Adam Mills
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Adam Mills Email & Phone Number

Location: Huntingdon, England, United Kingdom 17 work roles 1 school
1 work email found @yahoo.co.uk LinkedIn matched
✓ Verified Jun 2026 4 data sources Profile completeness 100%

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Role
Head of Insight, Loyalty and Strategy
Location
Huntingdon, England, United Kingdom
Company size

Who is Adam Mills? Overview

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Adam Mills is listed as Head of Insight, Loyalty and Strategy at The Wine Society (The International Exhibition Co-operative Wine Society Limited, a company with 199 employees, based in Huntingdon, England, United Kingdom. AeroLeads shows a work email signal at yahoo.co.uk and a matched LinkedIn profile for Adam Mills.

Adam Mills previously worked as Head of Insight, Loyalty & Strategy at The Wine Society (The International Exhibition Co-Operative Wine Society Limited) and Head of Insight & Loyalty at The Wine Society (The International Exhibition Co-Operative Wine Society Limited). Adam Mills holds Bachelor Of Arts (Ba), Journalism from City University London.

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Email format at The Wine Society (The International Exhibition Co-operative Wine Society Limited

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*@yahoo.co.uk
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Profile bio

About Adam Mills

Throughout my career, I’ve ensured that regardless of my role, I put the customer at the very heart of decision-making. Having worked across strategy, growth, marketing, research, and digital, I've built my knowledge, strengths, abilities and expertise to become an experienced business storyteller and a proven leader in my field, and have consistently shown that a customer-first approach can deliver significant short and long-term commercial results.My background in marketing, strategy and research allows me to make strong and strategic decisions and recommendations around customer needs, attitudes and behaviours, and to develop defining business, brand and marketing strategies that really help shift the dial.Ultimately, I’m people-first: you’re only as good as the team of individuals around you. I ensure we build a brilliant and strong team culture to garner best results for the customer, transforming functions and organisations to look after colleagues, ensure a healthy work/life balance is paramount, build psychological safety in every corner, and to build progression and development pathways to allow colleagues to get back as much as they put in to their organisation.As a qualified Agile practitioner, I am a strong leader & project manager who believes in empowering teams and squads to make decisions for the good of the business, and will always look to achieve the best possible outcome for both my people, our customers and the business in every situation.

Listed skills include Social Media, Blogging, Social Media Marketing, Online Marketing, and 34 others.

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Adam Mills's current company

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The Wine Society (The International Exhibition Co-operative Wine Society Limited
The Wine Society (The International Exhibition Co-Operative Wine Society Limited
Head of Insight, Loyalty and Strategy
Huntingdon, GB
Employees
199
AeroLeads page
17 roles

Adam Mills work experience

A career timeline built from the work history available for this profile.

Head Of Insight, Loyalty & Strategy

Current

Stevenage, England, United Kingdom

Expansion of previous role, leading on strategy, insight, market research and customer base health. Responsible for member journeys and experiences, as well as membership strategy and delivery - acquisition, loyalty, retention and reactivation of lapsed members. Also responsible for overall delivery of business strategy.Leading, creating and embedding new.

Sep 2023 - Present

Head Of Insight & Loyalty

Stevenage, England, United Kingdom

Leading insight, data analysis, market research and customer base health. Responsible for membership strategy and delivery - acquisition, loyalty, retention and reactivation of lapsed members.Managing team of analysts, data scientists and market researchers to deliver customer-centric actions and recommendations back to the wider business. Creating a.

Oct 2022 - Sep 2023

Senior Manager, Marketing Strategy & Central Planning

Bt

London, England, United Kingdom

Leading B2B marketing strategy and annual planning across 120+ colleagues. Managing team to develop integrated annual marketing and comms plan to align activity across audiences and deliver efficiencies. Reviewing and realigning capacity and resource across function to enable delivery of 300+ campaigns annually. Managing ~£50m annual marketing budget and.

Feb 2022 - Oct 2022

Brand Strategy & Planning Insight Manager

Bt

London, United Kingdom

Led brand strategy, research and insight across BT Group's three brands, specialising in the B2B market. Developed and defined research, insight and tools to track brand perception and awareness, and support understanding of performance across the business. Made data-driven and insight-led recommendations to shape product, proposition and marketing plans.

