Mina Mirkovic Email & Phone Number

Belgrade, Serbia

Development of various strategies including payments, digitization of banking operations, innovation, growth, new markets entry, customer and employer value proposition, communications.Project management and implementation: conducting analysis, carrying out research and data collection, running focus groups and facilitating workshops, preparing business proposals and presentations, identifying issues and forming hypotheses and solutions, leading and managing those within the team, collaboration with the client to keep them informed of progress and to make relevant decisions.

Belgrade, Serbia

• Workstream lead for 3 migration projects in CEE countries supporting issuers’ migration between card schemes• Co-managed 10+ card issuer mobile wallet strategy projects in CEE supporting banks and telco companies in defining the customer value proposition and building the financial model, supported PMOs managing the implementation projects; for select wallets worked on go-to-market efforts and helped to establish mobile (token) lifecycle management practices• Managed 10+ so-called 5steps engagements across the CEE region; projects aimed at gradual increase of usage for debit cards based on k-means cluster analysis broadening the MCC category use of each card in a portfolio• Project lead for multiple debit and credit card lifecycle management (LCM) introducing a strategic approach to client management, supporting CRM and Sales teams in defining and implementing the recommended activities, helping to kick start campaigns• Co-lead the loyalty program design for a CEE airline co-brand credit card, assisted the negotiations between the co-brand partners defining the business and governance models for their cooperation• Supported various sales force effectiveness projects for card portfolios; designed and executed with the help of specialized agencies mystery shopping, defined the training agenda and overlooked the execution of the trainings; measured the results of the trainings through independent follow-up mystery shopping• Supported SME value proposition design in the Middle East overarching the entire customer lifecycle and all interfaces with the bank; ran market tests for the concept design and worked with the Bank’s management to make the final decision to launch the product• Knowledge Manager for Eastern European cluster

Belgrade, Serbia

Development of proposals, fundraising, contracting, full scale project planning, defining project tasks, conducting procurement procedures according to EU (PRAG) and Serbian legislation, coordination of project activities, event organization, monitoring, evaluation and reporting.

Belgrade, Serbia

Responsibilities: Providing continuity of the sales process trough coordination between departments of production, finance and sales, payment and sales planning and monitoring, creating statistical reports, coordination between top management and sales team, participation in selection sales team members and negotiations with foreign partners, etc.

Belgrade, Serbia

Creation of Company Newsletter and Annual Report; participation in development of project proposals.

Master'S Degree, Organization Of Business Systems, 100

Activities and Societies: Center for Organization of Business Systems / Participant in project of improving performances of public.

Professional Diploma In Digital Marketing, Social Media Marketing

Introduction to Digital Marketing, Search Engine Marketing (SEO), Search Engine Marketing (PPC), Email Marketing, Mobile Marketing.