Mina Johnson

Mina Johnson Email and Phone Number

Marketing, Partnerships, and Creative Strategy | Prev.: Factory360, Universal Music Group, TH Experiential, Bumble, 23 PR @ Secretly Group
Mina Johnson's Location
Brooklyn, New York, United States, United States
About Mina Johnson

Graduate from Drexel University’s Music Industry Program with experience in creative strategy, brand partnerships, and campaign marketing. Striving to connect artists and brands with fans through experiences.

Mina Johnson's Current Company Details
Secretly Group

Secretly Group

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Marketing, Partnerships, and Creative Strategy | Prev.: Factory360, Universal Music Group, TH Experiential, Bumble, 23 PR
Mina Johnson Work Experience Details
  • Secretly Group
    Marketing Assistant
    Secretly Group Nov 2024 - Present
    Bloomington , In, Us
  • Factory360
    Accounts Intern
    Factory360 Sep 2024 - Oct 2024
    New York, Ny, Us
  • Factory360
    Copywriting And Creative Strategy Intern
    Factory360 Jun 2024 - Sep 2024
    New York, Ny, Us
  • °1824 - Universal Music Group
    Press & Brand Partnerships Representative
    °1824 - Universal Music Group Mar 2022 - Jun 2024
    - Pitch and coordinate outreach to press outlets, securing 100+ press placements for artists including Maggie Lindemann, David Kushner, and more- Ideate and execute partnerships and events for artists, including Selena Gomez, Baby Gravy, and more- Create reports and service to heads of media relations at UMG owned labels
  • Th Experiential
    Creative Strategy Intern
    Th Experiential Jul 2023 - Oct 2023
    New York, Ny, Us
  • Victoria'S Secret Pink
    Campus Representative
    Victoria'S Secret Pink Jul 2021 - Jun 2023
    Columbus, Ohio, Us
  • Dime + Dog Records
    Co-Founder And Head Of Publicity & Marketing
    Dime + Dog Records Jan 2021 - Jun 2023
    - Facilitate business development and operations efforts, including artist signings, release plans, and website management- Develop PR and marketing campaigns, securing 50+ press placements for artists in outlets including The Luna Collective, Quadio, and more
  • Bumble
    Campus Lead & Events Manager
    Bumble Aug 2022 - May 2023
    Austin, Texas, Us
    - Identify key partners and locations on campus to ideate and execute activations and events to build awareness and drive registration at Drexel University- Ideate and execute on campus partnerships and events including bar and coffee tabs, happy hours, workout classes, and more
  • Bumble
    Campus Marketing Manager
    Bumble Jan 2021 - Aug 2022
    Austin, Texas, Us
    - Identify key partners and locations to execute grassroots marketing campaigns and initiatives- Pitch guerrilla marketing ideas and execution plans to HQ for approval and implementation- Build awareness and drive registration on campus
  • Dragon Concert Series
    Vice President
    Dragon Concert Series Jun 2021 - Jun 2022
    Philadelphia, Pennsylvania, Us
    - Work with student run Dragon Concert Series to promote and put on shows in the Philadelphia area, including Drexel University’s yearly Dragonfly concert - Lead recruitment efforts for the 2021-22 school year
  • Dragon Concert Series
    Event Coordinator
    Dragon Concert Series Jun 2020 - Jun 2021
    Philadelphia, Pennsylvania, Us
    - Work with student run Dragon Concert Series to promote and put on shows in the Philadelphia area, including Drexel University’s yearly Dragonfly concert - Work with the DCS Event Logistics Commitee and Executive Board to organize and execute events for Drexel University students.
  • Dragon Concert Series
    Social Media Manager
    Dragon Concert Series Feb 2020 - Jun 2020
    Philadelphia, Pennsylvania, Us
    Plan and promote Dragon Concert Series events at Drexel University; run the DCS Instagram account
  • Twnty Three
    Junior Publicist
    Twnty Three Sep 2021 - Mar 2022
    New York, New York, Us
