Mimi Ottavi Email & Phone Number

Dubuque, Iowa, United States

• Coordinates with marketing and practice leadership on the planning and execution of marketing campaigns that align with the brand’s voice and resonate with Managed Cloud and Infrastructure clients and prospects.
• Creates and maintains product and sales content including artifacts such as placemats, data sheets, case studies, websites, qualification lists, pricing calculators, proposal templates, thought leadership, etc. that.
• Collaborates with the sales team and practice leadership to provide necessary tools, training, and resources to effectively communicate product values.
• Continuously monitors market dynamics, customer feedback, and competitor strategies to spot risks to product lines or sales channels and develop relevant response plans.
• Works with delivery teams to operationalize new service offerings and features, including supporting client communication templates and change management efforts.

Iowa City, Iowa, United States

• Acted as the primary administrator, designer, and content writer for the center website, spearheading the organization's rebrand from the Public Policy Center to the Center for Social Science Innovation.
• Developed, edited, and published written material for CSSI, including impactful news stories, social media posts, newsletters, and program materials.
• Curated and managed CSSI's ongoing content calendar to maintain digital visibility and increase engagement across relevant audiences.
• Designed and maintained digital material on the organization's website, across campus signage, and more.
• Coordinated the creation and on-time distribution of the CSSI monthly newsletter and additional email communications.
• Monitored and reported social media and email metrics to consistently improve content quality.

Dubuque, Iowa, United States

• Managed and generated content for the company's practice-specific and wholesale social pages.
• Developed and managed the firm's overarching corporate SEO strategy.
• Developed and coordinated paid advertising campaigns via Google Ads, LinkedIn, and Facebook for corporate practices and wholesale branches.
• Assisted in the creation of written and multimedia content for the corporate website, including but not limited to industry articles, press releases, video features, and more.
• Created engaging pitch decks and presentation materials in partnership with sales leadership for use in prospect meetings.
• Interviewed clients and internal team members to produce engaging video features, from testimonials to career stories and highlights of innovative solutions.

Dubuque, Iowa Area

• Conducted research regarding the importance of Employee Benefits Communication, the factors influencing communication, and strategies used in building successful open enrollment campaigns.
• Cultivated an interchangeable benefits announcement campaign that utilized various platforms and materials.
• Created a fully developed social media campaign, including interchangeable graphic elements and copy, which promoted the use of telemedicine for relevant clients.

• Completed research and compiled information about documentary subjects.
• Transcribed audio interviews.
• Managed the schedule and correspondence of the company founder, Michael Dunaway.

• Created SEO rich articles for the company website.
• Edited pre-written copy.
• Built and managed social media accounts.
• Collected contact data and managed correspondence with potential beta tester candidates.

Dubuque, Iowa, United States

• Built online academic courses within McGraw-Hill's “Connect” program.
• Corresponded with sales associates about client’s needs.
• Aided in the organization of sales incentive program for fall sales season.

Master Of Arts - Ma, Communication And Media Studies

Activities and Societies: Kappa Tau Alpha National Honors Society

Bachelor'S Degree, Communication And Media Studies

Activities and Societies: Editor-in-Chief of the Clarke Crux, 2018 Member of the Tenth Muse Literary Magazine editing staff Writing Coach.