Milla Välimaa Email & Phone Number

Helsinki Metropolitan Area

Helsinki, Southern Finland, Finland

Helsinki Area, Finland

As a global campaign strategist, I was responsible for Basware’s global marketing programs campaign planning and execution. I was leading virtual, cross-functional teams where the programs were planned. In these virtual teams I worked alongside with experts from Product Management, Demand Generation to Sales and Product Marketing. I also handled budget planning, media planning, target setting and execution with our agencies and internal demand generation team.

Charlotte, North Carolina Area

As a senior marketing specialist I was responsible of Basware North America’s marketing campaigns for certain verticals. I handled the campaign planning from concept through release (key messages, budget planning, media planning, KPI’s, the execution and reporting) and I worked alongside with several teams from Global Marketing, Demand Generation to Sales and Product Marketing. I was also a paid media subject matter expert in the Basware North America’s marketing team and responsible of executing certain global horizontal campaigns to the North American field.

Helsinki Area, Finland

As a client manager in Finland’s biggest media agency, Dagmar, I specialized in FMCG customers. In my daily job, I worked closely with strategic planners and client directors. My role was to brief the cross-functional planning team of the agreed strategy and execute the digital channels from end to end. In these client teams, I was the contact point at Dagmar and also did close co-operation with several outside stakeholders (clients' advertising agencies as well as the media houses).

Helsinki Area, Finland

As a digital planner, I specialized in FMCG clients and worked with several well-known Finnish and international brands. I gained experience in planning, buying, optimizing and analyzing digital and social media campaigns.

Helsinki Area, Finland

As a digital planner trainee, I worked as an assistant planner in several digital and social media campaigns for clients from various industries. My daily routines included planning, buying and campaign implementation tasks.

Helsinki Area, Finland

June 2012 - November 2012At SEB Kort, I worked during my studies at the Aalto University School of Business as a part-time credit officer. The job included for example monitoring the functionality of the credit cards and customer service.

Master Of Science (M.Sc.), Marketing

Activities and Societies: Member of the board (alumni relationships) of club for students majoring in Marketing, International Business.

International Minor, M.Sc.

Bachelor Of Science (B.Sc.), Marketing

Including one semester of international studies abroad (fall 2009), in Malaysia International Business Program.