Unleashing the Extraordinary: Pioneering a Language School Like No Other. We're not just an ordinary language school – we're a language transformation hub. Our training institute, proudly registered under the number 11755696775*, with the seal of approval from the Île-de-France regional authorities, bears the coveted Qualiopi certification since 2021.____________Immerse Yourself in Excellence: Elevate your professional prowess in French, English, Spanish, Italian, Portuguese… Show more Unleashing the Extraordinary: Pioneering a Language School Like No Other. We're not just an ordinary language school – we're a language transformation hub. Our training institute, proudly registered under the number 11755696775*, with the seal of approval from the Île-de-France regional authorities, bears the coveted Qualiopi certification since 2021.____________Immerse Yourself in Excellence: Elevate your professional prowess in French, English, Spanish, Italian, Portuguese, German, Russian, Mandarin, and Cantonese. Our palette of offerings transcends the mundane, breathing life into your linguistic journey.Empowering Expertise: Our mission extends beyond teaching. We handpick and nurture language mentors who seamlessly fuse language pedagogy with real-world corporate experience. The result? A dynamic fusion that hones not just fluency, but industry-relevant proficiency.Crafting Success Stories: It's not just training. We've left an indelible mark on industry leaders: WPP (GroupM), Van Cleef & Arpels, Google, Vestiaire Collective, Voodoo, Sorare, Shadow, amo, Spallian, Infravia Capital Partners, Akelius, DataDome, Luko, Café de Flore... Together, we're architects of success.*Kindly note, our registration doesn't equate to state endorsement Show less

J'aide les entreprises à construire et déployer des stratégies marketing et communication impactantes.Je les accompagne également dans leur transformation digitale et dans le management interculturel, grâce aux techniques de conduite du changement.

Design and Delivery of French for Specific Objectives (Master's and MBA) Training

Empowering Digital Advertising at GROUPE LE MONDE: Le Monde, M, L'Obs, Télérama, Courrier international, Le Huff Post, Rue 89, La Vie, Le Monde diplomatique, Challenges.- Leading a team of 15, overseeing research, planning, design, and marketing functions.- Shaping and executing Groupe Le Monde's data strategy for both editorial and advertising, driving segmentation, enrichment, and performance.- Crafting and executing multi-channel marketing strategies for the advertising… Show more Empowering Digital Advertising at GROUPE LE MONDE: Le Monde, M, L'Obs, Télérama, Courrier international, Le Huff Post, Rue 89, La Vie, Le Monde diplomatique, Challenges.- Leading a team of 15, overseeing research, planning, design, and marketing functions.- Shaping and executing Groupe Le Monde's data strategy for both editorial and advertising, driving segmentation, enrichment, and performance.- Crafting and executing multi-channel marketing strategies for the advertising department.- Developing compelling print and digital commercial offerings, sales kits, and RFP responses.- Active participation in industry events and interviews, representing the group's interests (INMA, ATS Paris, ExchangeWire, AllianceConnect, Stratégies, CB News, and more).- Engaging with industry associations including SRI, IAB, Médiamétrie, Kantar.- Influencing vendor selection and management for areas like data, ad-serving, RTB, and advertising efficiency.- Analyzing and synthesizing marketing research for editorial and advertising purposes. Show less

Crafting and Adapting Marketing and Communication Strategies for Unique Market Needs of each country.- Tailoring marketing and communication strategies to each market's nuances.- Developing offer positioning and crafting sales support tools.- Defining a comprehensive 'Go to Market' strategy encompassing adserving, ad analytics, and data-driven email marketplaces.- Conducting marketing studies: competitive benchmarks, advertising analysis, surveys to assess needs and satisfaction… Show more Crafting and Adapting Marketing and Communication Strategies for Unique Market Needs of each country.- Tailoring marketing and communication strategies to each market's nuances.- Developing offer positioning and crafting sales support tools.- Defining a comprehensive 'Go to Market' strategy encompassing adserving, ad analytics, and data-driven email marketplaces.- Conducting marketing studies: competitive benchmarks, advertising analysis, surveys to assess needs and satisfaction levels.- Driving inbound marketing through website management, corporate blog, social media, newsletters, and brochures.- Orchestrating B2B events and advertising: trade shows in France and Spain, media purchases, and SEM (AdWords).- Implementing a CRM tool and closely tracking sales activity trends. Show less

Crafting Go-to-Market Strategy for Company's Technological Platforms (DMP, Ad Servers, AdExchange, Ad Analytics).Devising and Executing Multichannel Corporate Communication Strategy (Domestic and International).Managing Public Relations and Event Initiatives.Cultivating Press Relationships.Producing Whitepapers.Overseeing Financial Communication (Company Listed on Stock Exchange).

Advanced knowledge of online advertising ecosystem and French market: axes BIG DATA, AD EXCHANGE, E-PRIVACYAdvanced knowledge of online communication toolsManagement of marketing and communication budgetMARKETING: WEBORAMA MEDIA/TECHNOLOGY/DATAPositioning of the global offerWriting of user interfaces specifications (based on the lexical analysis, for behavioural data treatment and targeting) Monitoring and driving customers’ branding via different Weborama… Show more Advanced knowledge of online advertising ecosystem and French market: axes BIG DATA, AD EXCHANGE, E-PRIVACYAdvanced knowledge of online communication toolsManagement of marketing and communication budgetMARKETING: WEBORAMA MEDIA/TECHNOLOGY/DATAPositioning of the global offerWriting of user interfaces specifications (based on the lexical analysis, for behavioural data treatment and targeting) Monitoring and driving customers’ branding via different Weborama toolsResearch: Benchmarks (competitors’ environment), campaigns post tests Consumer research (B2B and B2C: online global trends, brands’ image)Creation of sales tool kits and ad hoc offersAnswering to requests for proposal with new tools and offers developmentReporting for the Executive committee CORPORATE COMMUNICATION MANAGEMENT – 7 COUNTRIESHarmonisation of corporate communication / 7 countries (France, UK, Spain, Italy, the Netherlands, Portugal, Russia) weborama.com total reworking and updates (WordPress) Press relations: press releases, interviews, newsletters, B2B advertisingExternal service providers management: creative, communication & PR agency, localisation agency…Active participation to advertising associations’ projects: SRI, IAB, UDECAM, IREP, CESPEvents organisation: Conferences, awards, panel sessions, after work parties....Financial communication Show less

Training programmes in French language Marketing and Communication for foreign students (INSEEC, Instituto Marangoni), with final skills evaluation. CEFR application. Elements of Marketing and Communication for ALIP branding

Coaching in tourism and business French language (FOS methodology)Writing of speeches for events of ENIT and the Italian Embassy

Front and back officeEvents (cocktails, fashion shows, new collection presentations)

1-day/week contract plus university holiday availability. Assisting sales forces at the flagship store located at Les Halles (the brand's largest retail location). Achieving monthly sales at 150-250% of individual targets set by the employer.