Developing specific data analysis and come up with solutions related to database efficiency.Proactiv evaluation and identification of data quality indicators, in that way to sustain the highest standards of data quality and efficiency.Complex data analysis using Power BI and Microsoft Fabric based on requests from other departments, helping them to visualise data.Collaborating with other teams from same or other departments in order to develop requests which will conduct to a solid data strategy.

Collaborating with divisional marketing teams to help show the value and effectiveness of marketing campaigns.Develop and build dashboards and visualizations in Excel, Salesforce, Hubspot, SiSense.Work with the marketing team to ensure they can utilize the output of our projects to enable data-driven decision making.Gather requirements and collaborate with other business teams to deliver intelligent data solutions in line with defined objectives and results.

• Maintain a comprehensive understanding of data structures within the CRM to enable the business to meet its goals• Manage CRM imports while ensuring all data validation and privacy processes are carefully applied• Utilize Workbench to query the Salesforce database and mass insert data across objects efficiently• Segment our database to meet the various needs of the business• Monitor business critical processes for compliance, and fix errors where possible to ensure data continuity• Build and maintain dashboards and reports within Salesforce to enable agile reporting across the marketing teams• Understand processes that create data in the CRM, how these processes interact with each other, and the impact they have on the system• Support the marketing operations team with related tasks to help us achieve the business’s goals

Provide support for Marketing departments (other than Marketing Operations department) and for Sales department for data research, data analyze, data summary, data updates.Ongoing projects for monitoring and increase database quality.Main contact person for the SalesForce projects.Work closely with Campaigns teams.Excel data analysis using IF formulas, Concatenate, Vlookup, Index on a daily basisMonitoringWeekly monitoring and updates of database: I have to make sure that data is updated and can be used for all marketing activities.Reporting-Weekly Campaigns results analysis-Monthly reporting regarding database status ( decrease of database - #of contactable records; bounced and dead records)-Quarterly reporting: campaigns results and pipelines/booked values; Inside sales regional activity - # of AQLs/quarter; Value of opportunities booked/quarter.