Jun 2019 - Feb 2022

Digital Brand Performance Manager

Bt

London, United Kingdom

Overseeing and managing all Digital Brand performance, measurement and metrics. Working in the Group Digital Brand team, and closely with teams across Group Marketing & Brand and BT Group, this includes monitoring, reporting and optimising BT Group's web properties, apps, social media and digital marketing. It also involves building full digital brand &.

Sep 2017 - Jun 2019

Marketing Optimisation Lead

London, United Kingdom

Working closely with the Performance Marketing, Measurement & Optimisation and wider marketing teams to assess, analyse & recommend global marketing campaigns. Providing the groundwork for the teams to make informed, data-driven decisions, and offering up actionable insights for campaigns & experiences.Liaising with the team on a daily basis across all.

Aug 2016 - Sep 2017

Head Of Insights & Strategy

London, United Kingdom

After a full company restructure, overseeing not just marketing, but analysing all global business, financial and company data, insights and strategy for audioBoom. This included all partner data, listening information, demographic and user profiling, advertising network support, risk and opportunity insights, and data and analytics across all aspects of.

Feb 2016 - Jul 2016

Head Of Uk Marketing

London, United Kingdom

Overseeing all marketing activity in the UK for audioBoom. This included all paid, acquisition and retention marketing, brand awareness, social marketing, PPC and SEO marketing, inbound marketing, plus PR, organic and channel marketing. This, alongside all data and analytics for the wider team, included:- Conceiving, implementing and analysing all UK-based.

Aug 2015 - Feb 2016

Marketing Business Analyst

London, United Kingdom

Running all marketing data and analytics for audioBoom. This included all paid-for marketing, acquisition and retention marketing, user and brand awareness, plus all organic and social channel marketing. My role primarily included:- Daily reports of all campaigns and data (user data, listen data, sign ups, OPR/CTR, impressions and dwell data, conversion.

Aug 2014 - Aug 2015

Digital Consultant

Freelance

Working with SMBs to create a digital strategy (incorporating social media presences, digital marketing, advertising and PR), before implementing it and then analysing it on a week-by-week basis.With each individual client, we've achieved:- A top-down realignment of all digital presences, to make sure that resources are being placed into the right areas..

Aug 2013 - Jan 2016

Social Media & Digital Marketing Consultant

London, United Kingdom

Running all social channels for Crane.tv. This includes all publicity of both new and archived content, ensuring each social presence is continually growing organically, and attempting to raise the online stature of the company. This included:- An initial three-month assessment and realignment of all social presences, to make greater use of resources.- A.

Sep 2013 - Sep 2014

Marketing & Outreach Coordinator

London, United Kingdom

Reaching out and engaging with bloggers and websites in order to gain publicity for our books. Accountable to the Marketing team, ensuring the publications gain the exposure necessary to ensure success. This included:- A strategy for each individual campaign.- Overseeing all outreach programs from conception to implementation and analysis.- Campaigns being.

Feb 2013 - Aug 2013

Social Media Coordinator

Blondie Mania Bags

London, United Kingdom

Running all social media for Blondie Mania Bags on a short-term contract. This included:- All online marketing campaigns (over three-month period saw a 1000% increase in Facebook Likes).- Strategic planning for each campaign.- Overseeing all campaigns from conception, through to implementation.- Developing a social presence for the brand on all social.

Aug 2012 - Jan 2013

Transport Team Volunteer

Greenwich Park, London

Volunteered for the biggest sporting event hosted by Great Britain. Was placed in the Transport Team for the duration of the Transition Period and Paralympic Games. We were the first faces many people saw - athletes, officials, IPC members and the public, so customer service skills were used, whilst structured organisation, correct security measures and.

Aug 2012 - Sep 2012

Editorial/Marketing Assistant

London, United Kingdom

Part of the Engagement and Marketing teams, increasing Shopcade's social presences to drive both acquisition and engagement. Roles included:- Overseeing all daily content published to all sites and social media presences.- Moderation of both Shopcade and social platforms- Creating, running and maintaining marketing campaigns, and attempting to increase.

