Min Soe Paing
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Min Soe Paing Email & Phone Number

Senior Manager, Performance Marketing (Paid, CRM) at Wave Money
Location: Bangkok, Bangkok City, Thailand 11 work roles 6 schools
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Current company
Role
Senior Manager, Performance Marketing (Paid, CRM)
Location
Bangkok, Bangkok City, Thailand
Company size

Who is Min Soe Paing? Overview

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Min Soe Paing is listed as Senior Manager, Performance Marketing (Paid, CRM) at Wave Money, a company with 592 employees, based in Bangkok, Bangkok City, Thailand. AeroLeads shows a matched LinkedIn profile for Min Soe Paing.

Min Soe Paing previously worked as Senior Manager, Performance Marketing at Wave Money and Manager, Performance Marketing at Wave Money. Min Soe Paing holds Transnational Program In Mass Media, Mass Communication/Media Studies from Chulalongkorn University.

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Email format at Wave Money

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Wave Money

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Profile bio

About Min Soe Paing

Min Soe is a passionate growth marketer, with expertise in performance marketing and AdTech in APAC with over 10+ years of experience across agency, client, and publisher roles. With a demonstrated track record in Performance and APP Marketing, Min Soe excels in managing both paid and organic domains to leverage lifecycle marketing growth.As a sociable person with an open mindset, Min Soe is passionate about writing and strongly believes in "sharing and caring" for community growth. Founder of the @DigitalRoundtable blog, where he actively shares his knowledge, mistakes, and experiences.Believes in lifelong learning, exploring, and learning through failing.

Listed skills include Social Media, Microsoft Office, Marketing, Social Media Marketing, and 25 others.

Current workplace

Min Soe Paing's current company

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Wave Money
Wave Money
Senior Manager, Performance Marketing (Paid, CRM)
Bangkok, TH
Employees
592
AeroLeads page
11 roles

Min Soe Paing work experience

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Senior Manager, Performance Marketing (Paid, Crm)

Bangkok, TH

Senior Manager, Performance Marketing

Current

Yangon, Myanmar

- Leading the in-house ad-tech project called Wave Sponsored ads (Lead, Display, PN ad-inventories) and managing the brands such as Prudential, Telenor, CocaCola, KFC, YSH's brands, etc.. - As the commercial Product Owner of CRM Insider, Attribution Adjust, Product Analysis MixPanel, and led commercial efforts to enhance customer life-cycle campaigns.

Nov 2023 - Present

Manager, Performance Marketing

Yangon, Myanmar

- Part of Acquisition&Growth team for WaveMoney’s digital business, WavePay APP (mobile wallet)- Hold dual roles in WavePay, scale up the performance marketing campaigns and manage the game use-cases which are implemented in APP Goama (Gamification), WavePoya (Reward), Coda (GameTopup), - Manage Omni channels including paid media biddable ads, own media.

Jan 2020 - Nov 2023

Consultant - Ad Monetization | Performance Marketing | Digital Transformation

Current

Key clients including from Local & RegionalMainly responsible for two areas: Digital Business Development in Publisher AdTech, APP Marketing Growth in paid media and ASO 1) AdTech: To drive the digital revenue across the channels from monetization including SSP, direct selling ad spaces, sponsored content, video pre-roll ad, etc... 2) Campaign growth.

Dec 2019 - Present

Manager, Media Planning & Buying

NTM Group, 102 Thitsar Road, Yankin Township, Yangon

- Responsible for the paid media planning, buying strategy for the various clients including the app clients, F/B, alcohol brands to drive the digital marketing activities base on the client's marketing goals- Managed above 2M$ across paid social + programmatic + adnetwork- Work with the programmatic suppliers for various paid campaigns including the new.

