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Mira Soullen Email & Phone Number

Expert-in-Residence at Lab2Market
Location: Vancouver, British Columbia, Canada 10 work roles 3 schools
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✓ Verified August 2026 3 data sources Profile completeness 100%

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Current company
Role
Expert-in-Residence
Location
Vancouver, British Columbia, Canada
Company size

Who is Mira Soullen? Overview

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Quick answer

Mira Soullen is listed as Expert-in-Residence at Lab2Market, a with 60 employees, based in Vancouver, British Columbia, Canada. AeroLeads shows a matched LinkedIn profile for Mira Soullen.

Mira Soullen previously worked as Expert in Residence, Marketing and Growth at Dmz and Chief Marketing Officer at Connectionpoint Systems Inc.. Mira Soullen holds Business Analytics, Financial Accounting And Economics from Harvard Business School.

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Email format at Lab2Market

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Lab2Market

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Profile bio

About Mira Soullen

Applied Full-Stack Marketer | CMO | Marketing & Growth Advisor | B2B Enterprise & SaaS, B2C, multi-sided marketplaces, PLG/PLS. Some areas of my expertise include: Building a sustainable marketing engine (product-market-channel fit) Digital marketing applied strategies (Analytics, Paid Ads, Social Media, SEO, Content Strategy, Email Marketing)Acquisition Strategies for demand and lead generation Brand Marketing Positioning and Competitive Positioning Data Analytics Activation and Retention Optimization Product launch, go-to-market planning and expansion to new territories Advising@ True Angle, Browse.AI, Venturi Engineering, Interface Fluidics, Codelink, Adauris, Flowjin, Soundspace, SmartConcil, Zagitas and more.

Listed skills include Marketing Management, Fmcg, Trade Marketing, Advertising, and 18 others.

Current workplace

Mira Soullen's current company

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Lab2Market
Lab2Market
Expert-in-Residence
Vancouver, BC, CA
Website
Employees
60
AeroLeads page
10 roles

Mira Soullen work experience

A career timeline built from the work history available for this profile.

Expert-In-Residence

Vancouver, Bc, Ca

Expert In Residence, Marketing And Growth

Dmz

Toronto, Ontario, Ca

Chief Marketing Officer

Vancouver, Bc, Ca

ConnectionPoint is the leader in collaborative commerce via our award-winning brand family (FundRazr, CoCoPay and Crowdfundr). So far, we have helped 6000 organizations and 200K campaigns in 42 countries raise more than $250 million online.

Marketing And Growth Advisor

Vancouver, British Columbia, Ca

Volition is an international advisory and events firm for startups, entrepreneurs and their teams that provide skill-building training, events, and coaching for the global startup ecosystem. Currently operating in Vancouver, Toronto, Amsterdam and Seattle, our diverse team of advisors works with entrepreneurs to address key pain points and 'now-what'​ moments by providing hands-on strategic planning, skills building exercises, and high-value connections.

Digital Marketing Manager

Concord, Massachusetts, Us

Attendease (acquired), now EventUp Planner is an event automation platform for more than 1,000 events worldwide. Attendease helps companies like Adobe, SXSW, MAC Cosmetics connect with customers and share their ideas with the world through events. What I do at Attendease: - Creating, managing and optimizing digital and nurture campaigns and promotions; - Demand and Lead Generation, funnel and conversion optimization; - Content marketing (resources and blog) strategy and implementation; - Social media strategy and implementation; - Website management; - SEO, PPC and traffic;

Dec 2016 - Nov 2017

Director Of Marketing

Vancouver, British Columbia, Ca

Spare is the future of shared transportation. We’re revolutionizing how the busy mom from Dallas, the retired teacher from Oslo or the aspiring entrepreneur from Tokyo experiences transit, by partnering with transportation providers around the world to enable worry-free, efficient, flexible, and automated on-demand solutions.I develop and implement marketing strategy, execute online (paid ads, social media, email marketing, retargeting, content marketing) and offline activities for promotion and brand awareness of Spare Rides, find, test and optimize customer acquisition channels, do focus group / user testings, expand the key findings about target demographics / brand personas, improve on boarding experience and retention metrics, develop B2B programs and corporate relationships.

May 2016 - Dec 2016

Senior Brand Marketing Manager

Greater Chicago Area, Il, Us

Brand manager of Oreo: Responsible for new market expansion strategy planning and execution.Won "Best product launch" award for the most effective campaign strategy and execution. Implemented innovative company-wide analytics and performance tracking system. SKU performance analysis; Break-even pricing & analysis, bundle pricing, competitive pricing analysis;• Brand portfolio and P&L control;• Marketing campaigns development and implementation;• C-level dashboards and quarterly presentations;• Market analysis and reporting;• Marketing plan execution and yearly budget distribution;• International supply chain control (from factory to shelf)

Jul 2010 - Sep 2011

Brand Manager

Paris, Fr

• Children and junior products category brand management;• Re-launch of the brand website• Database management, direct marketing, email marketing;• Weekly marketing results reporting to BM;• Budget tracking and marketing expense accounting;• Traditional marketing activities: production of TVCs and placement, outdoor campaigns and print materials.• Trade marketing and field activities management;• Agency management and briefing;• Sales incentive programs development;•

Jun 2008 - Jul 2010

Mobile Marketing Specialist

Delft, Nl

• Creating and execution of mobile marketing promos for companies like Coca-Cola, Pepsi etc• Daily/weekly/quarterly activity results reporting• Direct marketing campaigns, email campaigns• B2B client conversion campaigns• New client relationship building

Sep 2007 - May 2008
Team & coworkers

Colleagues at Lab2Market

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3 education records

Mira Soullen education

Business Analytics, Financial Accounting And Economics

Harvard Business School

Award Of Achievement, Digital Analytics

The University Of British Columbia

Project Management For Digital Communication

The University Of British Columbia
FAQ

Frequently asked questions about Mira Soullen

Quick answers generated from the profile data available on this page.

What company does Mira Soullen work for?

Mira Soullen works for Lab2Market.

What is Mira Soullen's role at Lab2Market?

Mira Soullen is listed as Expert-in-Residence at Lab2Market.

Where is Mira Soullen based?

Mira Soullen is based in Vancouver, British Columbia, Canada while working with Lab2Market.

What companies has Mira Soullen worked for?

Mira Soullen has worked for Lab2Market, Dmz, Connectionpoint Systems Inc., Volition Advisors, and Eventup Planner.

Who are Mira Soullen's colleagues at Lab2Market?

Mira Soullen's colleagues at Lab2Market include Spencer G., Emily Laycock, Keira Frosst, Wesley Kosiba, and Zahra Samadikhoshkho.

How can I contact Mira Soullen?

You can use AeroLeads to view verified contact signals for Mira Soullen at Lab2Market, including work email, phone, and LinkedIn data when available.

What schools did Mira Soullen attend?

Mira Soullen holds Business Analytics, Financial Accounting And Economics from Harvard Business School.

What skills is Mira Soullen known for?

Mira Soullen is listed with skills including Marketing Management, Fmcg, Trade Marketing, Advertising, Integrated Marketing, Brand Management, Film, and Marketing Research.

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