Mike Vulanich Email & Phone Number

San Francisco Bay Area

I began consulting on the side of pro racing as a way to keep my skillset sharp and earn some side income. After retiring from triathlon, I've built out my practice to a full-time endeavor. I've consulted for companies in the cycling, wearables, e-comm and CPG spaces, helping across:- Product Market Fit (PMF)- Go-to-market (GTM)- Market research (survey primary research, syndicated data research)- User personas- Product (working with PM, design, engineering)- FP&A (P&L, forecasting, sales ops, systems)- Strategy- Competitive intelligence- Investor relations

San Francisco Bay Area

We only get one life to share our gifts with the world, right? In 2019 I took the leap to race full time as a professional at the highest level of triathlon under the guidance of Olympian and World Champion, Julie Dibens. The skills and lessons I learned through the physically, mentally and emotionally demanding endeavor are something I'll carry forward for the rest of my life and what I refer to as the 3 Ps: Performance through Persistence and Passion.

San Francisco, California

San Francisco Bay Area

San Francisco Bay Area

San Francisco Bay Area

- 20+ countries: Consumer behavior, brand health, engagement, category tracking, concept testing- Payments; technology; fast moving consumer goods- Visited 5 continents for research in emerging markets, project quality, establishing relationships- Designed & sold Nielsen's first Mobile Payments syndicated study - End to end primary research execution, national and global

San Francisco Bay Area

Multi-country consumer research within the Financial, Tech and Telecom industries

Cincinnati, Ohio Area

- Fast moving consumer goods: Sports nutrition, Infant Nutrition, Beverage, Home Care, Personal Health- Marketing Mix Analysis- Pricing and Promotion- Forecasting

Cincinnati, Ohio Area

Columbus, Ohio Area