base_ is a culture-first organization for projects looking to impact the world of hospitality, fashion, entertainment, art, design, architecture, and other creative endeavours.

- More than 15 clients in the US, Canada, and Mexico.- Support companies in creating financial models and projections in the startup phase.- Guide businesses on pricing strategies based on value-based offerings, market analysis, overhead and profitability margins.- Create unique language and copywriting for innovative products and services to capture new audiences and convert into rapid sales.- Advise strategic partnerships and provide valuable contacts for cross-collaboration and promotion.- Create organizational structures to support companies in hiring, training, and delegating during significant moments of growth.- Lead team workshops to identify and articulate mission, vision, values, purpose, and positioning statements.

Fuzzco is a Creative Studio specializing in branding. They create and grow brands that inspire joy, for products that help people do serious things. As Client Director, I led projects from the new business stage all the way to the final handoff of deliverables.My core responsibilities included:- Integral role in business development efforts, identifying new leads, making strategic scope recommendations, defining creative processes and timelines, project scope, and developing project budgets.- Assembling, staffing, and managing creative teams with both in-house designers and contractors to deliver large-scale projects across various industries - Delivering projects ranging from website design, and campaign creation, to product design.- Spearheading project kickoffs, strategic discussions, and creative presentations to ensure alignment with client expectations.- Acting as the primary point of contact for a diverse clientele, building trust and lasting relationships with both retainer and project-based clients. - Proactively cultivating and managing client relationships, resulting in successful business development and cross-selling opportunities that drove revenue growth.- Leading brand strategy projects from naming, to market analysis, and creating positioning statements and verbal identity. Clients included: Intercom, Notion, Figma, Carbon Health, Podsights, Ramp, and more.

- First employee after venture capital funding- Coordinated a full design rebrand with international branding agencies- Led the creation of both the Operations department and Business Development department- Recruited, hired, and trained the first 5 core employees - Built and implemented launch campaigns and strategic partnerships

Dreamers & Doers is a private collective that amplifies the entrepreneurial pursuits of extraordinary women through visibility opportunities, resource exchange, and collective support.

LiveItUp is a revolutionary education startup where you learn life skills from the world's most successful people with the goal of helping our students become more abundant and prepared for all areas of life — and all through text messages delivered to your phone every morning.

MAISON d'Étude redefines the learning experience for students. Built to be the "SoHo" house of education, MAISON features private coaching, workshops, events, and mentorship.- Built a 4000 sq. ft. high-end, modern learning facility- Recruited and trained a team of 20- Partnered with the leaders in education from across the city- Created the first ever Skills-Based Coaching Certification for our in-house team of educators- Spearheaded MAISON After Hours, a series of workshops and experiences catered to millennials and modern education

Private educator for Montreal's top all-girls private school.- Led individualized teaching for students with learning difficulties- Created modified programs in math and science

My Friend Huggles® was launched in 2012 by Great Divide Corp . GDC is an entrepreneurial social business wanting to make a positive impact on children, business and the community.- Created an educational program for children's dolls to be integrated in school as an anti-bullying and character-building tool- Drafted press releases and policy documents- Wrote copy for children's poems focusing on core values- Developed website content, designed interactive website concept, and expanded and maintained social media platforms