Milana Petkovic Email & Phone Number

Toronto, Ontario, Canada

Responsibilities:Developed and implemented a comprehensive Cold Email Outreach System from scratch, leveraging tools such as Zoho Suite to manage and maintain over 100 sending email accounts, sending up to 4,000 emails per day.Targeted companies in the Renovation Industry and E-commerce sector, crafting customized email campaigns tailored to each industry's specific needs and offering relevant incentives to drive engagement.Utilized Apollo, PowerAutomate, Hexomatic, and other tools for audience scraping and lead generation, ensuring a steady influx of qualified prospects.Collaborated closely with the Marketing Manager to design email sequences comprising at least 5 emails, each with a compelling Call To Action (CTA) strategically placed to maximize response rates and conversions.Implemented extensive reporting procedures to track campaign performance and optimize outreach strategies, utilizing platforms such as PipeDrive, Uptics, Instantly, Hexospart, ManyReach, and Omni.Leveraged various CRM systems including SalesForce and Flowlu to manage prospect data, track interactions, and facilitate seamless communication with clients and prospects.Achievements:Successfully built and scaled a Cold Email Outreach System that generated a consistent stream of qualified leads, contributing to a 20% increase in client acquisition.Achieved an average open rate higher than 50% and response rate of 10%, exceeding industry benchmarks through strategic targeting and compelling messaging.Developed highly effective email templates and sequences that consistently drove engagement and conversions, resulting in a 10% increase in response rates each time.Implemented automated reporting processes that streamlined data analysis and decision-making, saving the sales team 20 hours of manual effort per week.

Toronto, Ontario, Canada

Phoenix, Arizona, United States

Responsibilities:Developed and implemented comprehensive social media strategies to increase brand awareness, drive engagement, and generate leads for clients across various industries.Managed multiple social media platforms, including but not limited to Facebook, Instagram, Twitter, LinkedIn, and Pinterest, ensuring consistent brand messaging and timely content delivery.Created and curated engaging content such as posts, videos, and graphics, tailored to each platform's audience and best practices.Monitored social media channels for trends, conversations, and opportunities to engage with the audience, leveraging social listening tools.Conducted regular performance analysis using analytics tools to track key metrics, evaluate campaign effectiveness, and optimize strategies for maximum ROI.Collaborated with cross-functional teams including content creators, designers, and account managers to align social media efforts with overall marketing objectives and client goals.Managed social media advertising campaigns, including budget allocation, targeting, ad creative development, and performance optimization.Provided regular reports and insights to clients, demonstrating the impact of social media efforts on their business objectives and recommending improvements.Achievements:Successfully grew clients' social media followings by at least 20% on average within 6 months.Increased engagement rates through strategic content optimization and community management tactics.Generated at least a 20% increase in leads/sales through targeted social media advertising campaigns.Implemented new social media tools/software that improved workflow efficiency and performance tracking.

Zrenjanin, Vojvodina, Serbia

Responsibilities:Spearheaded the client acquisition efforts, targeting SAAS and e-commerce companies to expand the client base and drive revenue growth.Conducted extensive outreach to potential clients via email, LinkedIn, and other channels, leveraging Apsumo's platform and resources to identify suitable prospects.Developed and executed personalized outreach campaigns to engage with decision-makers and key stakeholders within target companies, highlighting the value proposition and benefits of partnering with Apsumo.Utilized CRM tools to manage and track outreach activities, maintain prospect databases, and monitor the progress of leads through the sales pipeline.Collaborated closely with the sales team to qualify leads, schedule meetings, and facilitate the negotiation and closing of agreements.Assisted in the preparation of sales presentations, proposals, and contracts, ensuring alignment with client needs and objectives.Participated in client meetings and calls alongside senior sales representatives to provide support and address any questions or concerns raised by prospects.Stayed informed about industry trends, competitor activities, and market developments to refine outreach strategies and maintain a competitive edge.Achievements:Consistently exceeded monthly/quarterly acquisition targets, driving growth in new client partnerships.Successfully secured partnerships with high-profile SAAS and e-commerce companies.Developed and implemented new outreach strategies that improved response rates and conversion rates by at least 10-20%.Played a key role in nurturing relationships with strategic partners, leading to repeat business and referrals.

Los Angeles, California, United States

Key Responsibilities:Developed and executed comprehensive Facebook PPC strategies tailored to each client's goals, budget, and target audience.Conducted thorough keyword research and audience segmentation to optimize ad targeting and improve campaign performance.Managed ad creatives, including copywriting and design, to ensure alignment with brand messaging and maximize engagement.Implemented A/B testing methodologies to refine ad elements and improve click-through rates (CTR) and conversion rates.Monitored campaign metrics and performance indicators using analytics tools such as Facebook Ads Manager and Google Analytics.Generated detailed reports and insights to track campaign effectiveness, identify trends, and make data-driven recommendations for optimization.Collaborated with cross-functional teams, including graphic designers, content writers, and account managers, to coordinate integrated marketing campaigns and achieve client objectives.Stayed abreast of industry trends and best practices in Facebook advertising to continuously improve campaign strategies and tactics.Achievements:Successfully managed Facebook PPC campaigns for several clients, resulting in an average increase in ROI within the first quarter of implementation.Optimized ad targeting and audience segmentation, leading to an increase in CTR and a decrease in cost per acquisition (CPA) across all campaigns.Implemented advanced retargeting strategies, resulting in an increase in conversion rates and a decrease in cart abandonment rates for e-commerce clients.Received accolades from clients for exceeding performance expectations and delivering measurable results that contributed to business growth and profitability.

Serbia

Serbia