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Mirco Lucaroni is listed as --- Marketing & Innovation Strategy Director --- International Marketing & Communication | Advertising | Brand Strategy | Brand Identity & Positioning | Digital Transformation Strategies | Customer Experience at La Iguana Violeta, based in Greater Madrid Metropolitan Area, Spain, Spain. AeroLeads shows a work email signal at mccann.es and a matched LinkedIn profile for Mirco Lucaroni.
Mirco Lucaroni previously worked as Co-Founder at La Iguana Violeta and Marketing & Innovation Strategy Director at Independent Consultant. Mirco Lucaroni holds Master, Accounting Planner from Miami Ad School Madrid.
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I have been working in the field of marketing and communication consulting for almost two decades creating meaningful brands that match with their environments. Restless and curious by nature, I am a people person. I like to link and create new connections by landing strategies that generate experiences through creative ideas.The aim of my work is to create:• Customer Experience Innovation plans, oriented to business transformation through the latest models and tools, such as Design Thinking and growth hacking.• Digital Transformation Strategies to create data driven companies (both internally and externally).• Marketing and transmedia Communication Strategies to generate fluid ideas that optimise budgets and maximise impact.I have experience thinking and working globally in EMEA, the USA and LATAM. Over these years I have developed management, leadership and global vision capabilities. I am a proactive, motivated and empowering professional, involved with people, and eager to learn.SKILLSStrategy, Consumer Insights, Brand Identity, Channel Insights, Brand Positioning, Analytics & Optimization, Social Media, Branded Content, SEO, Experiential Platforms, Digital Transformation, SCRUM, Agile, Design Thinking, Buyer Journey, Inbound & Performance Marketing, Branding, PR, Data Science, Marketing, Communication, Customer Experience, CX, UX, BX, Disruption, Creativity, Problem Solving, Customer Journey, Environmental Analysis, Branded Content, Storytelling, Growth Hacking, Innovation, Buyer Persona, Advertising, Data Analysis, Content Strategy
Listed skills include Publicidad, Publicidad En Internet, Marketing Digital, Estrategia Digital, and 29 others.
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Bilbao
Érase una vez tres tipos un poco locos que creían en una publicidad honesta, humana y realista. Por este motivo, tras dos décadas de trabajo en las mejores agencias de publicidad y departamentos de marketing de Europa, decidieron creer en su propio sueño. La Iguana Violeta pone a tu disposición un ecosistema de más de cincuenta profesionales senior del.
Madrid Area, Spain
Madrid, Comunidad De Madrid, España
Madrid Area, Spain
Professor and tutor for various courses on strategic planning in different areas of advertising (digital environment, branding, corporate communications, brand building and architecture, etc.).
Strategic planner responsible for developing comprehensive, omnichannel communication campaigns that aim to generate brand experiences for the consumer (-telling and -doing):- Brand creation and launches at the national and international level- Development of communication strategies for multi-platform communication campaigns- Performance of national and.
Madrid Area, Spain
Head of Strategy responsible for managing two teams involved in the development of online communication campaigns (content and advertising), focused on relevance and generating engagement.Head of the Department of Strategy and Social Creative Content: a division specifically designed to plan, manage, create and optimize social media content, made up of a.
Madrid Area, Spain
Planner dedicated to developing comprehensive communication campaigns. Participation in the creation of ADscript, an agency division focused on the development and integration of brand attributes and values into audiovisual branded content.- Integration of brands into audiovisual content such as movies and television series- Management of national and.
Art director of advertising material creation primarily for the following clients:JT International (Camel), Varma (Ron Barceló, Cutty Shark, The Glenrotthers,...), Kraft (Oreo, Digestive Fontaneda), Nivea, The Johnnson Compay, Giovanni Rana, and Taco Bell
Art director for the creation of advertising material for:JT International (Camel), The Coca-Cola Company (Coca-Cola, Coca-Cola Light, Coca-Cola Zero, Fanta, Aquarius, Nestea), Mapfre, Mobil 1, Banco Santander, Banco Popular, and Metro de Madrid
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Mirco Lucaroni works for La Iguana Violeta.
Mirco Lucaroni is listed as --- Marketing & Innovation Strategy Director --- International Marketing & Communication | Advertising | Brand Strategy | Brand Identity & Positioning | Digital Transformation Strategies | Customer Experience at La Iguana Violeta.
AeroLeads has found 1 work email signal at @mccann.es for Mirco Lucaroni at La Iguana Violeta.
Mirco Lucaroni is based in Greater Madrid Metropolitan Area, Spain, Spain while working with La Iguana Violeta.
Mirco Lucaroni has worked for La Iguana Violeta, Independent Consultant, Misstake Creativity School, My Family, and Escuela Superior De Publicidad.
You can use AeroLeads to view verified contact signals for Mirco Lucaroni at La Iguana Violeta, including work email, phone, and LinkedIn data when available.
Mirco Lucaroni holds Master, Accounting Planner from Miami Ad School Madrid.
Mirco Lucaroni is listed with skills including Publicidad, Publicidad En Internet, Marketing Digital, Estrategia Digital, Estrategias Creativas, Marketing Communications, Comunicaciones De Marketing, and Creative Strategy.
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