• Improving user experience for publishers, ecommerce, and readers• Created a Military appreciation program for Disney and Wenner Media• Created an international distribution and consumer sampling program in major Asian business cities for Bloomberg• Forged strategic partnerships for publishing clients• Advised on club product start-up• Created SQL database on AWS

• Developing marketing solutions for brands, publishers, and products.• Building incremental revenue for partners including Top 100 internet retailers• Improving acquisition economics for Direct Response Television marketers• Created Buyer Intel, a new business unit of Subco• Providing Market Research solutions to retail, etail, media, and hospitality• Developing membership panels, data overlays, and first person data to survey and identify discreet sample populations, getting 200,000 completed surveys per month

• Head of Consumer Marketing department for Us Weekly, Rolling Stone, and Men’s Journal• Transformed subscriptions from a net loss to a profit while growing circulation by 57%, reaching all time highs in profitability and audience• Developed retail plan and TV and radio media plan for Wenner’s $100mil investment in Us Weekly• Pioneered Wenner’s internet sales strategy. Directed Wenner’s largest source of internet revenue, using social network marketing, SEM, SEO, affiliate marketing, native advertising, coreg, CPC and CPA• Launched and managed digital subscriptions platform• Initiated event marketing as a powerful branding tool for Rolling Stone• Initiated strategic partnership deals with major ecommerce and traditional retailers like Amazon, Apple, Citibank, Live Nation, Best Buy, Hard Rock, RealNetworks, Macy’s, First Act,Trails.com and many more• Consulted with international licensees to promote brands and best practices• Direct Customer Service, set policies and standards for Customer Experience • Managed, recruited and developed staff of 24 employees

Golf Magazine, The Sporting News, Yatching, Saltwater Sportsman

(The New York Times Magazine Group was puchased by Gruner + Jahr.)Family Circle,McCall’s, Fitness, Child, American Homestyle, Parents, YM• Financial close, modeling, forecasting, budgeting