Mina Dyer Email and Phone Number
Strategic and innovative Social Media Marketing professional with over 10 years of experience in hospitality and luxury brands such as ZUMA, NOVIKOV, ACCOR HOTELS, and HILLSTONE RESTAURANT GROUP. Adept at crafting and executing digital marketing campaigns that elevate brand awareness, drive customer engagement, and increase revenue. Proven expertise in leveraging social media platforms, content creation, and data analytics to build robust online communities and enhance brand positioning. I have generated over $10M+ in revenue through competitive initiatives viewed by over 800k+ people and increased followers by 80% year over year. Agile and detail-oriented, I specialize in curating memorable guest experiences, and I am committed to staying ahead of digital trends to improve brand performance continuously.
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Marketing Director & Regional Portfolio ManagerSommselection Llc Aug 2022 - PresentFlorida, United StatesAt Sommselection we take pride in our hand-picked collection of boutique labels straight from the vineyards to your table. Our team brings years of personal relationships with growers and families not only in France but also throughout continental Europe and the New World.• Develop and executed regional marketing and sales strategies that consistently met or exceeded revenue targets across a diverse wine portfolio.• Lead the creation and implementation of digital marketing campaigns, including social media, email marketing, and content creation, to enhance brand visibility and engagement.• Build and nurture key client relationships, driving customer loyalty and expanding market share.• Provide leadership and training to sales and marketing teams, focusing on product knowledge, effective sales techniques, and brand storytelling.• Represent the company at industry events, expanding the brand's network and elevating its market presence. -
Social Media And Marketing DirectorNovikov Miami 2019 - Jan 2024Miami, Florida, United States• Improve brand positioning and growth through competitive initiatives and paid advertising on Facebook and Instagram. Effectively and organically increasing followers by 50% year over year.• Implement new promotion tactics and direct engagement with customers. • Manage all e-mail blast campaigns, creating engaging posts, messages, and flyers. • Website and e-mail network maintenance.• Constantly communicate and assist guests to strengthen customer relationships and ensure a quick response rate. -
CaptainHillstone Restaurant Group 2017 - Jul 2022Miami, Florida, United States• Complete opening and closing duties as well as coordinating food service between kitchen and dining staff.• In charge of the training program of new employees. • Monitor setup, maintenance, cleanliness, and safety of the dining areas. -
Assistant Marketing Manager And Floor SupervisorZuma Restaurants Sep 2014 - Aug 2016Miami Florida• Conduct and prepare competitive analysis to strategically develop new initiatives that result in revenue growth. • Prepare the daily reports (cover analysis, notable names, cancellations & no shows) and update customer data.• Write and edit articles for Zuma’s monthly newspaper & develop the promotion activities.• Manage large party contracts, BEO, and special menu requests. -
Restaurant Supervisor | Administrative Assistant And Events CoordinatorBuddha-Bar Worldwide May 2013 - Oct 2013Bahrain, Manama• Event Coordinator & VIP Host – build and maintain guest relations through optimal customer service, elaboration of monthly event calendar.• Elaborate marketing strategy to meet changing market and competitive conditions (introduce new food items and dish presentation, DJ programs, business dinners).• Guests Supervisor – handled all customers complains and guest recovery during service.• Human Resources Assistant (visas, medical insurances, candidate applications, work compensations)• Creation of new seasonal menu designs and uniforms. -
Assistant Reception Manager & ConciergeSmall Luxury Hotels Of The World May 2012 - Aug 2012Corse, FranceMiramar Boutique Hotel*****
• Receive, direct and relay telephone messages and e-mails, administer all reservations, keep up to date with current promotions and hotel pricing to provide information to guests, and report any maintenance issues.
• Prepare the monthly event calendar and schedule weekly events in the F&B area.
• In charge of building and maintaining a strong relationship with local partners. -
Server & BartenderNovotel Hotels Jun 2011 - Oct 2011Bulgaria, Plovdiv• Interact with guests and take their order.• Insure timely delivery and presentation of food and beverages.• In charge of daily inventory and re-stocking •. Maintain cleanliness and safety of the workspace.
Mina Dyer Education Details
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Hospitality -
Bachelor/License, Hotel And Restaurant Management -
French High School "Antoine De Saint-Exupéry"
Frequently Asked Questions about Mina Dyer
What company does Mina Dyer work for?
Mina Dyer works for Sommselection Llc
What is Mina Dyer's role at the current company?
Mina Dyer's current role is Marketing Director & Regional Portfolio Manager.
What schools did Mina Dyer attend?
Mina Dyer attended Institut Paul Bocuse, Université Jean Moulin (Lyon Iii), French High School "antoine De Saint-Exupéry".
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