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Drawing inspiration through personal curiosities and experiences to produce and shape unique event campaigns that influence individuals on an emotional + connected level.
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FounderFigment Jan 2018 - PresentBrooklyn, New York , Uswe are an independent collective of like-minded individuals. we work with brands we love to create interesting + memorable experiences -
Senior Experiential ProducerEnter Sep 2017 - Sep 2019Los Angeles, California, Us -
Experiential Producer (Freelance)Sid Lee Feb 2016 - Jun 2018Montréal, Québec, CaRoles include:- Lead producer for Acer Global Press Conference 2017- Experiential producer for Facebook campaign - Philippines - Lead producer for Next@Acer Product Showcase 2016 at World Trade Center - Producer overseeing launch of Apple Campaign for Apple News + Apple MoviesNamed Agency of the Year four times since 2009, Sid Lee is a creative services firm with 550 professionals working globally from offices in Montreal, Toronto, New York, Paris, Amsterdam and LA. The agency creates transformative consumer experiences for brands – across all contact points – leveraging true interdisciplinary collaboration. -
Senior ProducerTh Productions Jun 2017 - Jan 2018New York, Ny, Us- Lead producer for series of campaign activation for New Balance -
Experiential Producer (Freelance)Bmf Media Sep 2015 - Apr 2017New York, Ny, Us- Lead experiential producer for NHL activation leading to Bronze Clio Award at Cannes 2017 (content shown below). Other brands worked closely with include Fairmont Hotels, Nestle, New Era, Estée Lauder, and LA Tourism. BMF Media Group is an agency collective of highly inventive Cultural Engineers specializing in the areas of brand marketing, event design, production, sponsorships, promotions, talent management, music publicity and booking and content creation. -
Experiential Producer (Freelance)Mirrorball Aug 2015 - Oct 2015New York, New York, Us- Experiential Team for Dos Equis Lunar Rising activation at Life is Beautiful Festival in Las Vegas 2015Mirrorball is an award-winning Consumer Engagement Agency that connects brands and people through a fusion of social media and live experience. Clients include Dos Equis, Heineken, Harley-Davidson, PepsiCo -
Experiential Event Producer (Freelance)W2O Group Mar 2015 - Jun 2015Make Me A Benzac Activation - Lead producer with a small experiential team to create and execute an engaging but unique teenage-targeted activation for Benzac at DigiTour festival taking place in CitiField in New York.
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Experiential Producer (Freelance)New Creatures Jan 2015 - Mar 2015- Associate Experiential Producer + Participant Experience for GE Interactive Science of BBQ installation at SXSW 2015 in Austin, Texas.- Experiential Team for Tostitos Party Boulevard SuperBowl 2015 in Phoenix, Arizona.New Creatures is a collective of experience designers, expert producers, and dreamers, creating highly participatory experiences and events. Our goal is to combine true creativity and never attempted ideas, with expert production and professionalism.
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Experiential Event Producer (Freelance)Mckinney Oct 2014 - Jan 2015Durham, Nc, Us- Experiential Team for Samsung Consumer Electronic Show 2015 in Las Vegas, 16-person production team that oversees all of CES 2015 Samsung projects including trade show floor, blogger lounge, press conference, Out of Home materials, hospitality, and Galaxy Studio. - Team of four leading project management and production for Samsung Opening KeynoteMcKinney is an advertising agency based in Durham, NC with footprint in New York. They are recognized as most effective independent advertising agency in the world in 2012 by Effie Worldwide and Best Places to Work in Marketing & Media by Advertising Age. -
Experiential Event Producer (Freelance)Invisible North Aug 2014 - Oct 2014- Production on events with clients such as Refinery 29, Cadillac, and Courvoisier- Creative idea pitching for major brandsExperiential agency that specializes in creative navigation. More specifically, high-powered experiential marketing consultancy and production house with a focus on digital content and strategy.
