Everything started with me not wanting to become a Marketer. But hey, a decade later I am actually one – and I love it.My journey in a nutshell: I started my professional life as an IT project manager, founded my own startup, started consulting other startups, did way too many crowdfunding campaigns, became the CMO of a startup. Then I learned that what I love doing:- Looking at Marketing in a holistic approachFrom the first touchpoints, to conversion, to keeping and growing customers, to designing experiences, products and even business models that fit customers needs, and- Combining creativity with analyticsIt is what people like to call Growth Hacking or Growth Marketing. So here I am, 10+ years later, as Head of Growth Marketing at TheVentury helping business and my incredible team to grow!Important to me is feeling a passion for what you do, collaboration as a team and – be strong – no marketing bullshitting.My marketing core competencies include:Team Lead, Consulting, Marketing Strategy, Digital Marketing, Growth Experiments, CRO, Crowdfunding, Paid Acquisition, UX/UI, SEO, Customer InterviewsConnect & Contact: miriam.boubachta@theventury.com