- Developed and structured interview content for Magazine 806, an online publication, and its YouTube channel.- Sourced and contacted successful entrepreneurs, influencers, and authors, conducting interviews to highlight their stories.- Collaborated on content planning, direction, and strategy to ensure consistency with the publication’s overall vision.- Contributed to the development of article themes, interview questions, and narrative style to enhance engagement with the target audience.- Played a key role in creating impactful, high-quality content that resonated with readers and viewers.

- Planned and supported ambassador activities.- Contributed to the planning of marketing events.- Collaborated on the brand’s direction, offering insights and recommendations to align with overall goals.

1. Notion Training Planning and Execution: Planned and conducted Notion training sessions for over 100 employees, receiving positive feedback and contributing to the company's digital transformation (DT) efforts.2. Sales Dashboard Creation: Developed sales dashboards using Markvision, visualizing data by country and product. Helped brand managers leverage this data for better decision-making and operational efficiency.3. ERP System Improvement Project Support: Assisted in the ERP system improvement project for brand dealership openings and interior construction cost settlement. Supported milestone tracking, timeline management, stakeholder meetings, and reporting.4. AI Training and Image Creation: Collected data and planned AI training sessions. Used AI tools for image creation and conducted A/B testing, providing detailed analysis.

- Joined as an opening team member when Allbirds first launched in Korea, working closely with the headquarters and communicating in English to establish the brand’s presence.- Consistently received high customer satisfaction scores, with a strong track record of repeat customers and positive feedback.- Leveraged my experience as a running coach to plan, propose, and execute community events, such as running events, to engage customers.- Contributed to VMD by suggesting layout strategies, such as positioning best-selling shoes at the front and creating layered outfits to highlight the brand’s style.

I was part of the Mobile Content Marketing Team for an OTT service, where I was involved in the following responsibilities:1. Promotion Planning: Participated in the seasonal planning of promotional events within the OTT app.2. Market Research and Competitor Analysis: Conducted research on marketing materials and analyzed competitors in the OTT service industry.3. Content Translation and Review: Translated and reviewed movie and content descriptions between Korean and English.4. Sales Collateral Creation: Designed weekly promotional materials in the form of card news and PowerPoint presentations for use in LG Uplus agent stores, including service explanations and content introductions.

I worked as an Assistant Running Coach at Adidas Runbase, a fitness facility.- Assisted in leading running classes and training sessions for participants.- Managed class bookings and optimized enrollment for full-capacity sessions.- Provided personalized support and guidance to runners, ensuring a high level of customer satisfaction.- Maintained a 100% customer satisfaction rate through attentive service and effective communication.- Handled reception duties and assisted in organizing internal events.