Mindy Gurwicz is a visionary, innovative, and customer-centric leader who exceeds growth targets, elevates customer experiences, advances talent development, and delivers brand-building performance at the intersection of visual merchandising and marketing. Known for her collaborative and engaging approach, Mindy transforms cultures to unify departments by conceptualizing the creative vision, directing teams with shared accountabilities, and instilling an unwavering commitment to the target customer. Embracing a growth mindset with limitless possibilities, Mindy lives by Walt Disney’s famous words, “If you can dream it, you can do it.” She approaches challenges with curiosity, creativity, passion, and tenacity. Guided by her strong moral compass, Mindy recognizes the foundational importance of serving as a good team player and leading by example to be an effective leader. As a leader, she provides tools, resources, and information to empower teams to identify solutions. Through direct communication, she celebrates successes and delivers feedback respectfully. Mindy has a depth of industry knowledge across brands with different ownership structures, growth stages, and product assortments. She has led visual marketing, merchandising, and branding across thousands of stores, developed hundreds of visual concepts, operationalized infrastructure to support growth, and elevated corporate cultures to drive collaboration, harmonize brand positioning, and delight shoppers. Most recently, Mindy served as the Director of Merchandising and Marketing at Soft Surroundings, a leading upscale women’s lifestyle retailer. She built the Visual Merchandising Department by establishing the vision, infrastructure, and systems to support rapid growth. Recognized by the CEO as the “Voice of the Customer,” Mindy is credited with developing brand standards and fostering a customer-centric approach enterprise-wide. Beforehand, Mindy led Visual Merchandising for Fashion Bug’s 680 US stores for six years. She started her career at iconic brands such as Toys R US and Disney, where she was recognized for her strategic approach, innovative solutions, and creative execution. Notably, Mindy oversaw visual merchandising plans for major grand openings, including Disney’s California Adventure theme park and the first Walt Disney World superstore. On the weekends, Mindy enjoys playing tennis, attending live theatrical performances, and concocting homemade ice cream featuring unique flavor combinations.mindygurwicz@msn.com215-510-3374