• Attained remarkable growth in 3 years’ time on key metrics: Revenue, EBITDA, Net Profit and Customer Portfolio, contributing to sustainable business expansion through developing and implementing Strategic Commercial Roadmaps, re-inventing business strategies and optimizing operational processes.• Delivered a noteworthy elevation in Gross Margin, in EBITDA and in Net Profit, showcasing adept financial management and strategic decision-making having full accountability of the Commercial… Show more • Attained remarkable growth in 3 years’ time on key metrics: Revenue, EBITDA, Net Profit and Customer Portfolio, contributing to sustainable business expansion through developing and implementing Strategic Commercial Roadmaps, re-inventing business strategies and optimizing operational processes.• Delivered a noteworthy elevation in Gross Margin, in EBITDA and in Net Profit, showcasing adept financial management and strategic decision-making having full accountability of the Commercial Budget, overseeing critical actions in price policy and costs.• Achieved from our existing suppliers, a significant discount increase for special projects, conducted year-end credit checks, and extended payment terms through successful negotiations with key suppliers on contract agreements.• Improved offers/contracts win conversion rates, through comprehensive training of the sales team, empowering them to assess sales opportunities effectively, identify key success factors and manage sales cycles.• Successfully established a prominent brand identity, achieving noteworthy brand awareness milestones, by leading the comprehensive rebranding and redesigning of communication strategies. • Established collaborations with new suppliers and manufacturers, achieving a significant increase of new partnerships, while supporting growth in technologically innovative solutions, for special markets (Datacenters, Construction and Transportation)• Strengthened the pipeline and facilitated accurate budget projections through systematic tracking and documentation of key actions by leading the deployment of ERP & CRM systems, establishing a framework for precise and insightful weekly reporting and registration of business development activities. • Successfully expanded into new vertical markets, including the public sector, by designing and executing an extensive business development plan, tailored for each of them. Show less