Alvin Miranda (He/Him/His)

Alvin Miranda (He/Him/His) Email and Phone Number

Vice President, Marketing at Philippine Airlines @ Philippine Airlines
Alvin Miranda (He/Him/His)'s Location
Metro Manila, Philippines, Philippines
Alvin Miranda (He/Him/His)'s Contact Details
About Alvin Miranda (He/Him/His)

Purpose led marketer with significant experience across categories (pharma, food/beverage, beauty) and geographies (Philippines, Thailand, ASEAN, Global) in business turnaround, portfolio/innovation management, category development, white space entries, and full team managementI pivoted my career towards sustainability and my belief is that all the things we do should have the benefit of the society and the environment at the forefront and not as an afterthought. As a personal leadership principle, I fully commit that the path to success should be a path to kindness and equality as well.I'm a proud member of the LGBT community and I strive everyday to fight for representation and equality in the corporate environment.

Alvin Miranda (He/Him/His)'s Current Company Details
Philippine Airlines

Philippine Airlines

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Vice President, Marketing at Philippine Airlines
Alvin Miranda (He/Him/His) Work Experience Details
  • Philippine Airlines
    Vp Head Of Marketing
    Philippine Airlines Nov 2023 - Present
    Metro Manila, Ph
  • Mondelēz International
    Head Of Marketing Thailand
    Mondelēz International Mar 2021 - Nov 2023
    Greater Chicago Area, Il, Us
    - Voted as Thailand's Marketing Leader of the Year and led Mondelez to win Marketer of the Year at the 2023 Marketing Excellence Awards through key wins across Oreo, Halls and Dentyne.- Full P&L and team responsibility. Shaped Thailand portfolio to be more profitable and balanced between categories with a heathier mix between global powerbrands + local jewels. Navigated team under Covid and shored business back to double digit growth across categories.- Built TH Marketing Team to be a best in class, industry winning team recognized externally through product innovations and activations. Halls, Oreo and Dentyne all #1Brand awardees. Halls and Oreo recognized in Brand and Advertising Excellence in Thailand Marketing Interactive Excellence Awards * Launched 'Breath of Thailand' for Halls in collaboration with the Thailand Tourism Authority. It is the most participated activation in Mondelez Thailand history leading to share and NR gains. * Launched Halls XS x Redbull - awarded as Best Innovation in MDLZ SEA * Oreo Smile with Songkran awarded as Best Interactive Ad by bestadsontv.com- Consistently drove team engagement for the last three years with last engagement score now the highest in the region for Mondelez Marketing
  • Mondelēz International
    Regional Category Lead
    Mondelēz International Mar 2019 - Mar 2021
    Greater Chicago Area, Il, Us
  • L'Oréal
    Global Avp - L'Oreal Paris Men Expert Skin Care
    L'Oréal Sep 2016 - Sep 2017
    Paris, Fr
    Lead the team responsible for all global new product launches, campaign/communication development, and equity work for LOreal Paris Men Expert Skin Care, the number 1 Men Skin Care brand in the world with almost 500 MM Euro in turnover. Launched BARBER CLUB, the 1st full range of Men Expert to target bearded men and relaunched VITALIFT to address men's skin aging concerns and complete the portfolio across age demographic ad skin concern footprint globally.
  • L'Oréal
    Regional Marketing Manager - Garnier Men And Hair Color Asean
    L'Oréal Sep 2013 - Aug 2016
    Paris, Fr
    Primarily responsible in developing the brand portfolio, crafting the regional strategy, and ensuring new product development and communication pipeline to drive growth of Garnier Men. In three years, Garnier Men has strengthened its market leadership in ASEAN despite a major competitive launch and has built a solid and healthy portfolio addressing all key benefit segments and markets. Through an efficient use of regional advertising and a deliberate focus on pillar development, Garnier Men has also grown to be a strong profit contributor to the total Garnier business.
  • L'Oréal
    Marketing Manager - L'Oreal Paris
    L'Oréal Jun 2010 - Aug 2013
    Paris, Fr
    Brand development of total L'Oreal Paris for the Philippines with the main responsibility of delivering shipment and share objectives across all categories: Hair Care, Skin Care, Make-Up, and Hair Color. Directly responsible in developing the local charter for L'Oreal Paris as a premium-mass beauty brand respecting global equities while adapting to local market realities. In charge of spearheading key launches and activities aimed at building an optimum business/category mix to achieve total brand topline and bottomline targets. Directly manages a full brand team and is part of several multi function business teams.
  • Del Monte Philippines, Inc.
    Group Product Manager
    Del Monte Philippines, Inc. Feb 2008 - May 2010
    Taguig, Metro Manila, Ph
  • Pepsi Cola Products Phils, Inc
    Marketing Manager
    Pepsi Cola Products Phils, Inc 2005 - 2008
  • United Laboratories, Inc.
    Ethical Franchise Analyst
    United Laboratories, Inc. Jan 2003 - Dec 2004
    Ph

Alvin Miranda (He/Him/His) Skills

Marketing Brand Management Marketing Management Market Planning Fmcg Marketing Strategy Customer Insight Product Marketing Competitive Analysis Product Development Marketing Communications Market Research Cross Functional Team Leadership Advertising Social Media Marketing Digital Marketing Forecasting Strategic Planning Brand Development Strategy

Alvin Miranda (He/Him/His) Education Details

  • University Of The Philippines
    University Of The Philippines
    Business Administration
  • University Of Cambridge
    University Of Cambridge
    Sustainability Studies

Frequently Asked Questions about Alvin Miranda (He/Him/His)

What company does Alvin Miranda (He/Him/His) work for?

Alvin Miranda (He/Him/His) works for Philippine Airlines

What is Alvin Miranda (He/Him/His)'s role at the current company?

Alvin Miranda (He/Him/His)'s current role is Vice President, Marketing at Philippine Airlines.

What is Alvin Miranda (He/Him/His)'s email address?

Alvin Miranda (He/Him/His)'s email address is de****@****aol.com

What is Alvin Miranda (He/Him/His)'s direct phone number?

Alvin Miranda (He/Him/His)'s direct phone number is +175740*****

What schools did Alvin Miranda (He/Him/His) attend?

Alvin Miranda (He/Him/His) attended University Of The Philippines, University Of Cambridge.

What are some of Alvin Miranda (He/Him/His)'s interests?

Alvin Miranda (He/Him/His) has interest in Football, Exercise, Sweepstakes, Home Improvement, Reading, Sports, Watching Basketball, Golf, Home Decoration, Health.

What skills is Alvin Miranda (He/Him/His) known for?

Alvin Miranda (He/Him/His) has skills like Marketing, Brand Management, Marketing Management, Market Planning, Fmcg, Marketing Strategy, Customer Insight, Product Marketing, Competitive Analysis, Product Development, Marketing Communications, Market Research.

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