Mirko M.
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Mirko M. Email & Phone Number

Fractional CMO at M Squared Marketing
Location: Burleigh Waters, Queensland, Australia 16 work roles 5 schools
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Current company
Role
Fractional CMO
Location
Burleigh Waters, Queensland, Australia
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Mirko M. is listed as Fractional CMO at M Squared Marketing, a with 1 employees, based in Burleigh Waters, Queensland, Australia. AeroLeads shows a matched LinkedIn profile for Mirko M..

Mirko M. previously worked as CMO at M Squared Marketing and Senior Marketing Manager at Proud Poppy Clothing. Mirko M. holds Master Of Business Administration - Mba from Victoria University.

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Email format at M Squared Marketing

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M Squared Marketing

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Profile bio

About Mirko M.

Mirko provides consultancy services for various businesses in the digital and advertising space, from strategy and planning to execution. He has over seven years of experience in marketing and communications, working with some of Australia’s and the world’s largest brands within FMCG, Alcohol, NFP/NGOs, Finance, and Tech.Mirko is a data-driven and customer-centric professional, with strengths in content strategy, storytelling, digital and business strategic direction, media and agency liaison, project management, and media planning/modeling. He also has skills in social media and influencer strategy, digital transformation and first-party data, and data analysis, primarily within customer segmentation and journeys, CRO and paid social. He is currently pursuing his MBA at Victoria University, with a focus on business administration and management. His goal is to help businesses achieve their marketing and growth objectives through innovative and agile solutions.

Listed skills include Social Media Marketing, Social Media, Management, Customer Service, and 46 others.

Current workplace

Mirko M.'s current company

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M Squared Marketing
M Squared Marketing
Fractional CMO
Gold Coast, QLD, AU
Employees
1
AeroLeads page
16 roles

Mirko M. work experience

A career timeline built from the work history available for this profile.

Cmo

Current

Parramatta, Nsw, Au

Providing consultancy services for media, agency, hospitality, FMCG, technology, SMEs and financial services businesses in the digital and advertising space. Holistic support available from strategy and planning to execution.

Jul 2020 - Present

Senior Marketing Manager

Craigieburn, Victoria, Au

Working with fast scaling inclusive fashion brand, leading marketing and e-commerce functions.

Aug 2024 - Nov 2024

Client Success Manager

London, London, Gb

Partnering with brands in Australia and across APAC, enabling them to do marketing better, faster, cheaper through technology.* AU Sales strategy and pipeline work* Marketing and PR strategy and execution for ANZ* Client success* Strategic and team planning for clients

Feb 2024 - Aug 2024

Digital Project Manager

London, London, Gb

Supporting global fast fashion client H&M

Jan 2023 - Feb 2024

Apac Data Experience And Activation Lead (Diageo)

London, London, Gb

Building efficiencies through data driven marketing to support d2c (ecommerce) and consumer engagement.

Nov 2021 - Jan 2023

Apac Data Experience And Activation Lead

London, Gb

Consumer data role focusing on experience and activation of campaigns utilising data and Salesforce Marketing Cloud to improve marketing and direct to consumer campaigns.

Nov 2021 - Nov 2022

Marketing And Communcations Manager, Fundraising

Macquarie Park, New South Wales, Au

Mar 2019 - Nov 2021

Digital Manager

Macquarie Park, New South Wales, Au

Supporting the NextSense (formerly RIDBC) Fundraising team through brand awareness, acquisition and activity amplification.Planning and deployment of new tools providing an improved donor experience through and reallocation of staffing resources into one to one interactions.Key focus areas;CRM - sourcing, deployment and change managementDigital media planning, buying and content development - acquisition and retention strategiesDonor CX and journeysDigital engagement - donors, general public and key stakeholders

Jun 2018 - Mar 2019

Digital Director

Sydney, Nsw, Au

Thrive is a B2C and B2B PR agency that provides services including traditional and digital media relations, influencer relations, events, social media, sponsorship management and issues management. Thrive’s specialist categories include: Sport, Entertainment & Events, Food & Drink, Tech & Innovation, Health & Wellbeing, Home & Design, Not-for-profit & Community. The Digital Director plays a key role in the commercial success of the agency and its clients, devising strategy, executing senior level components of campaigns, delivering campaign KPIs and ensuring profitability of accounts for the agency.

