As a results-driven marketing leader, I have experience in driving brand awareness, developing a marketing strategy, creating marketing campaigns, and ultimately contributing to the growth and success of the business. With 15+ years of experience, I have utilized my detail-oriented and growth-focused mindset to oversee the development and execution of a company's marketing strategy. Being a supportive servant-leader, I have led and mentored teams with a keen focus on effective collaboration, innovation, and inclusive leadership.My versatile expertise lies in aligning marketing processes with business objectives, enhancing market positioning, and increasing customer engagement. I hold a proven record of messaging and branding consistency across packaging, media, product materials, and in-store platforms while adhering to customer preferences for effective upselling.A few of my career highlights include:• Elevated brand visibility and engagement across ruminant, poultry, equine, pet, and swine sectors through the development of multiple brands, global branding projects, and impactful marketing campaigns at Lallemand Animal Nutrition.• Pioneered the end-to-end creation of the companion animal umbrella brand, LALPROBIOME, leading strategic decisions to amplify market distinctiveness and ensure lasting resilience for the brand portfolio.• Achieved a 75% increase in brand effectiveness through the integration of two marketing departments and product lines by serving as a Marketing Director.• Spearheaded the formulation and execution of impactful marketing plans, overseeing a $1M budget for optimal results.“Business has only two functions – marketing and innovation.”– Milan Kundera