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A data and technology specialist with 10+ years working in digital, data and technology roles across demand and supply-side. Currently leading a team of 70+ data experts empowering brands in delivering digital and data transformation in media, through fully realising the power of their data
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Partner, Data And Technology TransformationOmd EmeaLondon, Gb -
Partner, Data & Technology TransformationOmd Emea Nov 2022 - PresentLondon, England, United KingdomReporting directly into the Chief Strategy Officer, I lead the data and technology transformation practice at OMD EMEA - a team of over 70 data and technology specialists, focussed on helping clients to establish the conditions in which data and technology transformation can occur, and to execute on data-driven media planning and activation.Core capabilities include:- Data Governance & Compliance- Data Visualisation & Business Intelligence- Data Engineering- Data Science- Ad Operations - Martech Consultancy - Audience Solutions -
Managing Partner - Data & Tech EnablementOmd Emea Aug 2019 - Nov 2022London, United KingdomLeading a team of 40 people dedicated to designing, implementing and managing data solutions on behalf of some of the worlds largest brands.
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Head Of Data & Technology StrategyAnnalect May 2017 - Aug 2019London, United KingdomAs Head of Data & Technology Strategy, I led a team of consultative experts responsible for supporting global advertisers in implementing and deploying data management technology solutions. I was also responsible for co-ordinating and managing regional and global data partnerships on behalf of Omnicom Media Group, developing a network of data partners to meet global, regional and local advertiser needs -
Head Of Buy-Side Solutions, GlobalLotame May 2016 - May 2017As global head of marketer and agency solutions, I was responsible for defining business strategy, product roadmap, and client services for the buy-side of the market.In this role, I worked closely with agency and advertiser clients in order to ensure successful DMP adoption and deployment. Internally, I acted as corporate sponsor defining buy-side strategy across product, marketing, sales, and client success. -
Director Of Buy-Side Solutions, GlobalLotame Dec 2015 - May 2016As Director of Buy-Side Solutions at Lotame my role was to identify and pursue new and strategic opportunities through taking a solutions-based approach to new business and product innovation.In this role, I led a cross-functional team involving sales, product, and marketing, to address emerging opportunities in the DMP landscape, with the ultimate aim towards generating incremental revenue growth, driving new leverage for technology iteration and innovation, and creating new business opportunities consistent with company strategy.
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Head Of Client Strategy, EmeaLotame Jun 2015 - Dec 2015London, United KingdomAs Head of client strategy at Lotame my role was to lead the consulting services team across EMEA. In this role I worked with new and existing clients to audit business processes regarding data asset deployment, data monetisation, data activation and data optimisation. My objective was to create, structure, and implement end-to-end data strategies in order to maximise commercial opportunities and solve critical business challenges.
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Director Of Brand RelationsVivaki Jul 2014 - Jun 2015London, United KingdomAs Director of Brand Relations at Vivaki AOD UK, I was responsible for new business development and the growth of programmatic execution across the Publicis Groupe. My responsibilities included facilitating greater integration, adoption, education and long-term strategic partnerships across the Publicis Groupe in the UK, enhancing the overall programmatic buying capabilities of Zenith Optimedia, Blue449, Starcom Mediavest Group, and Razorfish. -
Head Of Biddable And Programmatic MediaThe7Stars Jan 2014 - Jul 2014London, United KingdomAs Head of Biddable and Programmatic Media at the7stars, I was responsible for paid search, paid social, and programmatic media buying across the agency. This included managing and developing a team of 10 across all biddable media delivery. I was also responsible for product development, technology adoption, operations and output for all biddable and programmatic media. -
Director Of Biddable MediaThe7Stars Aug 2012 - Jan 2014London, United KingdomResponsibility for search marketing operations, new business development and delivery of strategic search solutions for key accounts including Suzuki GB, Pizza Express, Discovery Channel and bmi Regional
Miles Pritchard Skills
Miles Pritchard Education Details
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Frequently Asked Questions about Miles Pritchard
What company does Miles Pritchard work for?
Miles Pritchard works for Omd Emea
What is Miles Pritchard's role at the current company?
Miles Pritchard's current role is Partner, Data and Technology Transformation.
What is Miles Pritchard's email address?
Miles Pritchard's email address is mi****@****ect.com
What is Miles Pritchard's direct phone number?
Miles Pritchard's direct phone number is +121259*****
What schools did Miles Pritchard attend?
Miles Pritchard attended University Of Leeds.
What skills is Miles Pritchard known for?
Miles Pritchard has skills like Online Advertising, Mobile Marketing, Digital Media, Media Buying, Social Media, New Business Development, Strategic Partnerships, Digital Marketing, Advertising, Online Marketing, Digital Strategy, Seo.
Who are Miles Pritchard's colleagues?
Miles Pritchard's colleagues are María José Rojas Gómez, Kathiravan Thanabalan, Andrew Jiang, Rommel Jasi, Hua Wang, Joyce Wu, Laura Dillon.
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Miles Pritchard
Whiteley1ukonline.co.uk -
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Miles Pritchard
United Kingdom -
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