Mike Van Haren Email and Phone Number
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Trusted advisor and strategist who delivers data-driven and innovative solutions to marketers. I help brands achieve their goals and optimize performance through omnichannel programs built on a foundation of direct mail, along with marketing automation, research, and testing.
Iwco
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National Sales DirectorIwco Jul 2024 - PresentChanhassen, Mn, Us -
Board MemberWayland Academy Apr 2011 - PresentBeaver Dam, Wi, UsNon-denominational, college preparatory boarding and day school, established in 1855- Leadership position within board of trustees- Chair of the Marketing Communications committee, advising the academy on development of marketing strategy, marketing calendar, web development, content management systems, marketing automation, analytics, and social media- Member of the Advancement and On-Campus committees, responsible for reviewing expenditures on deferred maintenance, on-campus programs, fundraising, and general governance- Member of Head of School search committee, tasked with interviewing, assessing, and vetting candidates for the Head of School position- Maintain and edit meeting minutes for both the main board meetings and executive sessions- Past President of the Wayland Alumni Board -
Senior Growth StrategistMindfire, Inc. Sep 2023 - Jul 2024Irvine, Ca, UsMindFire, Inc. data analytics and digital marketing are the white-label power behind America’s leading mailers. The only choice for high-volume mailers that need to deliver to scale. -
Account Director, Marketing SolutionsRr Donnelley Feb 2017 - Sep 2023Chicago, Illinois, UsLeading global provider of multichannel business communications services and marketing solutions- Consultative sales leader in the Marketing Solutions Group - Charged with prospecting and sales of RRD’s full spectrum of services using outbound calling, email, social media, sales videos, webinars, and direct marketing- Collaborate with B2B, B2C, and direct to consumer brands on best practices for multichannel marketing- Lead execution of omnichannel strategies, integration of new innovations, and data-driven marketing based on a foundation of direct marketing, postal optimization, and commercial print- Advise clients on marketing automation, marketing research, and testing methodology- Recommend budget allocation for print, data analytics, digital marketing, social media, and loyalty programs to support customer acquisition and retention- Closed more than $12,000,000 of new work while maintaining existing client relationships- Serve as key point of contact for management of projects through a highly matrixed organization- Oversee RFP responses, pricing, print production, logistics, mailing, and invoicing for client projects- Negotiate contracts with client legal, procurement, and marketing teams- Manage quarterly sales forecasting of client spend- Conduct market research in support of executive briefings in various industry verticals- Develop new, strategic marketing products and services in cooperation with other RRD business units- Guide sales team in use of and reporting within Salesforce CRM -
Director, Americas SalesPic Wire & Cable 2015 - 2016Waukesha, Wisconsin, UsProvider of specialized electronic cables and connectors for aerospace and defense- As a member of the executive leadership team, provided strategic direction on operations, sales, strategic marketing, finance, acquisitions, organization changes, and personnel development- Worked effectively with marketing firm on website development, collateral, and digital marketing- Led salesforce for both civilian and military markets in North and South America- Traveled with sales team members for meetings, presentations, and product demonstrations- Worked with International Business Manager on distributor rep relationships in Europe and India- Responsible for sales goals, sales forecasting, reporting, and KPI attainment- Conducted sales training sessions and created coaching materials- Managed customer service department -
Manager Of Postal Solutions SalesQuad/Graphics 2007 - 2015Sussex, Wisconsin, UsLarge commercial printing and marketing services provider - Sales management for national data strategy, consulting, and sales team- Responsible for prospecting and closing sales in multiple territories nationwide- Created and tracked sales forecasts, KPIs and other metrics- Worked with pricing team on competitive price structure and product bundling- Grew business unit top line revenue over 250% in only three years- Successfully completed national restructuring of sales team and recruitment of new sales talent- Provided expertise and advice on print production, postal optimization, list acquisition, segmentation, data analytics, customer databases, matching logic, digital marketing, and campaign execution- Managed key stakeholder relationships with management of client organizations- Helped to develop the QuadData Solutions brand strategy- Developed presentations, collateral, and webinars to support sales efforts- Organized and led national sales meetings and webinars for the QuadData Solutions business unit- Served as a sales trainer, peer mentor, and coach for the corporate sales team- Trained regional sales office staff in use of CRM software- Subject matter expert on print-to-web integration, QR codes, and PURLs- Spoke on postal optimization and integrated marketing at industry conferences -
