• Designed innovative Snapchat lenses using Blender, Generative AI, Lens Studio, and Adobe Suite, achieving over 5 million plays and estimated to reach 10 million by the end of the quarter.• Conducted research and user testing to create engaging, high-impact AR experiences that align with global brand strategies.• Collaborated with AR and content teams to produce immersive lenses, supporting materials, and creative assets.• Received professional development and mentorship, enhancing technical skills and creative approaches in augmented reality.

• Enhanced user engagement by 3.4% through the development and design of new profile and discovery features, collaborating on intuitive UX designs, prototypes, and UI mock-ups using Figma and Adobe Creative Suite, focusing on visual design.• Increased feature adoption with over 2 million users within the first month by playing a key role in brainstorming, designing, and testing new product experiences through user flows, wireframes, and interactive prototypes, leveraging end-to-end product design skills.• Boosted user retention through the redesign of Tinder’s UI, including Dark Mode and a new 'It’s a Match!' screen, by conducting user research and collaborating with cross-functional teams to align design goals with product strategy, enhancing visual design.

• Revamped Website Usability and Visual Design: Led user research initiatives and redesigned the website, resulting in a 31% surge in conversions and a 15% increase in session durations.• Data-Driven Customer Insights: Analyzed support data to identify trends, refining email communication strategies and significantly boosting customer satisfaction.• Collaborative Issue Resolution: Partnered with product and engineering teams to identify and mitigate frequent customer issues, leading to a 12% reduction in support inquiries and a 23% increase in monthly sales (approximately $110k/month).• Enhanced Customer Experience: Focused on optimizing customer journeys and refining logistics, contributing to improved user experiences and operational efficiencies.