👋🏾 Hey there! Thanks for stopping by—let me introduce myself. ✨I’m Mikey, a passionate storyteller and digital marketer who’s been turning ideas into impactful campaigns for over a decade! I specialize in helping brands build meaningful connections through vibrant communities, creative campaigns, and content that makes people stop scrolling. 🤳🏾Over the past 10+ years, I’ve worked with brands like Xbox in gaming, Tubi in entertainment, Old Spice in lifestyle, and CPG. Together, we’ve driven engagement by as much as 75%—and, on some projects, even skyrocketed it by 400-500%. Whether it’s managing communities with millions of voices, growing my platforms to 58,000+ followers (including 18,000 on LinkedIn), or collaborating with global influencers, I’ve learned how to craft strategies that truly resonate.Some of my favorite projects include launching campaigns for AAA gaming titles, brainstorming with top-tier talent to create buzzworthy content, and helping brands transform into digital powerhouses. It’s been an exciting journey, and I’m just getting started!But work is only part of the story. Outside of the office, I’m creative at heart. I’m a verified artist who loves making music, a cinephile with an ever-growing watchlist, and a gamer who can’t resist a good challenge (Marvel Rivals is currently my fave).You’ll often find me on my YouTube channel, where I share content with my amazing community, or diving into a new creative project that fuels my soul. 💕Above all, I believe in spreading positivity and amplifying voices—whether it’s a brand’s message or someone’s unique story. Let’s connect and see how we can make something incredible together!📬 For Brand Partnerships and Collabs: mikeydavoncook@gmail.com🌐 Peek into my professional work: www.mikeycook.com*Content Disclaimer: All opinions, insights, and perspectives given and portrayed through my content are my own and do not reflect the company I work for or the brands I collaborate with.
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Creative Producer, SocialImaxLong Beach, Ca, Us -
Creative Producer, Social @ Imax | Youtuber + Online Strategist | Content Creator | Scaling Brands Through Storytelling And Trends!GoogleLong Beach, Ca -
Digital Content & Brand SpecialistMadcj Inc. Jan 2012 - PresentLos Angeles , UsWith 10+ years of experience, I’ve partnered with top brands like Apple, Xbox, and Nike to launch AAA game titles, boost engagement by up to 75%, and drive growth across entertainment, tech, fashion, and gaming through impactful campaigns and innovative strategies.↦ For more on my work, visit www.mikeycook.com -
Sr. Social Media Manager | Content ManagerMadcj Inc. Jan 2012 - Jan 2014Los Angeles , Us -
Freelance Social Media StrategistAquent Jan 2023 - PresentBoston, Ma, UsSpecialized in growing online communities by creating data-driven strategies and visuals for diverse industries. I boosted engagement, led and directed creative projects, and helped brands connect with their audiences.- Grew brand reach through platform-specific content strategies.- Directed campaigns, achieving measurable growth in ROI and audience retention.- Provided consulting for creators to enhance their digital impact. -
Social Creative Lead100 Thieves Jun 2022 - Mar 2023Los Angeles, California, UsDirected viral video production and community growth strategies, helping drive a 400% traffic boost and 200,000 new followers. Managed teams of up to 25, collaborated on sponsored content, and created engaging campaigns for top brands and games like Valorant, NBA2K, and Fortnite.- Produced 20+ monthly videos with high retention rates via YouTube, YouTube Shorts, and IG Reels.- Boosted engagement by 35% through fan-focused strategies, listening to the audience's voices.- Partnered with influencers and content creators to expand cross-platform reach.- Partnered with AAA gaming companies like Riot Games and Epic Games on sponsored content. *Role ended due to company restructuring. -
