Mikhail Shal
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Mikhail Shal Email & Phone Number

Creative Producer and Strategist at mr.Booster agency
Location: Valencia, Valencian Community, Spain 9 work roles 2 schools
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✓ Verified Jun 2026 3 data sources Profile completeness 86%

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Current company
Role
Creative Producer and Strategist
Location
Valencia, Valencian Community, Spain
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Who is Mikhail Shal? Overview

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Mikhail Shal is listed as Creative Producer and Strategist at mr.Booster agency, a company with 32 employees, based in Valencia, Valencian Community, Spain. AeroLeads shows a matched LinkedIn profile for Mikhail Shal.

Mikhail Shal previously worked as Brand Lead & Creative Producer at G Gate and Communication Strategy Consultant at Petential. Mikhail Shal holds Master'S Degree, Advertising And Public Relations (Integrated Communications) from Saint Petersburg State University Of Finance And Economics.

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mr.Booster agency

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Profile bio

About Mikhail Shal

Integrated Communication Strategist & Creative Specialist with 8+ years of experience in developing and executing strategies that bridge branding, marketing, and creative solutions. I excel in identifying what to say, to whom, where, how, and when to communicate to achieve specific business goals. Recognized among the top 10 young creatives globally by Young Glory (2021–22)My expertise lies in:- Communication Strategy: Conducting in-depth market and audience analysis to develop integrated strategies that align brand positioning, messaging, and multi-channel execution.- Creative Development: Crafting and producing innovative concepts, ideas, and content that engage audiences and drive measurable outcomes.- Brand Strategy: Creating distinctive brand identities, including concept, naming, positioning, and tone of voice, tailored to B2B or B2C markets.- Analytical Insights: Leveraging data-driven research to inform strategy, evaluate performance, and optimize marketing in real time.- Team Leadership and Creative Direction: Managing creative teams to deliver projects from ideation to execution, ensuring alignment with strategic goals and timelines.I combine a strategist's precision with a creative vision. My approach integrates deep analysis with bold ideas, ensuring innovative and effective communication strategies.Explore my experience and portfolio (under NDA, sanitized for confidentiality) at mikhailshal.tilda.wsNotable Achievements:- Campaign Effectiveness: Developed strategies that improved brand metrics by up to 20% and exceeded user acquisition KPIs by 160%.- Regional Market Innovation: Pioneered collaborations with major brands in the coffee bar and franchising market, driving customer growth and satisfaction, franchisee loyalty, and new franchise sales.- Innovative Creative Projects • Created an online series in Telegram, transforming user engagement. • Regionally rebranded a FinTech platform to inspire “trading superstars.” • Turned a trading championship into a gamified virtual adventure, boosting brand user acquisition and engagement.- Market Entry Strategies: Developed go-to-market brand strategies for Pakistan, Vietnam, Latin America, and Brazil, as well as a global sub-brand strategy and visual identity.- Knowledge Base Creation: Built a comprehensive process system, knowledge base, and documentation system for a creative team, improving workflows and cross-functional collaboration.I will gladly help your business and marketing achieve their goals more efficiently and vividly!

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Mikhail Shal's current company

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mr.Booster agency
Mr.Booster Agency
Creative Producer and Strategist
Valencian Community, Spain
Website
Employees
32
AeroLeads page
9 roles

Mikhail Shal work experience

A career timeline built from the work history available for this profile.

Brand Lead & Creative Producer

Current

Valencia, Valencian Community, Spain

An international affiliate marketing brand focusing on events and media. - Developed communication strategies to align event marketing with brand objectives, driving attendance and sponsorship engagement for international conferences.- Conducted qualitative audience research to refine brand positioning and ensure precise messaging.- Directed multi-channel.

Jun 2024 - Present

Communication Strategy Consultant

Current

Valencia, Valencian Community, Spain

A startup focused on creating an innovative pet care digital platform.- Conducted in-depth market research to identify trends, customer needs, and the competitive landscape, informing strategic decisions.- Developed comprehensive communication strategies to launch the project, ensuring alignment with business objectives and target audience needs.- Prepared.

Mar 2024 - Present

Communication Strategist & Creative Generalist

Current
Freelance

- Provided consultancy for brand development, communication strategies, and creative project execution for various industries, including IT, SaaS, HoReCa, Artists, Events, Community, Arts, and EdTech.- Crafted unique concepts for campaigns, branding, and naming projects, ensuring alignment with business goals and audience insights.- Conducted researches.

Sep 2021 - Present

Creative Lead / Strategist

Valencia, Valencian Community, Spain

An international IT company developing a leading global FinTech platform and other services.- Developed creative brand strategies for 10+ multi-channel campaigns across 7 countries, aligning them with business objectives and market-specific insights.- Provided creative direction for over 50 projects, including performance campaigns, video production, and.

Apr 2023 - Jun 2024

Creative Team Lead / Product Owner (Retention)

Belgrade, Serbia

- Managed a cross-functional team of designers and copywriters, mentoring team members and conducting performance reviews to foster growth and alignment with company objectives.- Directed the full creative process, including analyzing client requests, conducting debriefings, briefing the team, facilitating brainstorming sessions, overseeing execution, and.

Sep 2022 - Apr 2023

Senior Creative Copywriter

- Conducted briefing and debriefing sessions, market research, and insight analysis to uncover communication opportunities and craft impactful creative strategies.- Developed and presented creative concepts and ideas to stakeholders and cross-functional marketing teams, ensuring alignment with business objectives and audience needs.- Directed designers and.

May 2021 - Aug 2022

Communications Specialist

SaaS B2B solution offering CRM, messenger, task tracker, and more.- Established and managed relationships with media partners, securing mentions, publishing expert columns, and organizing TV appearances and podcasts with company experts.- Wrote and edited diverse content, including blog posts, external publications, and scripts for video ads, educational.

Jul 2020 - Apr 2021

Chief Communications Officer (Cco)

My Coffeeshop Chain And Franchising

St Petersburg, St Petersburg City, Russia

A regional coffee shop chain and franchising business focused on business areas, quality coffee, and exceptional customer experiences.- Developed and implemented a communication strategy, including PR, advertising, external, and internal communications.- Managed media relations (mentions, articles, interviews, TV appearances, and podcasts) and co-branded.

Apr 2019 - May 2020
2 education records

Mikhail Shal education

Bachelor'S Degree, Journalism

Saint-Petersburg State University Of Industrial Technologies And Design
FAQ

Frequently asked questions about Mikhail Shal

Quick answers generated from the profile data available on this page.

What company does Mikhail Shal work for?

Mikhail Shal works for mr.Booster agency.

What is Mikhail Shal's role at mr.Booster agency?

Mikhail Shal is listed as Creative Producer and Strategist at mr.Booster agency.

Where is Mikhail Shal based?

Mikhail Shal is based in Valencia, Valencian Community, Spain while working with mr.Booster agency.

What companies has Mikhail Shal worked for?

Mikhail Shal has worked for Mr.Booster Agency, G Gate, Petential, Freelance, and Karuna.

How can I contact Mikhail Shal?

You can use AeroLeads to view verified contact signals for Mikhail Shal at mr.Booster agency, including work email, phone, and LinkedIn data when available.

What schools did Mikhail Shal attend?

Mikhail Shal holds Master'S Degree, Advertising And Public Relations (Integrated Communications) from Saint Petersburg State University Of Finance And Economics.

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