Founders' advisory is my core business. Together with co-investors we advise, mentor, coach, consult, hack, initiate, network, improve. We help mentors and early angels to get onboard early enough. Sometimes angel investor. In business growth & development since 1990. 1998-2019 in software development & digital marketing for startups & businesses, public speaker since 2009. Am mentoring/coaching startups for Enterprise Estonia, universities, accelerators & privately. My clients: Telia, Elisa, Tele2, Estonian Energy, Eesti Post aka Omniva, Estonian Health Insurance, Seesam Insurance, DAS Insurance, PZU Insurance, business newspaper Äripäev, Päevaleht, Solaris, Pärnu Keskus, Apollo, Rahva Raamat, Varrak, Assa Abloy, E-Lux, Home4You, Sony Center, Baltika, Piletilevi, Best Marketing, Hortes, Event tents, etc. We solved marketing, sales, operational and optimisation challenges.At Challeng.ist I help founders and management members to grow higher faster simpler, cheaper by clarifying setup, setting goals, finding partners and offering supervisory. Mostly it means building/re-creating a vision, upgrading pitches, designing business structure, going through financials, building needed network, defining profiles for clients, investors, employees, reaching out to investors. Few exits as a founder. I've been engaged with hundreds of interesting projects. I have developed marketing tools from custom web shops, customer care solutions, ordering processes optimizations, CRM solutions, RMA solutions, ERP solutions, analytical tools, email delivery to billions of recipients to mobile solutions. We analysed, we created, we designed, we consulted, we developed, we tested, we delivered.MAILBOW was a marketing automation software, full conference solution, service with extended CRM functionalities, webshop and payment options for end-customers. Tickets, giftcards, QR and stripe codes to authenticate visitors. Campaigns and dynamic event monitoring, on-site badge printing, etc. Marketing event Email Summit Estonia emailsummit.ee - was hosted for 9 years. MAILBOW was acquired by Smaily in 2019. MIKARE NET was a software development agency for 21y. Custom and CRM/ERP/MRP softwares, 7% of Estonian market share for CRM. I personally still use it to run my daily businesses. We are exceptionally thankful to our clients for presented challenges that let us evolve.My volunteer work is related to lecturing at Estonian Business School, Tallinn University, Tallinn School of Economics. I've been part of JCI and Lions movement.