Chris Mills Email & Phone Number

Sydney, NSW, AU

Issy-les-Moulineaux, Paris Region, FR

Issy-les-Moulineaux, Paris Region, FR

Issy-les-Moulineaux, Paris Region, FR

Issy-les-Moulineaux, Paris Region, FR

Issy-les-Moulineaux, Paris Region, FR

Issy-les-Moulineaux, Paris Region, FR

Issy-les-Moulineaux, Paris Region, FR

As the Digital Commerce Manager - Australia, at Accor; I am responsible for the development and management of Accor’s market leading websites, accorhotels.com and accorhotels.com.au. With accountability for driving online awareness, traffic, room nights and revenue; my focus is on developing and managing digital channels including SEO, mobile, display.

Sydney, NSW, AU

As the Digital Service Adoption Manager (Business) at Westpac, my focus was on driving the adoption of Business digital platforms across Westpac and St. George (including Mobile and Tablet Banking); and supporting processes to drive staff education and awareness, productivity and simplicity.

Windsor, Berkshire, GB

• Web & Interactive Marketing Specialist driving increased revenue, conversion, and channel loyalty to direct channels through proactive ownership of the merchandising, online marketing and content strategy of IHG's.
• Mobile Marketing & Product Team Lead for the Asia, Middle East & Africa revenue streams - representing 227 hotels in 40+ countries.
• Content editor-in-chief for 10 Australasian brand, loyalty and regional desktop websites.
• Management of all merchandising activities, editorial calendars, messaging strategies, and a test & learn agenda.
• Optimisation of the customer experience across a suite of mobile and desktop web channels to ensure revenue is maximised.
• Cross functional key stakeholder management to ensure consistency and clarity of marcomms messaging for brands throughout Australasia.

Windsor, Berkshire, GB

• Marketing Executive, Online Distribution & Public Relations - InterContinental Hotels Group NSW/ACTResponsibilities:
• Responsibility of online generated revenue for 12 venues (including 10 hotels, the National Convention Centre Canberra, and Parliament House Catering by IHG Canberra).
• Development and execution of SEO & SEM strategy.
• Public Relations and media management for NSW/ACT territory.
• Design, delivery and execution of targeted multi-channel marketing campaigns to meet the unique demographic challenges posed by hotels across a diverse region.
• Communicating and educating a diverse group of stakeholders (from C level to frontline staff) on the value of driving marketing qualified opportunities using online channels.

Windsor, Berkshire, GB

• Marketing Coordinator - Crowne Plaza Hotels & Resorts NSW/ACTResponsibilities:
• Online and print marketing planning and execution
• Search Engine Optimisation plans and reporting
• Ensuring consistency of brand identity across sales and marketing assets
• Website content management
• Key contact for sponsorship/partnership agreements and contracts

Windsor, Berkshire, GB

• Sales & Marketing Coordinator - Crowne Plaza Parramatta & Darling HarbourResponsibilities:
• Creating and editing print marketing collateral using Adobe Creative Suite for the Sales and Business Development team.
• Reporting; ensuring sales account reports and marketing activities were consolidated into monthly executive summaries.
• Developing and executing an internal communications plan for each hotel.
• Conducting competitor research and analysis to identify opportunities for new product development and improving guest experience.
• Optimising marketing communication material based on the feedback of guests and other relevant stakeholders.

Bachelor Of Business, Marketing

Higher School Certificate