Mar 2012 - Aug 2012

Marketing & Social Media Lead

Parc Computer Centre

Hitchin, United Kingdom

In charge of all marketing and advertising that the business undertook, including print, online, and all social media.- Completed a full rebrand of the company, increasing visual awareness within local community. This included a new logo, a complete streamline of all professional correspondence, a new website and training in marketing and social media for.

May 2010 - Apr 2012
Team & coworkers

Colleagues at The Wine Society (The International Exhibition Co-operative Wine Society Limited

Other employees you can reach at thewinesociety.com. View company contacts for 199 employees →

HS Hannes Spangenberg Hannes Spangenberg Colleague at The Wine Society (The International Exhibition Co-Operative Wine Society LimitedFarnham, England, United Kingdom, United Kingdom View → DC David Collins David Collins Colleague at The Wine Society (The International Exhibition Co-Operative Wine Society LimitedKelso, Scotland, United Kingdom, United Kingdom View → MP Matt Potter Matt Potter Colleague at The Wine Society (The International Exhibition Co-Operative Wine Society LimitedBedford, England, United Kingdom, United Kingdom View → PJ Peter James Peter James Colleague at The Wine Society (The International Exhibition Co-Operative Wine Society LimitedStevenage, England, United Kingdom, United Kingdom View → TT Tracy Thomas Tracy Thomas Colleague at The Wine Society (The International Exhibition Co-Operative Wine Society LimitedStevenage, England, United Kingdom, United Kingdom View → MP Mark Pearce Mark Pearce Colleague at The Wine Society (The International Exhibition Co-Operative Wine Society LimitedWelwyn Garden City, England, United Kingdom, United Kingdom View → CR Craig Reynolds Craig Reynolds Colleague at The Wine Society (The International Exhibition Co-Operative Wine Society LimitedStevenage, England, United Kingdom, United Kingdom View → FH Fiona Hayes Fiona Hayes Colleague at The Wine Society (The International Exhibition Co-Operative Wine Society LimitedLondon, England, United Kingdom, United Kingdom View → JB June Briffett June Briffett Colleague at The Wine Society (The International Exhibition Co-Operative Wine Society LimitedUnited Kingdom, United Kingdom View → KC Karen Conner Smith Karen Conner Smith Colleague at The Wine Society (The International Exhibition Co-Operative Wine Society LimitedSan Francisco, California, United States, United States View →
1 education record

Adam Mills education

FAQ

Frequently asked questions about Adam Mills

Quick answers generated from the profile data available on this page.

What company does Adam Mills work for?

Adam Mills works for The Wine Society (The International Exhibition Co-operative Wine Society Limited.

What is Adam Mills's role at The Wine Society (The International Exhibition Co-operative Wine Society Limited?

Adam Mills is listed as Head of Insight, Loyalty and Strategy at The Wine Society (The International Exhibition Co-operative Wine Society Limited.

What is Adam Mills's email address?

AeroLeads has found 1 work email signal at @yahoo.co.uk for Adam Mills at The Wine Society (The International Exhibition Co-operative Wine Society Limited.

Where is Adam Mills based?

Adam Mills is based in Huntingdon, England, United Kingdom while working with The Wine Society (The International Exhibition Co-operative Wine Society Limited.

What companies has Adam Mills worked for?

Adam Mills has worked for The Wine Society (The International Exhibition Co-Operative Wine Society Limited, The Wine Society (The International Exhibition Co-Operative Wine Society Limited), Bt, Tesco Plc, and Audioboom.

Who are Adam Mills's colleagues at The Wine Society (The International Exhibition Co-operative Wine Society Limited?

Adam Mills's colleagues at The Wine Society (The International Exhibition Co-operative Wine Society Limited include Hannes Spangenberg, David Collins, Matt Potter, Peter James, and Tracy Thomas.

How can I contact Adam Mills?

You can use AeroLeads to view verified contact signals for Adam Mills at The Wine Society (The International Exhibition Co-operative Wine Society Limited, including work email, phone, and LinkedIn data when available.

What schools did Adam Mills attend?

Adam Mills holds Bachelor Of Arts (Ba), Journalism from City University London.

What skills is Adam Mills known for?

Adam Mills is listed with skills including Social Media, Blogging, Social Media Marketing, Online Marketing, Journalism, Digital Marketing, Social Networking, and Digital Strategy.

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