    - Build relationships with media outlets, securing 100+ media placements for independent and major label artists, including MAY-A, Baird, carwash, and more- Assist in development of press materials; drafting press releases and pitches for upcoming releases
  • Twnty Three
    Publicity Intern
    Twnty Three Jun 2021 - Sep 2021
    New York, New York, Us
    - Research and curate media lists to find outlets that best suit artists, assist in creating press releases and pitches - Collaborate with the twnty three team in choosing artists and projects to work on and develop press materials
  • Haloscope
    Music Editor
    Haloscope Aug 2020 - Mar 2022
    New York City, New York, Us
    - Write and edit monthly music related articles for the HALOSCOPE website and quarterly print issues- Keep up to date with all ongoings in the music industry; releases, announcements, events
  • Haloscope
    Music Writer
    Haloscope Mar 2020 - Aug 2020
    New York City, New York, Us
    - Keep up to date with all ongoings in the music industry; releases, announcements, events- Write monthly music related articles for the HALOSCOPE website and quarterly print issues
  • Penny Magazine
    Staff Writer
    Penny Magazine Dec 2020 - Jan 2022
  • The Digilogue
    Digital Marketing Intern
    The Digilogue Mar 2021 - Dec 2021
    New York, Ny, Ny, Us
    - Develop marketing techniques to enhance social media presence on TikTok, growing account by over 2k followers - Collaborate with Digital Marketing team to create content across social channels, focusing on topics including Music Technology News, Internship Insights, and Music Roles
  • Pinnacle Magazine
    Founding Editor-In-Chief
    Pinnacle Magazine Jun 2020 - Aug 2021
    - Edit articles and projects pitched by contributors to ensure quality and up-to-date content across topics including music, politics, arts & culture, and more - Hire, train, and manage 30 magazine staff members to understand expectations and quality standards
  • Gopuff
    Campus Ambassador
    Gopuff Feb 2020 - Jul 2021
    Philadelphia, Pa, Us
    Promote goPuff on campus and on social media
  • Muddy Paw Pr
    Publicity Intern
    Muddy Paw Pr Jan 2021 - Mar 2021
    - Write press releases for new singles, tours, etc.- Share client press coverage on social media accounts and website- Write and develop artist bios for Muddy Paw clients
  • Uniquely Aligned
    Contributing Writer
    Uniquely Aligned Feb 2020 - Sep 2020
    - Keep up to date with all ongoings in the music industry; releases, announcements, events- Write monthly music related articles for the Uniquely Aligned website and print issues
  • The Baby Zine
    Social Media Manager
    The Baby Zine May 2020 - Aug 2020
    Plan and promote Baby Zine's upcoming issues and events; run the Baby Zine Instagram account
  • Mad Dragon Music
    Marketing Intern
    Mad Dragon Music Sep 2019 - Jun 2020
    Philadelphia, Pennsylvania, Us
    Help with promotion of Mad Dragon artists and music on campus and on social media
  • The Bowery Presents
    Street Team Member
    The Bowery Presents Sep 2019 - Mar 2020
    New York, Us
    Put up posters around Drexel University to promote shows put on by The Bowery Presents
  • Affinity Magazine
    Arts And Culture Writer
    Affinity Magazine Oct 2018 - Jul 2019
    Washington, Dc, Dc, Us
    Contribute to Affinity Magazine by writing Arts and Culture pieces, primarily relating to music.

Mina Johnson Education Details

  • Drexel University'S Westphal College Of Media Arts & Design
    Drexel University'S Westphal College Of Media Arts & Design
    Minors In Communications And Business Administration

Frequently Asked Questions about Mina Johnson

What company does Mina Johnson work for?

Mina Johnson works for Secretly Group

What is Mina Johnson's role at the current company?

Mina Johnson's current role is Marketing, Partnerships, and Creative Strategy | Prev.: Factory360, Universal Music Group, TH Experiential, Bumble, 23 PR.

What schools did Mina Johnson attend?

Mina Johnson attended Drexel University's Westphal College Of Media Arts & Design.

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