Mindy Hayward-Hauck Email & Phone Number

Powell, Ohio

Group fitness instructor, certified in Stroller Strides, Fit4Baby, Stroller Barre, and Body Back classes. Specializing in pre- and post-natal fitness. Fit for mom, fun for baby!

Upper Arlington, Oh

Prenatal and postpartum fitness, wellness, and support, for every stage of motherhood.

Columbus, Ohio Area

Founder of Momma-2-Momma Marketing (M2M Marketing), a consulting firm providing marketing support for small businesses. Specializing in marketing material design and creation, social media marketing, and strategic planning.

Columbus, Ohio Area

Contributing blogger

New Albany, Oh

Planned and implemented marketing campaigns for a variety of programs at the McCoy Center including concerts, comedy troupes, Broadway tours, professional dance companies, and lectures. Marketing campaigns included media planning and placement, social media presence, writing and distributing press releases and working with the media to arrange interviews with artists.

Columbus, Ohio Area

Oversaw advertising and promotions for BalletMet productions and Academy.

Marketing and Advertising Consultant for the Columbus, OH engagement of the WICKED national tour.

Provide PR and Marketing support for the organization's Promotions and PR Committee.-Oversee all Social Media efforts surrounding the 2010 Annual Production. Provide content for use on social networks: Facebook, Twitter, Flickr, YouTube, event blog.-Assist coordinating publicity with Columbus media.

Oversaw all advertising and promotion efforts for Broadway Across America presentations in Columbus, OH. -Planned and executed fully integrated marketing campaigns for season ticket package sales and individual show ticket sales using promotional and added-value support in addition to traditional paid advertising. Marketing efforts over a period of 5 years resulted in a 9% increase in season ticket sales and 25% increase in single-event ticket sales.-Arranged and allocated budgets for… Show more Oversaw all advertising and promotion efforts for Broadway Across America presentations in Columbus, OH. -Planned and executed fully integrated marketing campaigns for season ticket package sales and individual show ticket sales using promotional and added-value support in addition to traditional paid advertising. Marketing efforts over a period of 5 years resulted in a 9% increase in season ticket sales and 25% increase in single-event ticket sales.-Arranged and allocated budgets for all Event Marketing Campaigns. Purchased electronic, print and online advertising. Monitored and reviewed campaigns on a regular basis and adjusted campaigns as sales increased/decreased. -Created brand awareness in the market and on social media networks with dynamic content online and special ticket offers. Resulted in a 35% increase in Internet ticket sales when social media networks were utilized as part of the overall marketing strategy.-Managed staff of 6 in the Broadway Across America-Columbus office, including sales, marketing and operations personnel. Informed staff of all marketing and advertising efforts in weekly meetings. -Supervised the creation of all print and web advertisements for Columbus presentations. Worked with the Broadway Across America Art Director to ensure brand integrity for Broadway Across America as well as individual shows represented in each advertisement. Show less

Assisted in marketing efforts for Broadway Across America. -Composed and distributed press releases and media alerts for events to 300+ members of the Columbus media using direct mail and e-mail. Oversaw the media night invitation list and served as a liaison to all members of the media attending and reviewing the opening night performances. -Organized and managed interviews for members of the Columbus media with Broadway artists. Worked directly with Broadway show Press Agents and… Show more Assisted in marketing efforts for Broadway Across America. -Composed and distributed press releases and media alerts for events to 300+ members of the Columbus media using direct mail and e-mail. Oversaw the media night invitation list and served as a liaison to all members of the media attending and reviewing the opening night performances. -Organized and managed interviews for members of the Columbus media with Broadway artists. Worked directly with Broadway show Press Agents and Producers to determine appropriate editorial angles for the Columbus market.-Assembled and supervised the Broadway Across America Street Team which distributed event flyers and posters to locations throughout Central Ohio. Increased the number of locations displaying collateral materials by 80%.-Wrote and maintained up-to-date content and news articles on the Broadway Across America-Columbus website.-Served as manager for the ticketing portion of Broadway Across America’s Dinner & Broadway program with Cameron Mitchell Restaurants. Maintained website through which restaurant managers ordered show tickets for patrons. Fulfilled ticket orders using the Archtics ticketing system and arranged delivery of tickets to corresponding restaurants. Show less

Coordinated and supervised the Broadway for Kids Education Program. -Awarded subsidized tickets to over 20,000 at-risk and underprivileged students in Ohio schools who normally would not have had the means to attend a Broadway show. Schools were selected using an application and evaluation process.-Organized and coordinated the annual Kid’s Night on Broadway event, an event which originated in New York City as a tool to introduce children to live theatre. Children 18 and under received… Show more Coordinated and supervised the Broadway for Kids Education Program. -Awarded subsidized tickets to over 20,000 at-risk and underprivileged students in Ohio schools who normally would not have had the means to attend a Broadway show. Schools were selected using an application and evaluation process.-Organized and coordinated the annual Kid’s Night on Broadway event, an event which originated in New York City as a tool to introduce children to live theatre. Children 18 and under received a free ticket to a Broadway show when accompanied by a full-paying adult. Pre-show entertainment, dinner, and meet-and-greets were also offered to ticket-buyers as part of this program.-Composed education-focused articles about Broadway shows for The Columbus Dispatch Culture Creature column and Outlook News.-Developed and maintained the 1,000+ Education Program mailing list, which consisted of Central Ohio educators, students, and group leaders. Composed and mailed/e-mailed a quarterly Education Program newsletter.-Assisted Group Sales Manager with fulfillment of ticket orders using Ticketmaster-PCI ticketing system. Show less

Data entry, receptions, customer service, sales support

Master Of Science, Marketing And Communications

Bachelor Of Music, Music Industry, Theatre

Diploma