Minye Shi Email and Phone Number

Bookkeeping and Financial Management:• Efficiently manage bookkeeping tasks for small business clients, handling accounts payable, accounts receivable, and payroll responsibilities.• Conduct thorough bank and credit card reconciliations, ensuring accurate financial records.Tax Preparation and Compliance:• Collaborate in the preparation of Business Activity Statements (BAS) and annual Tax Returns.• Demonstrate proficiency in utilizing tools such as Xero, QuickBooks, MYOB, and Excel for streamlined financial processes.• Assist in SMSF tax returns, GST adjustments, and other compliance-related tasks.

Digital Marketing Strategy for Start-up:• Played a key role in developing and implementing a comprehensive digital marketing strategy for a start-up company.• Collaborated with the team to identify target audiences, refine brand messaging, and optimize online presence.Social Media Evaluation:• Conducted thorough evaluations of digital marketing initiatives across major social media platforms.• Analyzed campaign performance, engagement metrics, and user feedback to identify areas for improvement.

Strategic Analysis and Funding Research:• Collected and analyzed data on funding resources and competitors, facilitating informed decision-making.• Assisted in identifying potential funding sources aligned with the business brand concept.Analysis and Reporting:• Conducted SWOT and PESTLE analyses for potential funding resources, contributing to comprehensive strategic planning.• Prepared, presented, and delivered research reports, incorporating updated infographics for effective communication.