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Experiential ProducerMagnetic Collaborative Jan 2014 - Jul 2014In a sentence: we're an international experiential, creative, strategy and production collaborative that creates immersive experiences worth sharing.Clients include - Nike, Uber, Facebook, Google, Twitter, New York Times, PNC Bank www.weremagnetic.com
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Event Producer (Freelance)Urbandaddy Aug 2013 - Dec 2013New York, Ny, Us- Produced a 3-city event series "ReDiscovery" campaign in Atlanta, DC, and New York in collaboration with Renaissance Marriott Hotels and UrbanDaddy.- Assisted in event production in Mini Cooper campaign in NYC as well as the Sonos Play:1 product launch in New York. UrbanDaddy Enterprises is a lifestyle media company, focused on the intersection between hyper-relevant content and digital innovation. UrbanDaddy Enterprises curates editorial content, experiences, shopping and events across multiple platforms including email, mobile, online and offline. -
Event DirectorSmash Film Festival Mar 2013 - Jul 2013- Produced the first annual SMASH Film Festival in New York.- Overseeing and successfully obtaining sponsorships from KIND Bars, Stetson Sunglasses, Zinka, Tiger Beer, Barefoot Wine, and VitaCoco. - Handle turnkey pre and post event production logistics. SMASH (Surf / Movies / Art / Shaping / History) is a production company founded by Tyler Breuer, a native New Yorker. SMASH represents the natural evolution of its founders’ individual past projects, which include art exhibits, live musical performances, websites, blogs and movie premieres and film screenings, including the New York Surf Film Festival, to preserve the roots of surfing and surf culture.
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Event CoordinatorTalk Nyc Jan 2012 - Oct 2012TALK NYC is the space for inspiring conversations. Our network of emerging and established leaders come together at a series of intimate and illuminating gatherings we call Rounds, to discover, define and exchange the ideas that will shape the future of the entertainment, media, advertising and technology industries. Expect to meet at our conferences, current and future CEOs, CMOs, CDOs, SVPs and VPs from some of the most dynamic and vital firms shaping the future of media.
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Event PlannerFete Apr 2011 - Jan 2012- Worked with a team of three event planners on four prestigious weddings taking place at the New York Public Library, and corporate holiday bash at Chicago Cultural Center. - Assisted in managing high end budgets, typically ranging from 500k+ . - Created binders to organize structure of day of production events, including vendor schedules, timelines, contacts and contracts. Fête—a full-service event planning and design production firm based in New York City—creates extraordinary events. From wedding extravaganzas at the New York Public Library to birthday soirees in St.Barts, our events are known to catering to private and corporate clients throughout the US and across the globe.
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Talent & Events CoordinatorFlying Television Aug 2009 - Jan 2011- Assisted in celebrity coordination over a dozen prestigious red carpet events such as Victoria's Secret Fashion Show, Samsung Galaxy Note Launch, Greenbrier Resorts Casino Grand Opening, and Good Housekeeping ShineOn Awards.- Assisted in overseeing Popchips account, successfully seeding to 100+ green rooms and events including the AmFar Gala and Sundance.- Restructuring, interviewing, and managing the FTV internship program with a team of four interns per seasonFlying Television is a global activation firm offering a wide spectrum of services including Talent Booking & Brokering, Public Relations, Branding, Experiential Marketing, Digital Activation, and Sports & Entertainment Sponsorship. We provide expertise in brand marketing, event production, and celebrity services while maintaining incomparable relationships with talent and key industry influencers.
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InternshipsAdditional Work Experience Aug 2005 - Jul 2009Magnolia Pictures - Marketing InternFebruary 10' - July 10'Alexander McQueen - Market Week InternJune 09' - August 09' LVMH, Sephora - Public Relations Intern January 09' - May 09'Viacom, MTV Networks - Production InternAugust 08' - December 08'Emerald City Designs - Special Events InternAugust 05'- December 06'
Min Liu Skills
Min Liu Education Details
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The New School -
Northville High School
Frequently Asked Questions about Min Liu
What company does Min Liu work for?
Min Liu works for Figment
What is Min Liu's role at the current company?
Min Liu's current role is Founder at Figment.
What is Min Liu's email address?
Min Liu's email address is li****@****ail.com
What is Min Liu's direct phone number?
Min Liu's direct phone number is +124823*****
What schools did Min Liu attend?
Min Liu attended The New School, Northville High School.
What skills is Min Liu known for?
Min Liu has skills like Public Relations, Event Management, Event Planning, Social Networking, Entertainment, Social Media, Microsoft Office, Television, Press Releases, Social Media Marketing, Advertising, Photoshop.
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