Develop strategic and operating plans to insure Budee has the appropriate resources to support current forecasted business and projected growth;• Communicate resource plans to gain consensus from Sales, Supply Chain that respond to current and expanding markets;• Develop product distribution models to determine and validate business strategies.Design and implement comprehensive marketing strategies to create awareness of Budee’s business activities;• Supervise the department and provide guidance and feedback to other marketing professionals including public media;• Produce ideas for promotional events or activities (tradeshows and technical seminars) and organize them efficiently;• Plan and execute marketing campaigns for corporate promotion, launching of new brands as well as latest product lines etc.;• Monitor progress and submit performance reports to company managements;• Responsible for producing valuable content for the Budee's online presence,editorial design and organizing the company’s publications• Conduct general market research to keep abreast of trends and competitor’smarketing movements;• Control budgets and allocate resources amongst projects;• Become the organization’s agent towards external parties such as media,stakeholders and potential clients and build strategic partnerships

Drive the direction and strategy of company management to make sure the relation between CMCC and Ericsson (China) is constantly strengthened, and the impact & advantage of both of the companies are maximized to support Ericsson's business development and enhance corporate an active corporate branding.• Support of Key Account Manager to develop a broad range of marketing programs and events; carried out marketing functions for the company that led to substantial revenue growth and profitability for the company in that year.• Initiated programs and projects that met customer needs more quickly and efficiently that led to customer satisfaction and customer base growth.• Serve as a liaison between Ericsson and CMCC, as well as between other Ericsson's internal departments. Build long-term relationship bilaterally.• Collaborate with Marketing Communication Department to design, develop, plan the major corporate events, and manage all sources of suppliers to implement the events as planned, manage the effectiveness, quality, cost and efficiency of the events.• Update other promotional schedules and time-lines, maintain a high rate in the professional and business communities and perform other duties of the department as assigned.

Resulted in multilateral staff achievement of work objectives. Mainly manages BOCO Corp.'s domestic and international business development and marketing activities and sales.• Responsibilities include software outsourcing, strategic alliances, partnerships and the development of new markets. On the marketing side, mainly is responsible for analyst relations, marketing communications.Strategic Planning• Wrote a business plan to provide existing products of BOCO Corp. to new markets in China.• Managed a team of internal consultants of BOCO Corp. on the re-branding of a distinct product group.• Assisted VP of Marketing of BOCO Corp. to manage the Business Development planning process in targeting key accounts.Organizational Development• Assisted VP of Marketing of BOCO Corp. to manage the planning of a restructuring of the Business Development Group at BOCO Corp.Sales Management• Experienced sales with skills in leading direct reports as well as cross-functional teams, justifying new product development investments, determining and documenting new product requirements, developing sales forecasts and product pricing, and launching new products to the marketplace.• Proven ability to manage key account relationships and large-scale projects. Experience with presenting to senior management, representing senior management in discussions with others in the company, meeting with customers and potential decision-makers, and coordinating the activities of region managers.