President | Founder
CurrentWomen’s Skateboarding Alliance (WSA) is a global management and consulting agency dedicated to authentically representing the industry voice of women’s skateboarding. WSA provides consulting and marketing strategies, brand development, and talent sourcing for television, film, commercials, and digital media. In addition, WSA has created and produced some of the world’s most renown women’s skateboarding events including X Games, Street League Skateboarding (SLS), and Dew Tour. “The Skate Exchange”, a cultural experience-based event created through WSA, is history’s first ever for-women-by-women skate excursion unrelated to contests and was the biggest women's skateboarding event ever held in Asia to date w/ over 1,000 attendees and 40 media outlets covering the action. From X Games medalists to TedX speakers, our leadership team is composed of top entrepreneurs, pro athletes, community leaders and advocates including: Mimi Knoop, Lisa Whitaker, and Kim Woozy among many others.Clients include: ESPN, NBC, HBO, X Games, Street League Skateboarding, Dew Tour, Sony, Disney, Yeti Farm Creative, Old Navy, Visa, Levis, Air Bnb, ANA Airlines, Cadillac