Director Of Creative & Influencer PartnershipsGas Media Group Jun 2021 - Jun 2022Burbank, California, UsLed TikTok and Instagram growth campaigns, driving a 50% increase in brand mentions through influencer partnerships. Directed video shoots, collaborated with celebrities, artists, and creators, and created viral content that hit 1M+ views.- Spearheaded content growth with over 40 influencers.- Boosted engagement through strategic UGC and partnerships (with brands like Nike and Dominos).- Elevated ROI using data insights for campaign refinement.- Led production for numerous projects that received over 1 million views. *Role ended due to company closure. -
Social Content Producer & Community LeadMyx Global Dec 2020 - Jun 2021South San Francisco, Ca, UsExpanded the digital presence of music and art content, driving a 30% increase in followers across YouTube, TikTok, and Instagram. Led a 5-person team, created culturally engaging content, and amplified brand exposure across platforms.- Boosted audience engagement on social platforms by 30%.- Directed projects featured on MYX Global and syndicated TV.- Managed and collaborated with celebrities and influencers on high-profile productions.*Role impacted by COVID-19. -
Media Production ManagerTraklife Media Group Jan 2020 - Dec 2020Burbank , Ca, UsElevated Traklife’s visibility by creating standout video content and live-streaming projects. Built a vibrant online community and produced engaging videos that brought in over 5,000 new users.- Enhanced brand exposure by analyzing competitors like MTV.- Strengthened engagement with fans through polls and live discussions.- Managed video production using Adobe Premiere and Final Cut Pro. -
Social And Exhibit CoordinatorBoom! Studios Apr 2019 - Mar 2020Los Angeles, Ca, UsLed national exhibits for Power Rangers, WWE, and Nickelodeon, achieving a 100% upsell rate by delivering top-tier visitor experiences and promoting brands effectively.- Boosted brand visibility through creative exhibit management.- Successfully coordinated high-impact events and partnerships.- Engaged with guests and influencers to enhance brand reputation.- Managed community engagement by posting on social platforms to promote the brand during events. -
Brand Management InternLos Angeles County Museum Of Art (Lacma) May 2019 - Oct 2019UsExpanded LACMA's digital presence by driving audience engagement across Instagram, Facebook, and Twitter, achieving a 10% growth in followers. Collaborated with cross-functional teams to promote exhibitions and programs, amplifying the museum's cultural relevance in the digital space.- Boosted social media impressions through strategic campaign execution and storytelling.- Contributed to content creation for campaigns featured in city-wide partnerships and publications. -
Trainer And Operations LeaderStonefire Grill Jul 2015 - Oct 2019Agoura Hills, California, UsDeveloped training programs for new staff, improving team performance and customer satisfaction. Oversaw daily operations, inventory, and customer service, ensuring smooth workflows.- Enhanced staff skills with tailored training sessions.- Increased operational efficiency by streamlining processes.- Fostered strong customer relationships through excellent service. -
Brand & Community Growth StrategistRazer Inc. Mar 2015 - Apr 2019Irvine, Ca, UsDrove a 25% visibility boost for Razer by engaging with gaming audiences and launching influencer collaborations. Created social content that increased community engagement by 15%.- Designed strategies that expanded Razer’s digital reach by 20%.- Strengthened user loyalty through live discussions and events.- Delivered video content showcased at gaming expos and online. -
Shift Team ManagerMenchie'S Frozen Yogurt Mar 2012 - Jun 2015Woodland Hills, California, Us -
Volunteer Staff LeadCity Of Lakewood, Ca Jun 2009 - Feb 2012Lakewood, Ca, Us
Michael Cook Education Details
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Los Angeles Film SchoolDigital Filmmaking And Marketing
Frequently Asked Questions about Michael Cook
What company does Michael Cook work for?
Michael Cook works for Imax
What is Michael Cook's role at the current company?
Michael Cook's current role is Creative Producer, Social.
What schools did Michael Cook attend?
Michael Cook attended Los Angeles Film School.
Who are Michael Cook's colleagues?
Michael Cook's colleagues are Jonalyn Rios-Mercado, Wusbs Hebsb, Liz Gallon, Sora Kwak, Codrin Bradea, Imane Natacha, Ruben Nieves Diaz.
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