Sep 2018 - Jan 2020

Sr.Executive, Media Planning And Buying

7 Tharthana Yeikthar Street | Bahan Township | Yangon, Myanmar

- Promoted and Mytel’s key digital-person to optimize the ads across the funnel through media mix- Optimized above 1M$ budget arcoss paid media channels - Lead ad-team and work closely with Facebook and other ad platforms to make sure the results are aligned with the KPI- Successfully recorded: HIT 1M active subscribers after Mytel launch on multi-channels.

Jul 2018 - Aug 2018

Executive, Media Planning And Buying

7 Tharthana Yeikthar Street | Bahan Township | Yangon, Myanmar

Passion Point Media is also a part of the Mango Group. Basically, it’s a new business unit under Mango and dedicated to handle the competitor's brands of Mango media. Min Soe is being invited to join the Passion team in 2018 in order to handle a four telco brand in Myanmar which is Mytel and he committed himself to challenge to digitally-promote MYTEL, the.

Jan 2018 - Jun 2018

Digital Marketing Executive

No. 7, Tharthana Yeikthar Road, Tharthana Yeikthar Ward, Bahan Township, Yangon

- Mainly responsible for Ad-Ops - Collaborated with other agencies and internal teams in a cross-functional capacity to ensure alignment of campaign goals- Managed Facebook Ads Manager and fluent with two buying methods, auction, and r/f buyings- Managed above 1.5M$ budget across paid channels, programmatic, Native advertising- Worked closely with local.

Nov 2016 - Dec 2017

Sr.Executive, Social Media

Myanmar

Min Soe worked in KAUS media group which is Romania based company. In Kaus, He worked as a social media executive first and then promoted to senior social media executive which is a part of a digital marketing team and responsible for online marketing awareness in social media like Facebook, Instagram, Youtube and etc.Asst in developing digital proposal.

Sep 2016 - Nov 2016

Social Media Executive

Oct 2015 - Aug 2016

Content Writer

He has previously worked as an assistant lecturer for MS programs such as Excel, PowerPoint, and Word at Pearl e-Learning Company and Pearl is partnering with PC World Myanmar. It gave him an opportunity to become a freelance content writer for PC World Myanmar magazine and responsible for translating and writing articles that are related to IT gadgets.

May 2012 - Aug 2013
6 education records

Min Soe Paing education

Transnational Program In Mass Media, Mass Communication/Media Studies

Activities and Societies: Discussions with local media: Thai PBS, Bangkok Post, Channel 3, Jim Thompson Art CenterProgram for.

Business Management Diploma (Mini Mba Program), Business Administration And Management, General

Activities and Societies: I also went through case studies of Mercedes-Benz, Starbuck, Samsung, Microsoft, and the University of Oxford.

Junior And Senior High School Education, From Kinder Garden - Grade 11

Saint Augustine Yangon, Basic Education High School, Kamayut 2
FAQ

Frequently asked questions about Min Soe Paing

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What company does Min Soe Paing work for?

Min Soe Paing works for Wave Money.

What is Min Soe Paing's role at Wave Money?

Min Soe Paing is listed as Senior Manager, Performance Marketing (Paid, CRM) at Wave Money.

Where is Min Soe Paing based?

Min Soe Paing is based in Bangkok, Bangkok City, Thailand while working with Wave Money.

What companies has Min Soe Paing worked for?

Min Soe Paing has worked for Wave Money, Stealth Mode, Synapse Original, Passion Point Media Company Limited, and Mango Myanmar Group.

How can I contact Min Soe Paing?

You can use AeroLeads to view verified contact signals for Min Soe Paing at Wave Money, including work email, phone, and LinkedIn data when available.

What schools did Min Soe Paing attend?

Min Soe Paing holds Transnational Program In Mass Media, Mass Communication/Media Studies from Chulalongkorn University.

What skills is Min Soe Paing known for?

Min Soe Paing is listed with skills including Social Media, Microsoft Office, Marketing, Social Media Marketing, Marketing Strategy, Digital Marketing, Project Management, and Campaign Plans.

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