Milena Mitova Mba Digital Marketing Email and Phone Number
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Accomplished digital marketing Center of Excellence leader and martech expert. Passionate about transforming the way marketers use data to optimize campaigns and improve ROI. Proactively creates and changes processes, structure, programs, and planning systems to ensure commercial success. I am a blogger, speaker, consultant and the founder of CampaignTrackly, a groundbreaking app that automates campaign tracking to generate 100% accurate insights for your marketing while saving you a ton of time.As a speaker and consultant, I have delivered multiple presentations and launched numerous successful digital marketing projects, driving innovation, productivity and knowledge-sharing. I am also a technologist and content creator who has launched 10+ marketing platforms and published over 100 blog articles & videos. I have worked with leading companies such as Honeywell, Arm, Bausch Health, and Novartis Oncology, where I led the strategy execution of omni-channel campaigns, as well as marketing data orchestration and visualization. I am always eager to learn, innovate, and collaborate with other professionals who share my vision and values.
Campaigntrackly By Leafwire Digital
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Founder, Speaker, ConsultantCampaigntrackly By Leafwire Digital Jan 2023 - PresentWayne, New Jersey, UsAutomating the way marketing campaign data is processed, augmented and tagged as it gets shared across platforms and teams to ensure 100% accuracy to supercharge your #marketing #dashboards. Helping customers build best-in-class campaign tracking and reporting processes, standardizing #campaign naming conventions, #analytics reports, #KPIs and #marketing insights.Leveraging #APIs to automate workflows and processes by integrating #Marketo, #Workfront, #SalesForce, #Hubspot and more. -
Director, Digital Marketing Data EnablementNovartis Oncology Dec 2021 - Jan 2023Basel, Switzerland, Ch- Lead the strategy execution of marketing data orchestration and visualization from over 40 media sources, incl. TV, Programmatic, Vendor, Social, Email, and more. - Own the roadmap of a digital analytics marketing visualization platform. - Drive operational excellence through direct vendor, stakeholder and process governance. -Campaign reporting & analytics lead for campaigns across 15 Oncology brands -
Marketing Automation ConsultantCampaigntrackly By Leafwire Digital Aug 2014 - Dec 2021Wayne, New Jersey, Us-Led Marketo, Hootsuite & CRM-related marketing automation, social media and demand generation Ops projects/training for clients including Equinix, ARM, Coats, EMG, QS, and CampaignTrackly. - Invited tutor at Cambridge Marketing College. Speaks at conferences/industry events; featured on Cambridge UK Star Radio as a marketing automation specialist; had blogs/articles featured on smartinights.com, digitaldoughnut.com. growthhackers.com, and other digital marketing websites. -
Award-Winning Sr. Manager, Marketing Operations + Marketing AutomationBausch Health Companies Inc. Jul 2018 - Apr 2021Laval, Quebec, Ca- Technologist, Marketo Certified Expert, Marketo Ops platform owner (Business Side). - Partners with Brands and agencies on delivering channel insights and execution of digital campaigns, tactics and programs to drive operational effectiveness and business impact. - Serves as point of contact for brands and agencies regarding execution of campaigns and tactics, liases with MIS & PRC to manage compliant email campaigns and data. - Collaborates with IT to roll out email, nurture, and web campaigns across public-facing websites & CRM solutions Veeva and SFDC.- Develops processes & governance, manages adoption & use, rolls out training, builds new marketing & CRM campaign projects with Data & Insights, Brand Managers, agencies, and Sales Ops. -
Head Of B2B MarketingQs Quacquarelli Symonds Feb 2017 - Jul 2018London, GbQS World University Rankings®, used annually by millions of students and parents, is one of the most trusted higher ed resources around the world. -Reporting to the CEO, led a five-member team to advance the B2B Ops marketing function, build best practice B2B acquisition and demand generation operations, and drive sales growth. - In charge of NetSuite-Oracle CRM technical setup and processes. Launched and rolled out Marketo. Integrated NetSuite with the new marketing automation tool. Implemented QS’ lead-to-customer lifecycle process in alignment with Sales. Building best-in-class demand and lead generation strategies and campaigns. -
Marketing Automation & Social Media Lead - Global Role, ContractArm May 2015 - May 2016Cambridge, Cambs, GbHelped build/operationalize ARM’s Marketing automation (Marketo/Oracle/MS Dynamics) and Social Media needs. Oversaw a four-member team and created global marketing automation and social media operations for eight business units. Implemented guidelines, reporting, and processes for best practices using Marketo demand generation campaign structure. Held marketing-side ownership of Marketo. -
Marketing Campaign Manager - Emea Region, ContractEquinix Aug 2014 - May 2015Redwood City, California, UsHelped this client build and operationalize their EMEA social media strategy from the ground up and implemented a number of successful lead-generation campaigns for their products (Hootsuite, Marketo, SFDC). Managed two agencies and implemented a successful social media ops model across EMEA. Launched Hootsuite Enterprise across EMEA. -
Ecommerce Marketing Manager North AmericaHoneywell Jun 2012 - Oct 2013Charlotte, North Carolina, UsEmployment trunkated due to relocation in United Kingdom. Oversaw, developed, and implemented US and Canada e-commerce customer acquisition and retention ops strategies. Collaborated with vice president of marketing and senior managers to create direct revenue-focused strategic and tactical campaigns. Discovered significant buy-in opportunity to prioritize mobile e-commerce enhancements. -
Digital Marketing Manager - Global RoleFalconstor Software Apr 2010 - Jun 2012Austin, Texas, UsProvided leadership for two-member team overseeing all online channel digital acquisition strategy and campaigns. In charge of the automated process set up, implementation and daily management of Salesforce, Marketo, and company website integration. Introduced KPI-driven campaign management via Google Analytics. -
Senior Administrator (Websites, Budget, Scheduling And Programme Management)Stony Brook University Jun 2008 - Oct 2009Stony Brook, Ny, Us
Milena Mitova Mba Digital Marketing Skills
Milena Mitova Mba Digital Marketing Education Details
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Syracuse University - Martin J. Whitman School Of ManagementFinance -
Sofia University St. Kliment OhridskiEnglish Language And Literature -
University Of National And World EconomyInternational Business/Trade/Commerce
Frequently Asked Questions about Milena Mitova Mba Digital Marketing
What company does Milena Mitova Mba Digital Marketing work for?
Milena Mitova Mba Digital Marketing works for Campaigntrackly By Leafwire Digital
What is Milena Mitova Mba Digital Marketing's role at the current company?
Milena Mitova Mba Digital Marketing's current role is Marketing Automation, Data Insights & Analytics Director, Campaign delivery and optimization. Marketo certified. Experience with AI, Salesforce, Hubspot, Workfront..
What is Milena Mitova Mba Digital Marketing's email address?
Milena Mitova Mba Digital Marketing's email address is mi****@****hoo.com
What is Milena Mitova Mba Digital Marketing's direct phone number?
Milena Mitova Mba Digital Marketing's direct phone number is +44 20 7284*****
What schools did Milena Mitova Mba Digital Marketing attend?
Milena Mitova Mba Digital Marketing attended Syracuse University - Martin J. Whitman School Of Management, Sofia University St. Kliment Ohridski, University Of National And World Economy.
What skills is Milena Mitova Mba Digital Marketing known for?
Milena Mitova Mba Digital Marketing has skills like Online Marketing, Social Media Marketing, Email Marketing, Seo, Digital Marketing, Online Advertising, Web Analytics, Lead Generation, Sem, Marketing Strategy, Marketing, Management.
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