Miki Zuzański

Miki Zuzański Email and Phone Number

Head of Creator Services, Social Media @ TheSoul Publishing
Poland
Miki Zuzański's Location
Greater Lugo Metropolitan Area, Spain
About Miki Zuzański

I specialise in developing multi-platform social media strategies for online creators and brands, driving digital marketing and performance analytics to achieve business goals. My experience includes leading diverse teams, enhancing content strategies, and optimizing processes for efficiency and engagement. I thrive in dynamic environments, quickly adapting to new challenges and consistently delivering innovative solutions. Passionate about non-standard projects, I excel in both client interactions and project execution, always aiming to exceed expectations and drive success.

Miki Zuzański's Current Company Details
TheSoul Publishing

Thesoul Publishing

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Head of Creator Services, Social Media
Poland
Miki Zuzański Work Experience Details
  • Thesoul Publishing
    Head Of Creator Services, Social Media
    Thesoul Publishing
    Poland
  • Thesoul Publishing
    Head Of Creator Services, Social Media
    Thesoul Publishing Sep 2024 - Present
    🔹 Team Leadership: Lead and develop the Creator Services Social Media Management team, promoting continuous improvement and high-quality content delivery.🔹 Performance Oversight: Monitor social media channels to achieve audience growth, engagement, and revenue targets. Provide strategic guidance to the team.🔹 Talent Management: Oversee recruitment, onboarding, and development of team members, optimizing team structure and compensation systems.🔹 Content Quality: Establish high standards and best practices for content quality across all platforms. Implement review processes to ensure alignment with brand objectives.🔹 Strategic Planning: Develop and execute comprehensive social media strategies across multiple platforms, aligning with company goals and tracking effectiveness.🔹 Process Optimization: Refine processes to enhance efficiency, creativity, and performance. Implement solutions for continuous improvement.🔹 Collaboration: Ensure effective communication with management, clients, and stakeholders. Facilitate smooth collaboration to achieve project and organizational goals.🔹 Industry Insight: Stay updated on industry trends and platform updates. Integrate emerging trends into departmental strategies to maintain a competitive edge.
  • Thesoul Publishing
    Executive Development Manager
    Thesoul Publishing Sep 2023 - Aug 2024
    European Union
    🔹 Strategic Leadership: Led the development and execution of multi-platform strategies across YouTube, Facebook, Snapchat, and others, ensuring alignment with company goals.🔹 Team Management: Managed a team of Lead Development Managers, setting objectives and fostering collaboration.🔹 Operational Efficiency: Streamlined cross-platform processes to enhance efficiency and reduce costs.🔹 Performance Analysis: Oversaw KPIs to evaluate impact on revenue, engagement, and brand awareness.🔹 Talent Development: Directed recruitment, performance evaluations, and retention strategies.🔹 Cross-Functional Collaboration: Coordinated with various departments to ensure smooth workflow.🔹 Strategic Adaptation: Updated strategies based on performance data and market trends.
  • Thesoul Publishing
    Senior Lead Development Manager
    Thesoul Publishing Jul 2023 - Sep 2023
    🔹 Content Strategy: Implemented content strategies aligning with business goals across various platforms.🔹 Team Leadership: Led a team to create high-quality, engaging content.🔹 Process Improvement: Enhanced internal social media processes for efficiency.🔹 Collaboration: Partnered with teams to align content strategies with company objectives.🔹 Performance Metrics: Established KPIs to measure content impact.🔹 Market Research: Identified opportunities and potential collaborators.🔹 Strategic Optimization: Optimized strategies based on data and feedback.
  • Thesoul Publishing
    Localisations Startup Manager
    Thesoul Publishing Jan 2023 - Jul 2023
    🔹 New Launches: Identified opportunities on new social media platforms and organized promotions for startup projects.🔹 Process Development: Developed and evaluated distribution, localization, and social media planning processes.🔹 Collaboration: Worked with teams to expand localized brands to new platforms.
  • Thesoul Publishing
    Lead Development Manager
    Thesoul Publishing Nov 2021 - Jul 2023
    Led a dynamic team of content creators and social media specialists, focusing on the creation of localized content that resonates with diverse global audiences.Key Responsibilities:🔹Strategy and Leadership: Crafted and guided the execution of SMM strategies, leading a multicultural team of 15+ professionals to create engaging content that resonates with diverse audiences across 15+ languages.🔹Content Management and Creation: Oversaw the development of localized strategies for 100+ pages, enhancing the global reach and engagement of brands like 5-Minute Crafts, Bright Side, 123Go, WoodMood and external creators.🔹Data-Driven Decisions: Utilized performance analytics to continuously refine strategies for revenue maximization.🔹Innovation and Expansion: Identified opportunities for launching new projects and managed the successful rollout of localized content, contributing to the profitability and growth of each Facebook page.
