• Profile: Proactive Media and Communications professional with 17+ years of diverse experience at leading international, government, media production and PR consulting organizations in Montenegro• Expertise: Strategic Communications, PR, Media Relations, Government Relations, Leadership, Advisory• Education: Spec Sci and BA in Journalism (Montenegro), Communication Academy (UK), Crisis Communication in Government (UK)CORE COMPETENCIES • Communications Analysis & Strategy • Strategic Management • Internal, External & Crisis Communications • Media & Public Communications • Media Advisory • Public Relations Consultancy • PR Campaigns • Relationship Management • Stakeholders Management • Brand Visibility • Brand Positioning • Lobbying • Market Research • Consulting • Team Management KEY CAREER ACHIEVEMENTS• Accomplished Media and Communications Specialist, who successfully built and led various PR and Media Relations at international organizations (UNDP, OSCE), government (Government of Montenegro, Prime Minister, Deputy Prime Minister, Ministry of Interior) and media (Vijesti, Dnevne novine)• Communications expert effective at presenting concepts and policies in organized and persuasive ways• Awarded for Excellent Work Accomplishments by the Ministry of Interior, Government of Montenegro
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Founder And CeoPr Consultancy HubPodgorica, Me -
Capacity Building, Networks And Outreach OfficerSupport To The Government Of Montenegro In Communicating Eu Accession And Eu Assistance - Eu4Me Sep 2023 - PresentPodgorica, Montenegro- Strengthening internal communication and coordination capacity; - Working closely with cross-functional teams to ensure effective collaboration and information sharing; - Establishment and management of EU communicators network; - Fostering connections and collaboration among network members to facilitate seamless communication; - Devising and executing comprehensive training sessions on communication, public relations, and visibility strategies for the EU communicators network; - Building outreach initiatives; - Collaborating closely with key stakeholders; - Empowering Local authorities and citizens; - Facilitating contacts between the network and critical stakeholders, ensuring the flow of messages, information, reports, and other resources required for effective communication with local populations; - Assisting in the development, planning, implementation, and evaluation of campaigns and communication activities.
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Founder & CeoPr Consultancy Hub Aug 2023 - PresentPodgorica, Montenegro• Lead PR consultancy hub, focusing on strategic communications, media relations and brand positioning• Pioneering and executing vast PR campaigns to enhance clients' market presence and brand visibility • Managing diverse teams, fostering a collaborative work environment to achieve operations excellence• Developing business strategies striving to result in steady company growth and increased revenue• Cultivating and maintaining strong client relationships, resulting in a loyal and expanding client base• Attending industry, conferences, and networking events, and strengthening industry partnerships -
Director Of Program DevelopmentArhimed Apr 2022 - Jul 2023Podgorica, Montenegro• Contributed to a development, maintenance and revision of the company's strategy and strategic vision• Managed the development of program strategies and annual plans to ensure coordination• Analyzed new trends, performs needs assessment and program analysis to create program proposals• Led the development of standardized programs and sectoral logical frameworks in line with the Company's development strategy• Ensured that the company's program is based on data and experience gathered through high-quality monitoring, evaluation, accountability and learning• Coordinated team members and ensures efficient project implementation in a timely manner• Delivered support for advocacy and media campaigns• Provided support in establishing, maintaining and improving active and regular working relationships with partner institutions, local and international organizations• Implemented the budget for development projects based on the strategic goals of the Company. -
Lead ConsultantOsce Sep 2022 - Nov 2022Podgorica, MontenegroLead Consultant for the Development of a Communication Plan for the Police Administration in Montenegro: • Analysed the current situation in the area of communication in the Police Directorate (internal, external and crisis communication) from the legal and practitioner’s perspective• Developed a methodology and conducted in-depth interviews, focus groups, questionnaires, and meetings with relevant stakeholders• Created Standard Operating Procedures for internal communication, communication with the public, with the media and crisis communication• Developed a one-year Communication plan including a training plan• Created a training package for MoI/Police trainers in public speaking (lesson plan, presentations, etc.)Lead Consultant for creating Communication Strategy with Action Plan for the Police Administration:• Created a four-year Communication strategy• Developed a detailed Action plan with specific activities, goals, time frame and budget -
