Mike Smee Email & Phone Number

Bristol, England, Gb

Valencia, Valencia, Es

Spearheading international sales effort for Sales Layer's "Connect" proposition, targeting large Enterprises, primarily in Oil & Gas, Utilities, Chemical and Pharma markets across UK, Europe and the US. Providing rapidly accelerated B2B ecommerce enablement for their suppliers as part of a joint initiative with SAP / Ariba.

Valencia, Valencia, Es

Sales Layer is an international software scale-up providing an industry-leading Cloud-Native, SaaS based Product Information Management System (PIM).We enable manufacturers, brands and retailers to: (1) Organise product data: upload and consolidate data in the cloud quickly, easily, create workflows, permissions to access and edit, build role hierarchy etc.(2) Enrich product content: analyse the quality of their information and enrich it before sending it to the ecommerce channels they want. (3) Connect everything: showcase their products on every platform, app and marketplace in just a few clicks.As of Spring 2023 Sales Layer is the highest rated PIM globally by peer-to-peer review site G2.com. Sales Layer works with 350+ manufacturers, brands and retailers across the world, with multiple new clients being onboarded monthly.Responsible for the acquisition of new-logo business and management of solution-partners across UK, US and ROW (excluding Spain and Latam)

The Rocks, New South Wales, Au

Fluent Commerce is a cloud software company focused on Distributed Order Management (DOM) for omnichannel merchants, providing code-free tooling for business users that fully orchestrates orders, products, inventory and fulfilment across stores, distribution centres, suppliers and existing platforms.Responsible for sourcing and influencing profitable client business, across UK & I, Netherlands and Nordics.

London, Gb

Leading independent software vendor focussed on the Retail market. Clients include The Entertainer, SeaSalt, John Lewis / Waitrose, WHSmith and Sainsburys. Broad solution portfolio, focus on:• Order Management (OMS); Single view of Inventory; Store Operations Apps;• Store customer facing EPOS; Assisted Selling and Clienteling; • Marketing execution, Digital Loyalty, Promotions/Pricing, Range Curation technologyResponsible for:Owning existing key client relationships and acquiring new retail brands driving the take-up of itim’s solution portfolio through the building of trust and demonstration of capability.Left due to widespread Covid-related redundancies summer 2020

Toulouse, Occitanie, Fr

Distributed Order Management System (OMS) and Omnichannel enabling SaaS suite for the retail sector.Responsible for acquiring and managing UK tier-1 and higher-ranking tier-2 retail client brands operating at C-Level down.

Toulouse, Occitanie, Fr

Reporting directly to the CEO and an integral member of the executive committee - Opened and ran OneStock's UK office. Accountable for realisation of the annual UK business plan. Player-Manager, acquiring major UK brands as clients (including Monsoon / Accessorize and Ted Baker), engaging at C-Level, whilst scaling-up and managing the UK 3-man New Business and Account Management team.

Toulouse, Occitanie, Fr

First UK employee spearheading the acquisition of OneStock clients. Developed sales proposition and sales process from scratch and made first UK Omnichannel OMS sales, signing 3 major retail logos in first 10 months (including Jigsaw and Coast).

Bath, England, Gb

UK Marketing Service Provider (MSP) helping businesses communicate with customers more profitably by integrating and managing customer data through the construction of a single customer view (SCV), provision of Multi-Channel Campaign Management (MCCM) platforms, Customer Experience Management (CXM) platforms and delivery of professional services in order to maximise client return on marketing investment. Working with several major strategically aligned marketing technology vendors (including IBM and Apteco). My Client-base comprised of major brands across Automotive, Travel and Multi-Channel Retail.Part of St Ives plc servicing over 3,000 clients with annual revenues of almost £400mResponsible for - • Directing clients on CRM, Planning, Insight services and selection of marketing technologies• Devising client strategy that meets business objectives• Delivering against financial targets• Ensuring client delivery against agreed SLAs and KPIs• Managing, supporting and mentoring internal account teams• Strategic running and overall performance of key accounts (Fiat, Kia, Eurostar, Healthspan)• Building and managing key client relationships at CMO level down

Eysys, Bloc Marketing and Innovantage were 3 (colocated) start-ups with a common shareholding: Personalisation; Digital Marketing; Business Intelligence – Approximately 45 employees turnover (FY14) £3m.Group Sales Director across all 3 businesses, but focused primarily on Eysys and responsible for - • Closing initial sales pipeline and contractually formalising commercials• Defining and refining product and service propositions and optimising charging models • Leading the business in all aspects of sales and liaison with new and existing customers• Developing new opportunities against the company agreed targets

Slough, Berkshire, Gb

MICROS (an Oracle company) global market leader in enterprise systems for the hospitality sector, covering PMS, POS and all related functional areas. Solutions also cover enterprise reporting, financial / revenue management, eCommerce and global inventory distribution. MICROS is a global company with revenues in excess of $1billion.Responsible for -• eCommerce omni-channel solution sales and strategic account management across the hospitality sector, working with major UK accounts including - Intercontinental Hotels (Holiday Inn, Crowne Plaza), Travelodge, Shangri-La and Louvre Hotels• Relationship management and client roadmap influence, engaged at UK board / global VP level• Carrying a personal seven figure annual target and ensuring consistency of high engagement standards cascaded from MICROS EAME (EMEA) at UK level

Pentwyn, Cardiff, Gb

UK market leader in multi-channel Leisure Travel Technology Solutions, for Tour-Operators and Travel Agents. Clients included Thomas Cook, TUI, Travel Impressions (American Express) and many other leading brands.Responsible for -• Running a team of 3 AMs, 2 BDMs and 1 support / admin (direct reports)• Ultimately responsible for teams delivering across entire Thomas Cook account• Joint (customer / supplier) development and execution of strategic account plans• Forecasting and pipeline management• Development of rock-solid client relationships at both a strategic and operational level• Key stakeholders influence to position Comtec as the solution provider of choice• Assembling and leading appropriate bid-teams through complex engagement cycles• Contract negotiation (financial / business-terms / controls / management functions) • Closing business (individual sale values from £10k - £3 million, AOV £87K)• Performing the PRINCE2 role of “Senior-Supplier” on customer / supplier project boards• Resolving financial / debt management escalations• Responsible for maintaining UK revenues of circa £8m• Up-sell target of £2.6m in additional revenue across account and new business teams

Pentwyn, Cardiff, Gb

Please also see above position for details

Pentwyn, Cardiff, Gb

Key achievements:•Rapidly turned around deteriorating relationships at multiple levels within key clients and through continual improvement of engagement grew my account margin from £300k pa to £750k in first 9 months•Drove account margin from £750k to £1.3 million in second year and approx £2.1 million in 2006 as a result of engagement and mobilising internal resources to continually build client value•Successfully achieved placement of Comtec’s products across all business channels of major global travel group (e-commerce, retail, call-centre)•Managed commercial and account delivery engagement end-to-end in a seven figure eCommerce website replacement programme for Thomas Cook.com•Top account sales achiever (in a team of 6) for 2004 and 2006

Au

Bristol, Avon, Gb

Early-stage digital media and tech company, specialising in B2B online communities.

Computing

Prince2 (Registered Practitioner)