Group Account DirectorNelson Schmidt 2006 - 2007Milwaukee, Wi, UsFull-service marketing communications agency- Launched healthcare marketing practice within the agency- Cultivated relationships with medical providers and healthcare technology marketers around the country- Developed proposals, scope of work, and presentations for print, digital marketing, and multichannel campaigns- Consulted with creative directors, web developers, media buyers, and public relations staff in development of marketing strategies -
Imaging Solutions ExecutiveGe Healthcare 2004 - 2006Chicago, UsGlobal healthcare information technology unit of General Electric, serving healthcare professionals and their patients in over 100 countries- Hardware and software technology sales executive responsible for an eight-state territory- Led consulting process with hospital CIOs, radiology groups, and operations staff on development and installation of complex Picture Archiving and Communications Systems (PACS)- Closed $15,000,000 in sales of complex healthcare technologies in multi-state region in a two-year period- Worked with specialists from other GE digital modalities to ensure a secure, seamless technology solution- Lectured on healthcare digital asset management to radiology information technology groups -
Director Of Marketing And Business DevelopmentTrisept Solutions 2000 - 2004Milwaukee, Wi, UsIndustry-leading provider of packaged vacations, travel ecommerce and travel agent technology- Interviewed, hired, and managed account executives, business development team, marketing staff and account coordinators- Built partnerships with national and international corporations to drive usage of technology and services- Led integrated sales offerings for new software-as-service, resulting in e-commerce sales of hundreds of millions of dollars per year- Authored comprehensive marketing plan for newly created online travel technology company - Led design, rollout, and management of nearly thirty successful ecommerce websites- Created presentations and branding standards for new product launch- Developed print advertising, collateral, trade show booth, and online advertising to support marketing efforts- Organized and launched an annual customer user group meeting and technology review event -
Ecommerce ConsultantBorn 1999 - 2000Nationwide Information Technology consulting firm- Served as project management and engagement management consultant in e-business practice- Oversaw resources, budgets, and project plans for application development on behalf of clients in the financial services, utilities, engineering, ecommerce, and recruitment marketing industries - Wrote proposals, scope documents, process maps, and technical specifications for web-enabled applications- Managed software developers, database architects, design staff and business analysts- Helped prepare and deliver post-mortem analyses of development projects- Earned certification in Microsoft Solutions Framework project management methodology
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Vp And CtoData Scan Inc. 1990 - 1999Electronic prepress, high-end image retouching, digital asset management and new media company- Part owner and member of executive team- Created and managed Macintosh-based electronic prepress division- Built IP-based production network of servers, scanning equipment, retouching stations, and graphic design workstations- Initiated a comprehensive electronic prepress training program for conventional lithographic strippers - Consulted with corporate clients on design and implementation of ecommerce initiatives- Developed web-based digital asset management system for use by clients across the United States- Proposed, created, and managed Internet and new media division- Hired and trained sales staff, web designers, and technical team to support new media development- Managed creative direction and technical development of customer web sites and email campaigns- Designed, scripted, programmed, and mastered interactive DVDs, including video capture and editing, sound editing, and post-production
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Account ExecutiveConley Printing 1987 - 1990Beaver Dam, Wi, UsPrivately held publication and newspaper printer and publisher- Managed publication printing and distribution accounts across the country- Ran Value Added Reseller program bundling ad management and page layout software with Apple hardware and peripherals- Designed marketing materials and collateral for trade shows and sales efforts- Consulted with publishers on digital workflow and prepress management
Mike Van Haren Skills
Mike Van Haren Education Details
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St. Norbert CollegeGraphic Communications -
Wayland Academy
Frequently Asked Questions about Mike Van Haren
What company does Mike Van Haren work for?
Mike Van Haren works for Iwco
What is Mike Van Haren's role at the current company?
Mike Van Haren's current role is Dynamic direct marketing strategist | Trusted advisor | Providing solutions for marketers who demand better results.
What is Mike Van Haren's email address?
Mike Van Haren's email address is mi****@****ail.com
What is Mike Van Haren's direct phone number?
Mike Van Haren's direct phone number is 414-566*****
What schools did Mike Van Haren attend?
Mike Van Haren attended St. Norbert College, Wayland Academy.
What skills is Mike Van Haren known for?
Mike Van Haren has skills like Direct Marketing, Marketing Strategy, Solution Selling, Account Management, Email Marketing, Direct Mail, Sales Process, Print Management, Marketing Communications, Leadership, Sales Management, Strategic Planning.
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