Communications ConsultantUndp Mar 2021 - Mar 2022Podgorica, MontenegroCommunications Consultant for the EU-funded National Disability Reform System Project: • Created a Communication and Visibility Plan• Communicated with key stakeholders• Developed the visual identity for the campaign• Developed Visibility guidelines for the project implementation• Wrote Project briefs, presentations, and press releases• Organised events, and media appearances• Participated in the creation of human interest stories and visuals and content for Social Media channels Communications Consultant for the Project Integrated Social Welfare Information System:• Prepared draft Communication and Visibility Plan• Supported the development of the FAQ paper by interviewing focused target groups• Supported implementation of the overall Communication Plan materialsNational Consultant for Supporting the Process of Gender Mainstreaming in Public Administration Communications:• Conducted an assessment of the capacities of public relations officers to communicate gender equality• Analysed national legal framework regarding public relations including gender perspective (laws, bylaws, strategies, regulations)• Provided expert inputs for Government strategic framework regarding communications• Developed a special toolkit for communicating gender equality in public administration• Provided expertise in using communication channels for integrating gender into public policies• Created an online lesson for gender-responsive communication•Developed a toolkit containing advanced guidance on principles of public relations and gender mainstreaming in communications of the public administration sector -
Advisor To The Prime MinisterGovernment Of Montenegro Dec 2016 - Dec 2020Podgorica, Montenegro• Developed, wrote and edited communications materials, including press releases, statements, speeches, briefings and social media content for Prime Minister (PM)• Organised press conferences and statements, analysed and prepared materials for PM's media interviews• Participated in the preparation of responses posted during the Prime Minister's hour in the Parliament of Montenegro• Monitored, identified, developed and implemented communication activities needed as a proper response to economic, social, political and international affairs and in this regard coordinate 18 governmental communication officers• Monitored and analysed the current domestic situation dealing with disinformation• Coordinated and implemented projects related to enhancing the administrative capacities of communication officers• Within the capacities of the President of the Commission for the Implementation of the Communication Strategy of the Government coordinated and implemented campaigns• Worked collaboratively in the Government Crisis Communication Team• Acted as a member of the Operational Body for Implementing Strategy for Informing the Public about the Montenegrin EU Integration Process and provide recommendations for clear and effective communication of EU values, trends and integration process. -
Advisor To The Deputy Prime Minister For Political System, Internal And Foreign PolicyGovernment Of Montenegro Jun 2016 - Dec 2016Podgorica• Monitored and analysed media developments in the context of the political and social situation• Prepared reports, opinions, and suggestions for action of the Deputy Prime Minister• Organised press conferences, press statements, write press releases, prepared materials for Deputy Prime Minister's interviews and prepared posts for social media• Wrote speeches and provide adequate media coverage of all Deputy Prime Minister's activities• Organised meetings, prepared agenda and all background documents for the Deputy Prime Minister• Actively communicated the process and benefits of the NATO integration as a member of the Communication team of the Council for Montenegrin membership in NATO• Established and maintained a network with communication officers in the Government and stakeholders -
Independent Advisor - Media Advisor At The Cabinet Of Minister - Ministry Of InteriorGovernment Of Montenegro May 2013 - Jun 2016• Developed, implemented and managed internal, external and crisis communications for the Minister and the entire Ministry of Interior• Acted as a Spokesperson for the Ministry of Interior and deal with media inquiries• Supervised and managed all media and public communications done by the Police Administration in order to ensure the quality of all information released• Supervised staff within the Communication team, create and manage the implementation of the relevant work plan• Acted as an Editor of the Ministry of Interior's website, develop content and ensure that the information published is up to date• Established Ministry of Interior’s magazine "Dokument", act as its Editor in Chief as well as designed and produced other publications• Provided analysis and strategic advice for the improvement of the public perception of the Ministry of Interior and enhance the transparency of the Department for Internal Police Control, Disciplinary Commission, Police Board of Ethics and Administrative Inspection• Organised press conferences, statements and outreach events for the Minister• Maintained daily contact with journalists, NGO representatives, academia and cooperate with international organizations• Developed, designed and implemented projects/campaigns/workshops for public awareness raising• Within the capacity of contact point in the National Commission for Implementation of Strategy for Combating Organized Crime and Corruption, prepare all background documents for the Minister who chaired this body and make reports on the status of the implementation of Action Plan -
