 for Nando's #25Reasons - social media categoryPRISA PRISM Gold award 2013 for best small public relations consultancyCannes Lions Bronze campaign 2012 for Nando's Last Dictator - best use of integrated media with Black River FC Bookmarks Silver campaign 2012 for Nando's Last Dictator - social mediaAssegai Silver campaign 2012 for Nando's Last Dictator - social mediaPRISA PRISM Gold award winning campaign 2012 for Nando's Last Dictator - digital media relations categoryPRISA PRISM Gold award winning campaign 2012 for Put Foot Rally #ShoesOnFeet with BangersAndNash.com - NGO categoryPRISA PRISM Silver award 2012 for best small public relations consultancyPRISA PRISM Gold award winning campaign 2011 for Nando's CEO - social media categoryLoeries Silver campaign 2011 for Nando's CEO - integrated media campaign with Black River FC -
DirectorMatchkit Jun 2020 - PresentJohannesburg , Za -
Account ManagerFirefly Communications Sep 2008 - Apr 2010London, England, GbDuties/ResponsibilitiesLead on LG Home Entertainment accountSuccessfully over-achieved LG TV division PR targets by 250% in 2009Trained as Firefly community manager to lead Symbian ideas community during Summer 2009; consulted on the full redesign and implementation of its ideas site, from messaging to UI, while acting as 'ideas.symbian' community manager -
Account ManagerChameleon Pr Jun 2008 - Sep 2008London, London Bridge, GbDuties/ResponsibilitiesSuccessfully launched MPORA.TV - UK's first dedicated online action sports' channel. Managed Trafalgar Square stunt and radio station 'hi-jack strategy' with four 'natural beauties' that resulted in 14 pieces of coverage, including the DailyMail.co.uk, DailyStar.co.uk, Totalkiss.com, and the Daily RecordLaunch leveraged off Rip Curl Boardmasters event at Newquay. Media were hosted at the event and supplied with water-marked content that was embedded on specific sites - FHM, Shortlist, Mirror and PA - for increased MPORA.TV exposure. Total 55 pieces of coverage secured within two week periodManaged one-one media briefings and developed press releases prior to the UK launch of start-ups Nivio.com and Doxmart.com -
Senior Account ExecutiveTribeca Public Relations Aug 2006 - May 2008Achievements PRISA award winning campaign for Floyd's 99 Barbershop launch- 2008PRISA award winning campaign for Virgin Money SA - 2007Duties/ResponsibilitiesMedia specialist - strategically developed one-one campaigns to establish relationships with influential journalists and personalities to secure coverage in all media, including TV, radio, print, and online Utilised relationships to produce two four-minute segments on a youth cable channel for Epson projectors and HTC SmartphonesManaged client needs, the media and third-party suppliers. Clients included Epson, Virgin Money, MasterCard, and WizzitProduced corporate videos in conjunction with Gina V Productions. Short film produced for the MasterCard Priceless Moments campaign - celebrity 'priceless moments' were auctioned off on ebay and the proceeds were donated to seven children's charities in South Africa. Produced corporate videos for Wizzit - a cellphone bank that aims to bank the unbanked segment of the population. A challenging project that needed to appeal to both affluent stakeholders as well as illiterate customers Event management including the press conference for the Elders - a Sir Richard Branson and Peter Gabriel initiative that includes the likes of Nelson Mandela and Kofi AnnanResponsible for reporting into marketing managers, regional managers and marketing directors of various clients in South Africa, Dubai and the UK
Mike Sharman Skills
Mike Sharman Education Details
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University Of JohannesburgMarketing Communications And Marketing Management -
King Edward Vii School (Kes)
Frequently Asked Questions about Mike Sharman
What company does Mike Sharman work for?
Mike Sharman works for Retroviral
What is Mike Sharman's role at the current company?
Mike Sharman's current role is Chief Creative Officer.
What is Mike Sharman's email address?
Mike Sharman's email address is mi****@****ail.com
What is Mike Sharman's direct phone number?
Mike Sharman's direct phone number is +278264*****
What schools did Mike Sharman attend?
Mike Sharman attended University Of Johannesburg, King Edward Vii School (Kes).
What are some of Mike Sharman's interests?
Mike Sharman has interest in Writing, Art, Comedy, Sport.
What skills is Mike Sharman known for?
Mike Sharman has skills like Social Media, Blogging, Digital Media, New Media, Social Media Marketing, Public Relations, Press Releases, Online Advertising, Marketing, Digital Marketing, Media Relations, Television.
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