Alternative Balance provides business insurance and business development tools to members of the health, fitness, wellness, & beauty industries. Clients include massage therapists, nutritionists, yoga & fitness instructors, estheticians, and more. Our greatest benefit is customized, high-quality liability insurance.Some of my duties include:• Work with programming teams to maintain custom-built e-commerce website developed in Ruby on Rails. • Develop insurance coverage packages, partnerships, member benefits, and exclusive industry discounts for members.• Work with existing partners to improve our member benefits and develop relationships with new partners to build our member benefits.• Edit and write website content, blog posts, and case studies.• Manage the marketing department for advertising, Google AdWords, Facebook, and Microsoft Ads along with other opportunities that arise.• Manage the social media department to ensure consistent messaging, graphics, and posts across all social channels.

Alternative Balance provides insurance and business development tools to members of the health, wellness, & beauty industries. Clients include massage therapists, nutritionists, yoga & fitness instructors, estheticians, and more. The website address is AlternativeBalance.net. Written premium and number of customers have grown by approximately 25% and 17% since 2014, respectively, much higher than the industry average of less than 5% growth in earned premium.• Manage contracted programming teams to maintain custom ecommerce websites developed in Ruby on Rails. Website design overhaul and merge with the Salon Spa Association website was completed in 2017.• Help develop insurance coverage options and membership tools.• Edit and write website content, blog posts, and case studies.• Manage the advertising on Google AdWords, Facebook, and Bing/Yahoo.

ServiceScape.com connects writers with editors on a freelance basis and writers with individuals & companies looking for writing services. My edited documents include research papers and articles, marketing materials, web content, PhD dissertations, master’s theses, and longer narrative works. I work within APA, CMOS, MLA, and other custom style guides as needed for universities, journals, magazines, and corporations. Highlights• Over 45,500 pages edited and over 3,000 satisfied clients• Overall average Elite rating of 4.922I also write blog posts and other materials for clients. Check out my recent blog posts below!

Full-time contract editor ready for any challenge! Editing Services, LLC is dedicated to providing authors of all kinds with the finishing touch they need before publication. Whether the text is the latest groundbreaking novel or an essay for this semester's history class, every document is treated with respect and precision. The formats I specialize in are APA, MLA and Chicago Manual of Style, but I can also work within your company's preferred style guide. Don't have a style guide, but want one? I can help with that too!Services include:Legal EditingTechnical EditingAcademic EditingWeb Content EditingFiction & Non-fiction Book EditingContent ManagementProofreadingComprehensive EditingCopy EditingServices are provided per page (1 page = 300 words). Pricing depends on how quickly you need the document completed. Contact me today if you have a project you'd like to get started!

• Established the company’s first comprehensive marketing plan; calculated insurance industry data to coordinate key points of the plan to move fluidly with the market and capitalize on the natural rise and fall of different lines of business.• Routinely assessed KPIs and reported internal and external statistical data to upper management to better help the brokerage department grow their client lists.• Managed implementation of email, print, and web marketing campaigns that resulted in a 30% increase in premium written during 2013 as compared to premium written in 2012.• Directed teams of programmers to design and build six new e-commerce Ruby on Rails websites for online insurance products. Combined, the websites brought in over $5mil in premium within their first year.• Utilized software development principles with teams to streamline development processes and ensure proper testing and individual accountability.• Worked with teams to build back-end purchase processes, accounting reporting accessibility, PCI compliance, database structure, and UI/UX flow.• Researched service providers for third-party payment processing, server hosting, and IT services for office needs.• Created the initial scopes for various IT and web projects using requirements set by the CEO and saw the projects through to completion, step by step.• Wrote and edited blog posts, press releases, and website content about insurance, the beauty industry, manufacturing, outdoor recreation, and more.

Website Manager• Developed, implemented, and maintained 12 websites for Prime Insurance Company, its subsidiaries and DBAs, utilizing Adobe Photoshop, PHP, CSS, HTML, Javascript, PuTTY, Linux, SOAP, and Apache.• Directed teams of contractors to help develop and maintain ecommerce functionality on two of the 12 websites.• Provide daily DBA support for internal customer service databases, tax databases and webservices.• Assisted with development and implementation of marketing campaigns alongside Marketing Director and contract company, Jibe Media. Campaigns included videos, vehicle wraps, helicopter wraps, tradeshow attendance, website updates, email and direct mail.Document Management Specialist • Designed and implemented new document management and tracking system using a custom-built Access database.• Formed and managed the Document Review Committee, which reviews all legal documents and applications used in daily operations. This Committee has saved millions of dollars in claims costs through effective policy wording.• Restructured process for documenting client interaction for each department in order to comply with Lloyd’s of London audit requirements.• Designed templates and corporate document standards with corresponding internal documentation.Risk Management Manager • Wrote Risk Management Manual, release and waiver forms, and rental agreements for distribution to clients.• Revised the insurance inspection process, reduced inspection costs by 60%, and increased fee profit by 20%.• Managed inspection results and standards in cooperation with clients and the Underwriting Department to reduce clients’ risks of having a claim.

• Designed corporate intranet to allow employees easy access to company documents and information.• Planned and executed company events, including annual summer fitness programs and contests.• Managed corporate benefit plans and 401K options.• Assisted HR Director and HR Generalist with daily human resources projects, including management training manuals and classes.