Aug 2017 - Jun 2018

Digital & Social Media Manager

Uxbridge, West London, Gb

Working in a strategic role within the CCA Alcohol and Coffee division with one direct report, I manage all things digital both Sales and Marketing. Marketing: campaign and brand strategy, leading the execution through in-house team, managed by myself or external agencies. Digital media strategy and buying. Customer marketing and promotion strategy via digital channels.Sales: Retailer partner digital sales channel strategy, trade promotional digital planning and small business strategy support for outlets (small bars and cafes).Brands which I worked on include but, are not limited to;CoorsBlue MoonMiller Trade Mark (Miller Genuine Draft, Miller Chill)Rum Co of Fiji - Bati Rum and Ratu RumGrinders Coffee RoastersVonu Pure LagerAustralian BittersAustralian Beer Company and its brands Yenda Beer and Pressman's Cider.Beam Suntory portfolio: Jim Beam, Makers Mark, Midori etc.

Dec 2015 - Jul 2017

External Digital And Social Media Advisor

Uxbridge, West London, Gb

This is a holistic in-house 'external'​ role, playing the part of a social media & digital agency for the CCA Coffee and Alcohol brands. These brands include but are not limited to; Vonu Premium Lager, Australian Beer Co., Grinders Coffee, Pressman's Cider & Yenda Beer. Recent business wins has lead to CCA brand partner Molson Coors International joining this business model, bringing their iconic global beer brands Coors & Blue Moon digital under my directive.A day in the life of... Consulting & advising on Social & Digital, Ad budgeting, activation & reporting, content production & planning, strategy development & execution, liaising with brand managers who would act as the client, if this was a traditional agency-client relationship.

Jul 2015 - Dec 2015

Social Media Community Manager

North Sydney, Nsw, Au

Content creation - copy, video and images. Branding & Company Tone, Community management, Community creation, Community & Social media strategy consultancy, Content sourcing, Incident management, Social media monitoring, Customer engagement, Partner engagement and liaison. Social media & Community advocacy, SEO of web assets & content. Proficient user of Adobe Photoshop, video editing software, Hubspot for eDMs & landing page content creation and publishing.Project involvement, data tracking and analytics.Project Managing: New Website with self service Digital Content.Day to day life also involves generally playing with Reckon Personal and Business Accounting Software.

Feb 2014 - Nov 2015

Social Media Consultant

Sydney, Nsw, Au

Social media management and interaction, Community management, Radian6 advanced user, incident management and reporting, emergency services, risk assessment and management, brand management, twitter and Facebook moderation and listening, staff training and feedback, complaint handling, etcDuring my time I was an awarded quarterly business award for Q2 2013/14 FY for Outstanding contribution in the Banks Social Media Presence – particularly for a Twitter proactive campaign - I formulated & administered targeting Competitors unhappy clients. This Campaign yielded unexpected Interceptions and new business for the bank.

Jan 2013 - Mar 2014

Customer Service And Marketing

Paris, Idf, Fr

Westfield Group now Scentre Group (ASX: SCG) is one of world's largest retail property owners. My role sat within the Parramatta, NSW centre management team supporting the marketing and customer service teams on a part-time basis.Key ResponsibilitiesCustomer (tenants/retailer) marketing and engagement.Create weekly eDMs to consumers and tenants on specials.Manage centre's website and social channels.Local Media Releases and liaison.

Jun 2010 - Mar 2012

Duty Manager

Bowlarama

Function management of the licensed venue, corporate sales, end of day banking, managing a team of 10, centre operations and maintenance. Financial record keeping, processing daily financials, administration. Set up and managed facebook page, paid search and eDM initiatives.

Jun 2006 - Dec 2010
5 education records

Mirko M. education

Master Of Business Administration - Mba

Victoria University

Graduate Certificate In Business Administration, Business Administration And Management, General

Victoria University

Certificate Iii, Customer Contact

Mci

Bachelor Of Law And Arts, Double Degree (Discontinued), Arts And Law

University Of Western Sydney

Advance Diploma, Business Marketing Management

Australian Careers Business College
FAQ

Frequently asked questions about Mirko M.

Quick answers generated from the profile data available on this page.

What company does Mirko M. work for?

Mirko M. works for M Squared Marketing.

What is Mirko M.'s role at M Squared Marketing?

Mirko M. is listed as Fractional CMO at M Squared Marketing.

Where is Mirko M. based?

Mirko M. is based in Burleigh Waters, Queensland, Australia while working with M Squared Marketing.

What companies has Mirko M. worked for?

Mirko M. has worked for M Squared Marketing, Proud Poppy Clothing, Oliver Agency, Diageo, and Nextsense.

How can I contact Mirko M.?

You can use AeroLeads to view verified contact signals for Mirko M. at M Squared Marketing, including work email, phone, and LinkedIn data when available.

What schools did Mirko M. attend?

Mirko M. holds Master Of Business Administration - Mba from Victoria University.

What skills is Mirko M. known for?

Mirko M. is listed with skills including Social Media Marketing, Social Media, Management, Customer Service, Marketing, Digital Media, Marketing Strategy, and Social Networking.

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