Majid Al Futtaim owns and operates shopping malls, Retail (Carrefour) and leisure establishments (Vox Cinemas, Ski Dubai, Fashion brands, Entertainment centers) across 12 businesses in 17 markets in the Middle East, Africa, and Asia.Prepared monthly reports addressed to senior management that highlights the group’s financial and operational performance covering margins trends, cash flow changes, guidance variances, and business & commercial insightsWorked closely with the Carrefour team on structuring last mile models aimed at improving operational efficiencyMonitored the impact of Covid-19 on all businesses through weekly dashboards and stress testing analysisBenchmarked the performance of the group’s shopping malls and retail stores globally in order to formulate a strategy to address and reduce the direct impact of Covid-19 on mall tenants, customers, and employeesConducted a scenario planning workshop for senior managers that introduced a new approach to strategy planningLed a strategic project on identifying 2 distressed fashion brands which resulted in savings of USD 5M in EBITDA and improved capital allocation by USD 2M through directing investments to more profitable projectsEvaluated cost-optimization projects worth USD 130M across the group through consolidating suppliers and common group costs for procurement, marketing, and IT related expenses under one centralized support function

Joined a new dynamic team mandated to develop Carrefour’s digital platform and grow sales from online channelsCreate monthly dashboards for senior management highlighting key performance indicators of the business (sales trends by category, location, quantities, average basket prices, cost per order, delivery time, and stock management)Involved in weekly brainstorming sessions to identify growth and cost-reduction initiatives; discuss strategies to improve the performance of the business and drive operational efficiencySet monthly targets and budgets based on historical trends and the projected impact from newly adopted strategiesCreate financial models to estimate the potential costs associated with new projects, and the financial impact, along with relevant sensitivity analysis on critical factors such as capacity expansion and order growthEvaluate partnership structures and commission schemes with major online retailers such as Amazon & Noon

Report top-line & margins trends to senior management on a monthly basisPrepare monthly dashboards outlining the growth drivers of the business from an operational, financial, and technological perspective, and supported on creating monthly budgetsPrepare the income statements for several of Souq.com subsidiaries (Qexpress,Wing,Payfort)Perform ad-hoc analysis and assessed the financial impact of several campaigns and seasonal promotions (namely White Friday) on gross and operating marginsEvaluate inventory liquidation “risks & benefits”; highlighted potential liquidation methods for $5 Million

Conducted market research on Marrakech’s hospitality sector to restructure the corporate strategy of a hotelWorked on a business plan highlighting strategies for a regional expansion of an F&B client in EgyptStudied the Saudi Arabian high-end travel luggage industry to identify a market entry strategy for a potential international investor