SecondeeCabinet Office Feb 2016 - Mar 2016London, United Kingdom• Participated in the "Professional Development in the UK - Leaders for the Future" Project of the Foreign and Commonwealth Office, implemented by the British Council, while working in the Cabinet of the Minister of the Interior • During 6 weeks of secondment in the UK Government Communication Service – a joint communication service for UK Government and Prime Minister, worked with UK civil servants on implementing campaigns and evaluating outcomes and impacts of campaigns• Learned how to use technology to gain audience insights, develop ideas, implement strategies and achieve maximum impact• Through daily work and different workshops within the UK Government, learned a variety of leadership and communication skills and techniques and social media management. -
Independent AdvisorAdministration For Prevention Of Money Laundering And Terrorism Financing Apr 2012 - May 2013Podgorica, Montenegro• Developed, designed and conducted activities, including workshops and events focusing on preventive measures for the reporting entities within the Anti-Money Laundering and Combating the Financing of Terrorism system• Acted as a member of a working group for EU negotiations for Chapter 4 - Free movement of capital• Cooperated with NGOs and work on requests filed under the Freedom of Information Act• Acted as a Spokesperson for the Administration for Prevention of Money Laundering & Terrorism Financing• Worked on the creation and implementation of the Action Plan for the Strategy for Combating Organised Crime and for the Strategy for Fight Against Money Laundering and Financing of Terrorism
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Newspaper Editor For Internal Politics SectionMedia Nea Sep 2011 - Apr 2012• Managed and supervised journalists employed in Internal Politics Department within the "Dnevne novine" newspaper• Developed weekly and daily plans and ideas for articles and stories to be covered focusing on the domestic political scene, as well as the EU and NATO integration process of Montenegro• Established contacts and obtain information from different EU institutions and EU member states concerning the Montenegrin EU integration process• Ensured that professional and ethical standards and principles are applied in the work of journalists• Read and made corrections in the articles written by the journalists and make decisions on photographs to be applied in texts and do technical preparation for printing• Ensured that the articles are not copied and are original as well as that the facts, dates and statistics mentioned in the articles are correct• Interacted with the journalists to effectively develop the content in order to be comprehensive and understandable by the general public.
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Political JournalistVijesti Feb 2007 - Sep 2011Podgorica, Montenegro• Conducted research to uncover interesting and significant news• Wrote, edited and proofread articles for newspapers, in print and online versions covering different topics – politics at a local level in Podgorica, foreign politics and news from around the world and internal politics in Montenegro covering mainly the EU integration process, human rights and media freedom including decriminalization of the defamation• Interviewed key persons including national Government officials, members of the Montenegrin and European Parliament, prominent EU and NATO officials as well as other officials relevant to the specific articles• Promptly obtained information by being present at events, posing questions in press conferences and using findings to construct a well-written article• Established contacts and sources in a variety of areas such as national and foreign officials and politicians, community groups, NGOs, academia representatives, press officers of national and international organisations and the general public• Worked closely with the news team, photographers and editors. -
JournalistCenter For Euro Atlantic Politics Apr 2009 - Nov 2010
Mirjana Ivanovic Education Details
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Journalism -
Journalism -
Research Methods For Public Opinion And Mass Communication
Frequently Asked Questions about Mirjana Ivanovic
What company does Mirjana Ivanovic work for?
Mirjana Ivanovic works for Pr Consultancy Hub
What is Mirjana Ivanovic's role at the current company?
Mirjana Ivanovic's current role is Founder and CEO.
What schools did Mirjana Ivanovic attend?
Mirjana Ivanovic attended University Of Montenegro, University Of Montenegro, South East European University (Seeu).
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