With 25+ years of experience as a transformational marketing leader, I have been integral to account management strategies & partnership optimization through diversified sales channels spanning technology, analytics, & innovation. Throughout my career, I have collaborated across global organizations to drive multi-million-dollar revenue increases & high-level market share growth. I am an industry-leading marketing and omni channel executive with expertise in sales strategy, high-level negotiations, as well as operations leadership initiatives.Key Highlights Include:✅ Established a sales lift goal to grow the $50M MRO segment of a national home improvement retailer account by $16M, achieving the goal within 3 months and expanding the account by $48M in Year 1, $68M in Year 2, and $124M+ in Year 3✅ Deployed multiple, fully integrated omni channel strategies, customer segmentation methodologies, and ABM initiatives for Lowe's Pro segment, growing the average sale per trip by 2.5x and generating an 12:1 ROI✅ Led a team of 15 members to manage multiple nation-wide product development programs by launching an ABM platform to generate actionable data and analytics, based on purchasing behaviors, cross-selling evaluations, and potential modeling, increasing customer engagement and uncovering $28M in market share opportunities for existing accounts✅ Pivoted from a brand-focused approach to a product-centric strategy to leverage dealer and wholesale channel partners by increasing new product inventory and media promotions to drive end-user demand, resulting in a sales growth of 33% in 3.5 years for the $825M book of accounts✅ Integral in deploying the national "Salute the Troops" campaign by maintaining the budgeting and creative deliverables, garnering 90M+ impressions and generating a media value of $14M+ for participating brandsContact me through this profile if you wish to connect.