Co-founded one of the country's fastest growing Online Automotive Enthusiast Magazines. Street63 is a Philippine online publication/magazine showcasing car culture and lifestyle from a Filipino petrolhead's perspective; Street63 features the best Filipino car builds, car events, motorsports and automotive stories.

As the Head of Product Strategy at Angkas, the country’s leading motorcycle ride-hailing company, I spearheaded the development and implementation of innovative product strategies, driving the company's growth and solidifying its position as a market leader in the industry.Initiated a company-wide Product Development Roadmap: Built and led a high-performing team in the creation and execution of product development strategies aligned with the company's vision and customer needs. Defined the product roadmap, overseeing the successful launch of several new features and services.Championed a user-centric approach to product development, collaborating closely with cross-functional teams, including engineering, design, and operations, to deliver exceptional user experiences.I also worked to identify strategic partnerships and collaborations that complemented Angkas's services and expanded its offerings. Negotiated and established key partnerships with complementary service providers – most notably launching the Angkas passenger app in Huawei’s App Gallery which resulted in a 200k increase in unique app installs.

As Head of Product, I helped build an extraordinary product team from scratch, led the charge in instituting agile product development and management processes, and nurtured a product-centric culture at Zap.Created a proper product strategy designed to deliver a new data-focused customer intelligence product based on insights gathered through our existing Loyalty platform. We also launched a new version of our merchant e-store designed to cater as a turnkey solution for small and medium F&B businesses that were making a comeback from the Covid19 pandemic.

I joined Brankas (https://brank.as) as one of the founding team members. Brankas is a Jakarta/ Manila based financial technology start up that is is bringing Open Banking to Southeast Asia through modern, open and secure API-based technologies.I headed the company’s interdisciplinary product design team which is in charge of designing and building the platform’s user experience shared across its four Open Banking products: Direct, Statement, Disburse.During the pandemic, I conceived and launched (and currently managing) the company’s newest product – Pay, which gives micro and small merchants the ability to accept bank transfers as payments through an online invoice link.

I was brought into aCommerce to handle the creation of products designed to maximize their Channel marketing offerings. Under my leadership me and my team created two products end to end (from UX/UI design to development and deployment) – Windowshop a low cost, low maintenance, easy deploy landing/catalog page generator and Storeforge, a lightweight, high performance ecommerce storefront/platform.

I worked on a number of high profile projects most notably AT&T’s flagship application for the “internet of things” – M2X and Flow Designer and a design study of SpaceX’s mission control interface.

I was part of a highly diverse remote web/mobile application development team (with offices in LA and Montevideo, Uruguay). I worked on an equally varied portfolio of web/mobile applications and sites from the controversial Defense Distributed (https://defdist.org) to culinary education startup Salted (https://www.saltedtv.com) to Heroku Partners. I also led the ground-up, mobile-first redesign of Neonroot’s own website (http:// www.neonroots.com).

Consulted as a remote team member for a real estate based software solutions company. Part of a two man team that redesigned and launched their newest web application – Fireform (http://my.fireformapp.com).

Co-founded a small team of seasoned web professionals focused on creating unique web experiences that work.

Consulted as a remote UI/UX Designer working on this L.A. based firm's open source and client projects.

Consulted as a founding team member of an L.A. based media company that crafts digital strategies on a select basis for people, companies, and non-profits to help them take control of their brands on the web.

I was hired to revitalize and streamline the design and user experience of Globe’s web properties - including the redesign of their corporate site. Working with the portal management team, I was also tasked to conceptualize and deliver new web products that leverage web 2.0 technologies and sensibilities.

I was contracted as a consultant under Entertainment Gateway Group to provide key UX/UI support to their parent company Globe Telecom – at the same time working on company specific projects.

I was hired as a freelance consultant to work specifically on developing user interface design solutions for Exist's clientele. I worked directly with their newly formed Ruby on Rails team.

I was a guest blogger and mostly did reviews of web design related products/services.

I was part of a small dynamic start-up focusing on bringing a full stack Ruby on Rails based web 2.0 service to the healthcare space. I'm essentially in charge of conceptualizing and executing everything that encompasses the user interface and to an extent - designing user interaction patterns that will dictate how the web app will function. I have also developed as part of the project a custom cross- browser (including IE6) CSS framework, that helped speed up the building of various pages within the site.

As part of their first 5-man local team, I conceptualized, designed and implemented various user interface solutions to be utilized within certain new web applications in Friendster. I also worked closely with Friendster's marketing team to design various marketing solutions for its partners and clients. At the moment I was involved in creating various mobile/wap interfaces that will serve as the flagship mobile product of Friendster.

I was co-founder and partner of Dashmedia Blog Nework - a local blog network dedicated to showcasing blogs that have high quality content. I designed the branding and website and integrated the existing content management system. I also blogged on the site about design-related topics.

Developed User Interface design strategies for the company's blog service iPH. Worked with marketing to create design collaterals for the IPH brand. Implemented CSS+XHTML solutions for the design User Interfaces.