Marketing Campaigns - I was given the opportunity to come up with a campaign for a product. I did research, targeting preferences, ad creation, and analysis of the campaign as a whole.3-Month Toy Campaign - I was able to help the toy company with a 3-month campaign. I posted video to social media and created 2-3 weekly posts. I also created paid advertisements and analyzed data from the campaignDigital Live Events - I helped assist in live events that happened every 3-4 months. I helped design the set, come up with segment ideas, and I helped with pop up graphics in Streamyard.Video Creation - I helped make videos using professional camera equipment for both YouTube and social media.

Facebook Ads - I make monthly ads based on our sales. I work within the branding constraints for the month and make 5-10 ads for the media buyer. Branding - I do branding for products, monthly sales, and digital events. I pick colors and fonts, as well as making elements and a cohesive style guide. Product Packaging - I do box art edits and box art from scratch. I get the die lines from the engineers and create the box art for our packaging. I do both small accessories and flagship products.Thumbnails - I made a thumbnail-style guide that works for all of the videos we make. I researched different thumbnails and made consistency a priority. Social Media - I am involved in running an Instagram, Tik Tok, and YouTube account. Instagram went from 120 followers to 270 followers. Tik Tok went from 0 followers to 64 followers. I worked on these accounts for about 6 months. Screen Graphics - I make graphics that are shown during the live events. They ranged from prices to announcements. Website Graphics - I have made banners for a website slider and other materials for the website.

Purchase Orders - I took all of the purchase orders from our China facility and input them into our business management system.Website - I took all the information on our products and inputted them into our website shop.UPC’s - I took a list of UPC’s and inputted them into a business management software so that shipping would be easier.