Miranda Fiore

Miranda Fiore Email and Phone Number

Associate, Investment at EssenceMediacom | Coca-Cola Account @ Omnicom Media Group
New York, NY, US
Miranda Fiore's Location
New York, New York, United States, United States
About Miranda Fiore

I am currently an Investment Associate on the Coca-Cola account at GroupM’s largest agency, EssenceMediacom. Responsible for allocating, managing, and monitoring strategic video buys while cultivating strong working relationships with clients, vendors, and interdepartmental teams in a fast-paced environment. My keen eye for detail, trends, and opportunity balanced with a comprehensive understanding of media and business objectives proves a valuable asset in my position. Before joining EssenceMediacom, I graduated from Wake Forest University with a Bachelor of Arts in Psychology and a double minor in Marketing Communication and Entrepreneurship. With several internship positions across the entertainment, technology, and education industries, I have gained experience in supporting product launches, developing branding strategy, social media marketing and management, and UX/customer experience and consumer research.

Miranda Fiore's Current Company Details
Omnicom Media Group

Omnicom Media Group

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Associate, Investment at EssenceMediacom | Coca-Cola Account
New York, NY, US
Miranda Fiore Work Experience Details
  • Omnicom Media Group
    Omnicom Media Group
    New York, Ny, Us
  • Essencemediacom
    Investment Associate
    Essencemediacom Apr 2024 - Present
    London, England, Gb
    Client: The Coca-Cola Company
  • Live Cgi
    Marketing, Public Relations & Consumer Research Intern
    Live Cgi Jun 2022 - Aug 2022
    • Conceptualized and developed an ambassador program and other marketing strategies to promote newly launched service for content creation, immersive audience experiences, and addressable eCommerce within Web3 virtual metaverse• Assisted with defining strategic topics for social campaigns targeting new customer acquisition in the $100 billion modern creator economy• Created product SWOT analysis (including recommendations and action steps) to evaluate brand positioning in the $120 billion MaaS (Metaverse as a Service) market and formulated strategies to gain competitive advantage• Researched audience demographics and psychographic segmentation to create brand fingerprint, optimize brand strategy, and support marketing campaign efforts• Designed and presented strategic ambassador opportunities to content creators and influencers
  • Bytesize Learning
    Social Media & Online Branding Strategist Intern At Bytesize Learning
    Bytesize Learning Aug 2021 - Dec 2021
    • Originated and designed marketing plan, brand style guide, brand development strategy, and digital and media content across various platforms• Engaged in website copywriting and optimization of user experience to achieve consistent brand personality, brand messaging, and increased user engagement, ultimately expanding brand visibility by 65%• Implemented improvements to brand and marketing strategies and tracked marketing KPIs, ultimately resulting in a 30% increase in online engagement • Created and managed social media content calendar
  • Zootampa At Lowry Park
    Behavioral Research Intern
    Zootampa At Lowry Park Jun 2021 - Aug 2021
    Tampa, Fl, Us
    • Designed, completed, and presented independent UX research project involving a comprehensive analysis of guest engagement and satisfaction with the Zoo’s current app and original recommendations that facilitated cross-functional collaboration between Guest Engagement and IT departments to yield improvements to the Zoo’s customer-facing technology, ultimately driving a 20% increase in app downloads year-over-year• Formulated survey instruments based on key metrics and conducted interviews to extract consumer behavior data with the goal of improving engagement and overall customer satisfaction of the Zoo’s 1.2 million annual visitors
  • Zipshare
    Founding Member/Advisor
    Zipshare Jun 2018 - May 2019
    Chicago, Us
    • Materially participated and advised on development of ZipShare app by testing prototypes, creating business plans, conducting consumer and market research, and developing and delivering investor pitches

Miranda Fiore Skills

Leadership Writing Collaborative Problem Solving Community Service Social Media Client Relations Behavioral Research Business Plan Creation Microsoft Powerpoint Customer Focused Service Consumer Research Market Research Communication Digital Marketing Advertising Microsoft Office Microsoft Word Data Modeling Entrepreneurship Microsoft Excel Interpersonal Communication Initiative Marketing Critical Thinking Editing Customer Service Collaboration High Degree Of Initiative Canva Social Media Marketing Social Media Communications Interpersonal Skills Brand Strategy Teamwork Project Management Analytical Skills Research Problem Solving Marketing Strategy Research Projects Copywriting Easily Adaptable Presentations Creative Problem Solving Organization Skills

Miranda Fiore Education Details

  • Wake Forest University
    Wake Forest University
    Psychology With Double Minor: Entrepreneurship; Marketing Communication
  • Middlesex School
    Middlesex School
    Graduated With Honors

Frequently Asked Questions about Miranda Fiore

What company does Miranda Fiore work for?

Miranda Fiore works for Omnicom Media Group

What is Miranda Fiore's role at the current company?

Miranda Fiore's current role is Associate, Investment at EssenceMediacom | Coca-Cola Account.

What schools did Miranda Fiore attend?

Miranda Fiore attended Wake Forest University, Middlesex School.

What skills is Miranda Fiore known for?

Miranda Fiore has skills like Leadership, Writing, Collaborative Problem Solving, Community Service, Social Media, Client Relations, Behavioral Research, Business Plan Creation, Microsoft Powerpoint, Customer Focused Service, Consumer Research, Market Research.

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