Minh Dương Email and Phone Number
With nearly 6 years of experience in Digital marketing & E-commerce industry, including almost 3 years with Shopee, the leading E-commerce platform, I am proficient in planning and driving brand success on E-commerce platforms. By managing numerous projects and supporting prestigious brands, I have gained extensive knowledge and unique experiences in data-driven strategies and traffic building, both on-site and off-site. I strive to consistently uphold high standards of excellence and advance along the digital career path.
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Business Brand PartnershipShopee Oct 2021 - PresentHo Chi Minh City, Vietnam1. Planning Solutions:- Pitch and design full-year marketing solutions for top-tier FMCG brands, including the Joint Business Plan (JBP). Result: 90% of brands joined the JBP in 2024.2. Operational Work:- Internal:+ Collaborate cross-functionally to secure and schedule marketing assets for brands, ensuring successful outcomes.+ Monitor the performance of marketing solutions to ensure positive returns for brands.+ Develop business strategies based on insights from marketing performance reports.- External:+ Media Performance: Closely tracked and supported brands with insightful solutions from the functional side to improve ROAS, CR, CTR, drop-off rates, etc.+ Quickly adapt and propose new initiatives for brands aiming to maximize GMV and shop visits on campaign days. Outstanding Success: Planned and supported Reckitt exceed 115% sales targets during the 2023 Regional Super Brand Day, achieving the top rank in 5 SEA markets.+ Execute various campaigns including Regional Super Brand Day, Super Brand Day, Super Mall Launch, Mega Campaign, O2O, KOL workshop, etc. Outstanding Success: Planned and executed a KOL workshop that helped Unilever boost AMS GMV by 2.5x and successfully launch U-Club on Zalo in June 2024.Key brands: Unilever, Reckitt, Fine Today, Vinamilk, Friesland Campina, TH True Mart, Kinh Đô Mondelez, etc. -
Account ExecutiveBrandup Jan 2019 - Dec 2020Ho Chi Minh City, Vietnam💥 Scope of work:(1) Manage running projects (2) Work with internal team to deliver daily tasks regarding social production (such as social content; KOLs content;...)(3) Join pitching and planning under the direction of Account Director, in order to deliver Digital 360 campaigns that can meet the need of the client.💥 Get jobs done:AIH - American International Hospital | BlueStone Vietnam Wiko Vietnam | Cashless Day | 01Minh.comGUD | Cocohomes -
Marcom AssociateSavills Jul 2018 - Oct 2018Ho Chi Minh City, VietnamMain responsibilities:- Support PR & Marcom Department for Marketing activities.- Support PR Manager for company internal activities.- Write content, summarize, report information about the company in the press/ media.- Assist preparing logistics and venue proposal for Quarter Report Event in 2018. -
Marketing InternAcet Mar 2017 - Jun 2017Ho Chi Minh City, Vietnam💥 Scope of work: - Support Business Development team in branding activities.- Manage POSM- Support offline event: Critical Thinking Contest, Summer Gala, Field Trip,...- Research and support marketing strategy under Marketing Manager
Minh Dương Education Details
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International Bussiness
Frequently Asked Questions about Minh Dương
What company does Minh Dương work for?
Minh Dương works for Shopee
What is Minh Dương's role at the current company?
Minh Dương's current role is Business Brand Partnership at Shopee Vietnam.
What schools did Minh Dương attend?
Minh Dương attended University Of Economics Ho Chi Minh City.
Who are Minh Dương's colleagues?
Minh Dương's colleagues are Jassy Manalastas, Denise Fernandes, Shawn White, Vijita Vijayan, Pornpun V., Siwei Z., Cosintya Nurcahyati.
Not the Minh Dương you were looking for?
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Minh Duong
Nhà Bè District -
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Minh Duong
Retail Strategy @ Shopee | Supply Chain & Operations ConsultingHo Chi Minh City, Vietnam1gmail.com
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