Minyu Zeng

Minyu Zeng Email and Phone Number

Game Designer, Interactive Media Designer
Minyu Zeng's Location
Providence, Rhode Island, United States, United States
About Minyu Zeng

Freelance live2d animation rigger and vtuber character designer since 2023. Translator and localization of in-game texts since 2022.

Minyu Zeng's Current Company Details

Game Designer, Interactive Media Designer
Minyu Zeng Work Experience Details
  • Funplus
    Gameplay And Quest Designer
    Funplus Mar 2023 - Sep 2023
    Beijing, China
    ■ Monetization Strategy Optimization:Developed and refined monetization strategies by leveraging user segmentation and funnel analysis, optimizing user acquisition (UA) flows and retention mechanics. Contributed to A/B testing for ad creatives and in-game offers, resulting in a day-two payer conversion rate exceeding 10%.■ User Research: Conducted research on competitive and cross-category game mechanics to collect diverse user requirements. Prioritized solutions based on resource allocation and implementation costs.■ Process Configuration: Collaborated with art and development teams to design in-game tasks, enhancing player immersion and flow experiences through optimized process configurations.■ Script Writing: Wrote game advertising material and scripts for certain cutscene sequences. Produced AI-generated illustrations for game assets.■ Feature Integration: Developed the main narrative outline for game features, ensuring seamless integration between gameplay and storyline by coordinating with world-building content.■ Gameplay Design: Designed mini-games that align with the game’s progression. Conducted acceptance testing and fine-tuning to improve player experience.
  • Battlecry Game Studio
    Narrative Designer
    Battlecry Game Studio Jun 2021 - Aug 2021
    Shenzhen, Guangdong, China
    ■ Narrative Writing: Wrote full English scripts for the game’s storyline, including the main phase outlines and key narrative arcs.■ Asset Allocation: Curated licensed music and sound effects from various websites, and coordinated with composers to create new audio assets for narrative module integration.■ Cinematic Configuration: Configured narrative modules for new game versions, designing fresh storylines and developing in-depth character backstories.■ Feature Integration: Adjusted the game’s narrative and world-building to align with gameplay mechanics and difficulty progression, ensuring seamless cohesion between story and gameplay.
  • Netease Games
    Game Designer
    Netease Games Aug 2020 - Feb 2021
    Hangzhou, Zhejiang, China
    ■ Character and Worldbuilding: Created character profiles and conducted reference research for card-based characters. Collaborated with the art team to refine character designs.■ Music Planning: Drafted music requirements for the game and coordinated with the audio department and Japanese music production team to create 15 in-game music tracks.■ Narrative Writing: Developed outlines for side quests, PV scripts, and gameplay-related narrative documents. Created scene scripts and managed the integration of sound effects and music for narrative sequences.■ Cinematic Direction: Configured in-game cutscenes, providing feedback on camera angles, composition, and character positioning. Worked with developers to improve tools for cutscene creation.■ Data Research: Conducted research on popular game music and ACG (Anime, Comics, and Games) character designs. Compiled reports and extracted key insights to optimize character design for card-based roles.
  • Gss Summer School
    Teaching Assistant
    Gss Summer School Jul 2019 - Aug 2019
    Beijing City, China
  • Enreach Education
    Consulting Assistant
    Enreach Education Jul 2017 - Aug 2017
    Shenzhen, Guangdong, China
  • Key Design. Co,. Ltd
    Graphic Designer
    Key Design. Co,. Ltd Jun 2015 - Aug 2015
    Shenzhen, Guangdong, China
    Branding design, including pamphlets and business cards.

Minyu Zeng Education Details

Frequently Asked Questions about Minyu Zeng

What is Minyu Zeng's role at the current company?

Minyu Zeng's current role is Game Designer, Interactive Media Designer.

What schools did Minyu Zeng attend?

Minyu Zeng attended Keio University, Imperial College London, Royal College Of Art, Rhode Island School Of Design, Rhode Island School Of Design, Don Mills Collegiate Institute.

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