  • Thesoul Publishing
    Social Media Manager
    Thesoul Publishing Mar 2021 - May 2022
    Responsible for implementing content strategies for global and localized brands: 5-Minute Crafts, Bright Side, 123Go, Foodgasmic.Key responsibilities:🔹 Content Planning: Creating and executing content strategies tailored to various platforms and audiences.🔹 Data Analysis: Collecting and interpreting data to inform on strategy effectiveness and directions for development.🔹 Community Management: Building and maintaining positive relations with users, managing communication.🔹 Content Calendar: Organizing and planning publications to ensure continuity and coherence of communication.🔹 Reporting and Management: Conducting accurate activity reports and managing daily account operations.
  • Freelance Work
    Online Specialist
    Freelance Work Mar 2019 - Jan 2021
    Remote
    Focused on managing social media for renowned brands such as Puccini, Carte d'Or, and DOZ.pl, ensuring their presence was vibrant and engaging on platforms like Instagram and Facebook. Played a crucial role in crafting influencer marketing strategies that aimed to connect these brands more closely with their audiences. Also developed multimedia presentations for clients including Netflix and Polsat, demonstrating a practical approach to content that resonates with viewers.🔹 Social Media Management: Handled daily operations and strategy for client social media profiles.🔹 Influencer Partnerships: Coordinated influencers to align with our marketing goals.🔹 Multimedia Content: Produced presentations for various platforms, focusing on clear and effective communication; prepared simple websites and landing pages.🔹 Advertising Coordination: Coordinated between TV and online advertising, ensuring cohesive campaign execution. Acted as a media buyer, negotiating and securing optimal ad placements.
  • Tvn Warner Bros. Discovery
    Advertising Specialist
    Tvn Warner Bros. Discovery Sep 2018 - Jul 2019
    Warszawa, Woj. Mazowieckie, Polska
    I was responsible for acquiring new clients and managing integrated advertising campaigns that combined television and online elements. I worked on custom projects and managed accounts for a diverse range of clients, including direct clients and international agencies, aiming to build and maintain strong professional relationships.🔹 Integrated Campaigns: I helped create campaigns across various media, looking for efficiency and consistency.🔹 Project Management: I supported the planning and implementation of advertising projects.🔹 Client Relations: I managed client accounts, focusing on clear communication and meeting needs.
  • Tvn Warner Bros. Discovery
    Online Advertising Specialist
    Tvn Warner Bros. Discovery Jul 2016 - Sep 2018
    Warszawa, Woj. Mazowieckie, Polska
    I was responsible for acquiring new clients and managing online advertising campaigns. I managed accounts for a diverse range of clients, including direct clients and international agencies, aiming to build and maintain strong professional relationships.🔹 Online Campaigns: I helped create online campaigns, looking for efficiency and consistency.🔹 Project Management: I supported the planning and implementation of online advertising projects.🔹 Client Relations: I managed client accounts, focusing on clear communication and meeting needs.
  • Wakacje.Pl S.A.
    Product Manager
    Wakacje.Pl S.A. Sep 2015 - Jul 2016
    Gdańsk, Woj. Pomorskie, Polska
    Improved internal marketing efforts to better support travel agents by promoting key destinations and hotels. Developed and implemented new sales products and strategies, contributing to the company's growth and the improvement of sales processes.🔹Internal Marketing: Directed marketing activities to enhance agent productivity and sales.🔹Sales Strategy Development: Contributed to the creation and refinement of sales strategies, aiming for growth and efficiency.
  • Wakacje.Pl S.A.
    Travel And Sales Specialist
    Wakacje.Pl S.A. May 2013 - Sep 2015
    Gdansk, Pomeranian District, Polska
    Provided customer service and sales assistance, helping clients plan and book travel arrangements. Was also involved in training new travel agents, sharing knowledge and best practices to improve overall agency performance.🔹Customer Service: Offered tailored travel advice and solutions to clients.🔹Training and Development: Assisted in training new agents, focusing on skill development and service excellence.

Frequently Asked Questions about Miki Zuzański

What company does Miki Zuzański work for?

Miki Zuzański works for Thesoul Publishing

What is Miki Zuzański's role at the current company?

Miki Zuzański's current role is Head of Creator Services, Social Media.

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