Minh Tu Nguyen Email & Phone Number

Culver City, California, United States

Greater Los Angeles Area

I bridge client needs and creative solutions to deliver on advertising campaigns, influencer activations and product launches.Key accounts: YouTube, Converse, currently at Beats By Dr Dre

New York And Los Angeles

I partnered with agency teams and client stakeholders to develop and produce ownable content across digital platforms and leverage earned media opportunities.Key Accounts: Nike Women, Airbnb, American Express

Los Angeles

I produced a series of launch events and seeding activations targeted at an influential audience within the creative pillars of music, fashion and art to promoted Converse brand presence, conversation and advocacy. Key Accounts: Chuck II x Futura partnership launch event, influencers activations at Converse showroom

Greater New York City Area

I nurtured client relationships to build lasting partnerships and promote agency growth through improved process, retained business and impactful creative.Key accounts: Converse, Boodles Gin, Kangol, PONY, Casio and new business

New York City

From pitch to publishing, I translated client briefs into ownable campaigns that aligns with heritage brand values and delivers on business objectives across channels including print, broadcast, digital, retail and social.Key Accounts: Target Beauty, Target Style, GAP

Montreal, Canada Area

I served as the account lead in charge of global integrated campaigns for Adidas such as the award winning London 2012 Olympics sponsorship (Take The Stage), Adidas Originals seasonal campaigns and product launches (adizero, climacool, running).Key Accounts: Adidas Global, Adidas UK (London Olympics 2012), Adidas Originals

New York

I championed the work of my artists by manifesting the right connections to the right opportunities, helping raise their profile and navigate the competitive and politically charged fashion landscape.Key Accounts: Harper's Bazaar, Vogue Japan, GQ, Robert Geller, l'Oreal

New York City

I ensured the integrity of the NYLON brand while bringing its visual identity to life by producing all the magazine's shoots with an elite group of artists and expanding the publication into international markets and new channels within the US.Key Milestones: Launch of NYLON Korea, Japan, Mexico, NYLON TV and NYLON Music.

Bachelor Of Commerce, Double Major In Marketing And Social Psychology - Obtained Cum Laude

Activities and Societies: Laureate of the Canadian Millennium Scholarship awarded for academic excellence and community leadership

Bachelor Of Commerce (B.Com.), Marketing

Activities and Societies: Academic Exchange